Make Your Clothes Last Longer with Good Laundry Habits

Last updated on February 27, 2025.

Tan wicker Laundry Basket with colorful Clothes on a White Background.
Photo by Marco Verch Professional Photographer on Flickr, Creative Commons license (CC BY 2.0 DEED).

Have you ever struggled to figure out how to do the laundry without hurting the environment? Do you want your clothes to last longer? It is a challenge, one I’ve been figuring out for years. Here are ways you can practice environmentally friendly laundry habits that will allow you to wear your wardrobe for a long time.

First, Wash Your Clothes Less

Many sustainable fashion experts tell us to launder as little as possible. “If a garment has had no contact with sweat and isn’t stained, you can wear it multiple times before you need to wash it. Repeated laundering breaks down the fibers and fades colors, making garments look old and worn more quickly.”1 You can wear some clothes several times before they need washing. There are ways to “freshen” clothes without washing them. Any time you can avoid washing clothing saves time, energy, money, and water. It also protects our water from pollutants and chemicals. 

“Americans in particular overwash their clothing and rely on machine washing instead of steaming or airing out their clothes, which shortens the life span of what we wear.” -Elizabeth L. Cline, The Concious Closet2 

In 2014, the CEO of Levi Strauss, Chip Bergh, said that jeans should never be machine washed, admitting that he hadn’t machine washed his jeans in more than a year. When he does wash them, he handwashes and hangs them up to air dry. Bergh argued that not using the washing machine keeps jeans in mint condition and is better for the environment.3 

Washing Our Clothes Sheds Microfibers

A 2016 Plymouth University study found that more than 700,000 fibers were released during a thirteen-pound load of laundry, with fleece releasing the most.4 In 2017, a report from the International Union for Conservation of Nature (IUCN) estimated that 35% of all microplastics in the ocean came from laundering synthetic fabrics.5

Michiel Roscam Abbing, author of Plastic Soup: An Atlas of Ocean Pollution, noted that fleece, as in a fleece jacket or those cheap $4 blankets at big box stores, is one of the biggest villains. That fabric is made from used water bottles, the clear ones with the #1 RIC symbol. While recycling is important, washing fleece releases large numbers of microfibers into water, and eventually the ocean.6

Wastewater treatment plants are not designed to filter out microfibers. These fibers do not decompose or biodegrade. When the microfibers travel through pipes to a wastewater treatment plant, “the vast majority of fibers (somewhere between 75 and 99 percent) settle into the sludge…sludge from wastewater treatment plants can be used as agricultural fertilizer, and it is slathered…onto fields.” From there it can get into the soil, groundwater, or grazing animals that are later consumed by people.7

“Tiny particles of plastic have been found everywhere — from the deepest place on the planet, the Mariana Trench, to the top of Mount Everest. And now more and more studies are finding that microplastics, defined as plastic pieces less than 5 millimeters across, are also in our bodies…In recent years, microplastics have been documented in all parts of the human lung, in maternal and fetal placental tissues, in human breast milk and in human blood.”8

Close-up of a stainless steel front loading washing machine, with off-white towels going in.
Image by Steve Buissinne from Pixabay.

How to Stop Microfibers from Entering Water Systems

The most obvious solution is to stop washing so many synthetic fabrics by buying fewer synthetic clothing items. For those items you do own already, there are a few solutions:

      • The Guppyfriend bag is designed to prevent microfiber pollution. It is a zippered bag that you place synthetic clothing into and then put into the washing machine with everything else. The microfibers that shed collect at the edges of the bag, which you can scoop out and throw in the garbage. This prevents the microfibers from getting into the water. Alexander Nolte, co-founder of Guppyfriend, said that “the bag is designed in a way which prevents fibers from breaking in the first place. So, it’s not about what you find in the bag, it’s what you do not find in the bag. Whatever you wash inside the bag has a longer lifetime.”9

        Guppyfriend bag, white bag with blue wording along zipper.
        I bought one several years ago. While I like it and still use it, my solution has been to buy less synthetic clothing. Unfortunately, Guppyfriend bags are not big enough for jackets or blankets.
      • The Cora Ball is a ball that you toss into the washing machine with your clothes. It helps prevent shedding and collects microfibers that you can remove and throw into the garbage. I have not personally tried this yet.
      • PlanetCare is a washing machine attachment with filters that the company claims to collect 90% of microfibers. Each filter comes with reusable cartridges that you replace once they’re full of microfibers. You can return the cartridges to the company so they can refurbish them for future use. I haven’t tried this yet either.

While these solutions are thoughtful and probably work well, they come at your own expense. Does it make sense to buy cheap clothing only to have to spend money trying not to pollute the water with them?

“In 2017, Greenpeace found microfibers in the waters of Antarctica.”10

Close-up of a white washing machine with a PlanetCare filter attached to its side.
Photo by PlanetCare on Unsplash.

Do Laundry Better

I am not a laundry expert, but I certainly do a lot of laundry for my family! Many of the tips in the following section came from sustainable clothing writers, including Zoe Edwards (Mend It, Wear It, Love It!), Erin Lewis-Fitzgerald (Modern Mending), Elizabeth L. Cline (The Conscious Closet), and Sophie Benson (Sustainable Wardrobe).

Washing:

Except for undergarments or sweaty clothes, wash clothes less and not after every wear. Airing out will sometimes be enough to remove odors (like from a restaurant or campfire). If it’s only a spot that’s dirty, spot clean with a damp cloth and mild soap (like hand soap). This is better for the garment than a full wash. Elizabeth L. Cline wrote that undergarments or “anything that sits next to your crotch, armpits, feet…and comes into close contact with sweat and skin is a good candidate for regular washing.” Clothing worn over undergarments and clothing that doesn’t cling to your body can be washed far less frequently.

Sometimes the cheapest clothing requires the most expensive care. “Polyester, nylon, and blended fibers with a heavy percentage of synthetics attract odors, meaning so-called easy-care synthetics have to be washed more often.” Wearing more natural materials can help you reduce washing.11 

Wash items inside out to reduce wear and pilling; fasten zippers and undo buttons before washing to prevent damage. Turn delicate clothes inside out.

Always separate lights and darks.

Empty and check pockets – especially children’s clothing!

Use cold water – it is gentler on clothes, prevents shrinkage, saves energy, and is better for the environment. According to Energy Star, heating water accounts for about 90 percent of the energy used when running a washer, so the less hot water used, the more energy saved.12 Also, be sure not to overload the machine, because clothes need to be able to move around.

Neutralizing odors:

You can neutralize odors by hanging something outside or in the sunlight for a few hours. Hanging items in the shower allows the steam to remove odors and release wrinkles.

“For garments that need a little deodorizing, lightly spritz the fabric with vodka to kill off odor-causing bacteria; just don’t use it on delicate fabrics like silk. Direct sunshine is also nature’s disinfectant, keeping clothing free from dust mites and odors. Expose each side of the garment for thirty minutes.” –Brigette Allen and Christine Wong, Living Without Plastic13

3 Girls' dresses (left to right: pink, white, yellow) on an outdoor clothesline, sunshiny blue sky and green tree background.
Photo by Jill Wellington from Pixabay.

Drying:

The heat and friction from dryer heat weaken and break down fibers, eventually ruining your clothes. It also causes shrinking and fading. Air drying, especially outdoors, is the best method. You can use dryer racks if you don’t have a clothesline. The sun acts as a disinfectant, whitener, and odor remover. But even indoor air drying on a drying rack is better for your clothes. You can add half a cup of distilled white vinegar in the rinse cycle as a fabric softener, but avoid conventional products. Read my article on replacing toxic fabric softener and dryer sheets.

When you handwash, hang lightweight items up to drip dry, but lay heavier articles on a towel so that they retain their shape and don’t stretch.

“Hanging clothes outside on a line or drying rack, whenever possible, will do wonders for the longevity of your clothing, and significantly lessen their environmental impact.” -Zoe Edwards, Mend It, Wear It, Love It!14

The energy use of dryers is enormous! “Clothes dryers consume more energy than any other household appliance. In the United States, dryers consume 60 billion kilowatt-hours of energy per year.” In many other countries, clothes dryers are not a common household appliance. Only one-third of the British own one.15

“Air-drying clothes reduces the average household’s carbon footprint by 2,400 pounds per year.” -National Geographic16

A dryer rack full of colorful clothes, with brick wall and greenery in background.
I use dryer racks at home. Photo by Marie Cullis.

Clothing Care Labels:

Read clothing labels but use your best judgment. Cline wrote, “The problem with care labels is that they describe the washing conditions a garment can withstand, rather than the ideal care methods. A care label’s instructions, from advertisements on heat settings to the use of bleach, are a garment’s maximum tolerance, not a recommendation.” For example, “a recommendation to ‘machine wash warm’ doesn’t indicate that a warm wash is required, only that your garment can withstand warm water without shrinking.”17 Below is a handy chart that explains the symbols on clothing labels:

Wash Care symbols chart, black and white.
Wash Care Symbols Vectors by Lia Aramburu on Vecteezy.

Dry Cleaning

Anything marked ‘dry clean only’ needs to be handled with care, and special items, such as mattress covers, and outdoor or technical gear usually have very specific care guidelines that you should follow.18 Avoid buying ‘dry clean only’ clothing as much as possible. The cleaning process uses a lot of chemicals, some toxic, that end up in our water and environment. Dry cleaning uses a chemical called perchloroethylene (PERC), which is toxic to the human body.

If you do have something that is ‘dry-clean only,’ remember that that is often a suggestion. You can spot clean, handwash, and air out these items instead. Read my article on Good Laundry Habits.

Last, plastic-film dry-cleaning bags add 300 million pounds of waste to US landfills each year.21 If you do have to dry clean something, as most of us do at some point, kindly ask if the cleaner can reuse the plastic bag – they likely can!

White and aqua iron standing, on a gray ironing board with a white button down shirt on it. Aqua wall background.
Photo by Filip Mroz on Unsplash.

Ironing:

Ironing can damage clothing over time, so taking clothing out of the washer as soon as possible is the best way to prevent wrinkling. If you do have to iron, check the clothing label and match your iron setting to the correct setting for that fabric, so that you don’t damage it. Also, iron inside out or use a pressing cloth when possible to further protect your clothing. Sophie Benson wrote that if you iron in batches, “it’s best to order your ironing pile from coolest to hottest, that way you’re not switching between temperatures and there’s no risk of accidentally putting a hot iron on a delicate fabric.”22

Read my article on using an ironing mat if you don’t have an ironing board.

Stains:

Treat stains as soon as possible, as the longer they sit the better they set. Use a small amount of laundry detergent and cold water to remove the stain. Avoid over-rubbing because that can discolor clothing permanently. I personally use a stain stick that is quite effective, and I’ve had the same one for years!

Buncha Farmers stain stick with green packaging.
Buncha Farmers stain stick. This is the one I use but there are many brands out there.

For oily stains, blot up liquid by sprinkling baking soda or cornstarch, brush off, then apply liquid detergent to the stain and let it sit for a few hours.

Never tumble dry clothing that is potentially stained, since it will permanently set the stain. Hang dry first so you can see if the stain is visible.

If you cannot remove a stain, consider dyeing the garment. This is a great way to extend the life of an article of clothing. Natural dyes have a lower environmental impact. Even tie-dying is a good way to revive old clothing! If there is a small mark or stain, consider covering it with some simple, discreet embroidery. Use online tutorials to find simple flower or shape motifs.23

Laundry Detergents

Commercial detergents can be laden with chemicals and toxins that you should avoid. Plus companies package detergents in large plastic bottles. However, DIY laundry detergents can be tricky to make and use, and are not always recommended. Since this is a huge topic on its own, please read my article on Non-Toxic and Plastic-Free Laundry Detergents.

Your Clothes Will Last Longer

Our clothing and other textiles will last a lot longer if we take better care of them, especially when it comes to laundry care. And we can be better stewards of the environment. I hope this article helps you! What tips do you have? Feel free to leave me a comment. Thank you for reading, please share and subscribe!

Additional Resources:

Guppyfriend bags website.*

Cora Ball website.*

PlanetCare website.*

Video, “Your Laundry Habits Affect the World,” Elizabeth L. Cline, Penguin Random House, November 13, 2019.

*I do not necessarily endorse these products and I do not get paid to mention these.

Footnotes:

Non-Toxic & Plastic-Free Laundry Detergents

Laundry basket with clothes on a coffee table, couch and sleeping cat in background, warm lighting.
Photo by Sean Freese on Flickr, Creative Commons license (CC BY 2.0 DEED).

If you read my article on replacing toxic fabric softener and dryer sheets, then it won’t surprise you that commercial laundry detergents also often contain harmful, toxic ingredients. The chemicals and fragrances are harmful to the human body as well as the environment. Additionally, many detergents come in some form of plastic container, whether it’s a bottle, plastic bag, or “pod.”

Homemade or DIY laundry detergents sound like a great alternative, but in practice, I have not found that to be the case. My conclusion is that while I cannot recommend a specific brand or set of ingredients, I can tell you what to avoid. Following are my findings.

DIY Laundry Detergents

Various ingredients in boxes and bottles with a Kirk's Castille bar of soap and a measuring cup with soap shavings.
Photo by Kim F on Flickr, Creative Commons license (CC BY-NC 2.0 DEED).

The photo above is not my own but still a familiar scene. I have tried many homemade DIY laundry detergent recipes from bloggers, authors, and environmentalists. Most homemade laundry detergents combine baking soda, washing soda, and/or borax, as well as a cleaning agent, typically grated bar soap. I even tried buying laundry bar soap that you dissolve in water and then use as a liquid detergent. But all had poor results. Our clothes either had an odor or what looked like grease stains on them. Our clothing, towels, and sheets just weren’t getting…clean.

Close-up of a laundry bar, brown with white speckles.
Laundry bar. Photo by Marie Cullis.

 

Laundry bar dissolving in a white bucket of water.
The laundry bar dissolving in a reused white bucket. Photo by Marie Cullis.

Then I discovered that soap residue can actually trap dirt and oils in textiles. Kathryn Kellogg, author of 101 Ways To Go Zero Waste, advises against DIY laundry detergents. “Most homemade laundry detergent is really laundry soap, which can clog your washing machine, void the warranty, and ruin your clothes.”11 The soap doesn’t come out because modern washing machine agitators are not as tough on clothing as older machines were. According to Kellogg, a true laundry detergent does not contain fats and oils.14

Soap Nuts

Green glass dish with decorative edge featuring orange and green flowers, soap nuts piled on the dish.
Photo by Khadija Dawn Carryl on Flickr, Creative Commons license (CC BY-NC-ND 2.0 DEED).

Soapnuts, which are actually berries, are the fruit of the Sapindus Mukorossi tree, which grows in India and Nepal. The husks, or shell, of the fruit “contains plant saponin, a completely natural and gentle soap that has been used for centuries to clean skin and clothes. Saponin works as a surfactant, breaking the surface tension of the water and creating a lather that lifts dirt and grease…this is just one example of how nature offers many solutions for…plastic-free living,” wrote Sanda Ann Harris, author of Say Goodbye To Plastic: A Survival Guide for Plastic-Free Living.15 Soapnuts are compostable after use, so they create no waste.

I tried these, excitedly! I followed instructions from myplasticfreelife.com that said to boil the soapnuts into a liquid, and then use the liquid as laundry detergent.

Soapnuts boiling in a pot of water.
Soapnuts cooking in a pot. Photo by Marie Cullis.

I also tried putting them straight into the washing machine. But they didn’t work great all of the time, and I often had to rewash my clothes. Kathryn Kellogg wrote that she also does not recommend soap nuts. “Both of these items contain saponin or soap. The soap will cause buildup on fabric, preventing it from being absorbent, and the residue can cause skin irritation. Historically, people used soap to clean their clothes, but they washed their clothes by hand. The agitation process was harsh enough for the soap to wash clean. Our modern machines aren’t as rigorous so the soap clings to the fabric.”17 

Angled photo of laundry detergent bottles on a store shelf, Ajax and Fab brands most visible.
Photo by Pixel Drip on Flickr, Creative Commons license (CC BY 2.0 DEED).

Commercial Laundry Detergents

Over the years I have tried all manner of commercial laundry detergents, both powdered and liquid. Powders don’t seem to dissolve well unless I use hot water, and I wash almost everything in cold water. Liquids work better, but their quality runs the gamut. I still don’t have a single brand that I can recommend or that I even buy consistently. But I can tell you what to avoid in detergents.

Plastic Bottles

Plastic blue laundry detergent or fabric softener bottle, lying in a sand dune.
Photo by nicholasrobb1989 on Pixabay.

Almost all liquid detergents come in plastic bottles. Also, liquid laundry detergents are 60 to 90 percent water! This means we are shipping huge amounts of water in plastic jugs all across the country, which creates more carbon emissions. This seems wasteful!

Worse, even though most laundry jugs are ‘recyclable,’ they don’t often actually get recycled. Humans have only recycled 9% of plastics ever created. Brands like Seventh Generation use 80% recycled plastic in their bottles. While they are also recyclable, there’s no guarantee the bottle will get recycled. It’s best practice to stay away from bottles if you can.

In Part 11 of my Packaging Series, you can read about brands that use different types of packaging, and even some that offer refillable options.

Toxic Ingredients

There are lots of chemicals in most commercial laundry detergents. Those scents are a combination of hundreds of chemicals, many that scientists have linked to illness and disease. Multiple studies in the last two decades have found that dozens of volatile organic compounds (VOCs) were found in scented laundry products, but those ingredients weren’t listed on the product labels. They are often listed as “fragrance,” allegedly because companies want to keep proprietary trade secrets to themselves and away from the competition. We are simply pawns stuck in the middle of that.18 Worse, mixing different “fragrances,” aka chemical compositions, can create a synergistic effect, which happens when two or more create a greater health effect than the sum of the individual effect.19 

Person pouring laundry detergent into a washing machine, from a blue laundry detergent bottle.
Photo by RDNE Stock project on Pexels.

Phthalates

These are in the fragrances of detergents, so you’ll believe your clothes are clean because they smell good. They are a class of endocrine-disrupting chemicals, meaning they interfere with our hormone systems and fertility. They are associated with rashes, asthma, allergies, learning and behavioral difficulties in children, and an increased risk of cancer. These are not regulated because companies use the term “fragrance” in the ingredients list under the guise of propriety.

Surfactants

Many laundry detergents use surfactants like petroleum distillate or naphtha because they boost the cleaning power of laundry detergents. However, they can cause respiratory problems, eye and skin irritation, nervous system problems, hormone disruption, and sometimes cancer. Many are also toxic to aquatic life. Other surfactants include quaternium-15, diethanolamine, nonlphenol ethoxylate, and linear alkyl benzene sulfonates.22

Phenol is one more surfactant that can cause irritation to the skin, eyes, nose, throat, and nervous system. “Severe exposure can cause liver and/or kidney damage, skin burns, tremor, convulsions, and twitching.”23

The European Union (EU) and Canada banned Nonylphenol Ethoxylates (NPEs), but they are allowed in the U.S. These are also endocrine disruptors and may cause cancer. They can lead to extreme aquatic toxicity in the environment.

1,4-dioxane 

This is a known human carcinogen and neurotoxin that is always present in trace amounts when ethoxylated surfactants are used because 1,4-dioxane is a byproduct. “1,4-dioxane is never listed on labels because it’s not an intentionally added ingredient, but there are some easy tricks to avoid it. Ethoxylated surfactants usually follow a few naming conventions. If the ingredient ends in “-eth”, such as laureth-6 or sodium laureth sulfate (SLES), ceteareth or steareth, it’s ethoxylated.”24 Sodium lauryl sulfate is another one to steer clear of. 1,4-dioxane is also a common water contaminant.

Phosphates & EDTA

Manufacturers use Phosphates and EDTA (Ethylenediaminetetraacetic acid) “to make detergents more effective in hard water, and to help prevent dirt from settling back on clothes when they’re washing.” These chemicals cause environmental damage, especially in waterways. They also cause algae blooms that damage ecosystems.25 Phosphate-free products are important to help reduce eutrophication, a process that causes algae to grow uncontrollably and cause the death of all life in bodies of water.

Others

Companies use Formaldehyde as a low-cost preservative and antibacterial agent. It can irritate the eyes and lungs and is a suspected carcinogen.26

Dyes cause allergies and rashes, almost all are endocrine disruptors, and many are carcinogens.27

Benzyl acetate is toxic to skin, the nervous system, the kidneys,28 and has been linked to pancreatic cancer.

Dichlorobenzene is a water contaminant and has a highly toxic effect on aquatic life. They are carcinogenic and toxic to the liver, kidneys, and nervous system.

Laundry Pods

Single Laundry pod, orange, white, and blue liquid detergent in a plastic sealed pod.
Photo by Erik Binggeser on Unsplash.

Laundry detergent pods are purely convenience items. They contain concentrated amounts of detergent encapsulated in a “dissolvable” pod made of polyvinyl alcohol (PVA or PVOH). PVA is a synthetic, petroleum-based polymeric plastic. When marketers say it “dissolves” in water, they mean that the plastic breaks down into smaller plastic particles, called microplastics. The microplastics are discharged as part of the wastewater, then enter our water systems, and eventually end up in our bodies.

“Dissolvable” detergent sheets

I tried laundry detergent eco sheets because they are indeed free of huge plastic bottles. While I’ve always been leery of laundry pods because they feel like plastic, I assumed these were different. However, I discovered that these also contain PVA (polyvinyl alcohol).

Again, PVA is a plastic, and while it is designed to dissolve, that doesn’t mean it disappears. A study cited by the company Blueland “suggests that over 75% of PVA persists in our waterways and our soil after it dissolves in laundry and dishwashing machines, flows through wastewater and ultimately back into our environment.”29

In fact, in November 2022, Blueland, the Plastic Pollution Coalition, and a large group of other nonprofit organizations filed a petition with the Environmental Protection Agency (EPA) to readdress PVA and its effects. “This petition requests that the EPA conduct requisite human and environmental health and safety testing for Polyvinyl Alcohol, also known as  PVA or PVOH as it is used in consumer-packaged goods, with particular attention to the use of PVA in laundry and dishwasher detergent pods and sheets. The petition also requests that until such testing is completed, the EPA remove polyvinyl alcohol from its Safer Choice Program in order to curb plastic pollution.”30 Unfortunately, the EPA denied those requests.31

Avoid any laundry pods or dissolvable sheets that contain polyvinyl alcohol (PVA).

White washing machine with blue clothing in, door open.
Image by taraghb from Pixabay.

Powdered Detergents

Two Meliora cardboard and metal containers, lavender laundry powder at left (white and purple lable), and oxygen brightener at right (blue and white label).
Meliora powdered detergents, shipped plastic-free! Photo by Marie Cullis.

In general, I have trouble getting our clothes clean with laundry powder in our washing machine. I’m not sure if this is because I wash everything in cold water, or if we have hard water, or just an old washing machine. So when I do wash something in warm or hot water, I use Meliora laundry powder. I also use this laundry powder for all of my handwashing. I ordered the refillable containers on my first order, and the refills arrive in a recyclable brown paper bag. These products do not contain toxic ingredients or fragrances, and the company lists all of their ingredients on the packaging and its website. I recommend this brand (I do not get paid to write that nor am I an affiliate of the company).

Protecting Your Health & the Environment

While this may all seem overcomplicated, it doesn’t have to be. Just do your best. Steering clear of toxic ingredients and avoiding plastic are the goals. Avoid using chlorine bleach and “brighteners” as these are strong chemicals that are toxic to humans and the environment. Find a solution that works for you and stick with that. Sometimes it takes a while.

Please also read my article on how to make your clothes last longer with good laundry habits!

Feel free to comment on what works for you! I’d love for you to share. Thank you for reading, and please share and subscribe!

 

Footnotes:

The Real Global Price of What You Wear, Part 5

 
Colorful patterned fabrics, folded and stack together.
Photo by Rod Long on Unsplash.

Ever wonder what the names of different synthetic fabrics mean? Polyester, fleece, Spandex the list goes on. Over the years synthetic fabrics have come a long way in appearance, texture, and wearability. They can be very durable, although most fast fashion producers tend to make them cheaply with minimal thread count and stitching. Most synthetic fabrics are made from plastic fibers, which are made from oil, which comes from fossil fuels. Synthetic materials use about 342 million barrels of petroleum annually.

Unfortunately, the true problem is the fact that we are overproducing clothing in the Western world. There is so much clothing that all of the humans on the planet can’t even use it all.

Today we’ll review the most common types of synthetics used in fast fashion and textile production. If you want a refresher on natural fabrics, read Part 3 and Part 4.

Polyester

Invented in 1941, polyester is plastic fabric. It requires a lot of energy to make, uses fossil fuels, and uses carcinogenic substances to produce. “It is made by refining crude oil or natural gas, breaking it into chemicals, and creating a polymer that is extruded and spun into fibers.” The polymer, polyethylene terephthalate (PET), is the same PET in a plastic bottle. Its petroleum base makes polyester flammable, so fabrics made from it must be treated with anti-flammable chemicals that are often toxic. China produces more than 75% of the world’s polyester fabric. These fabrics do not biodegrade and only a very small amount of them are recycled worldwide.1

“Polyester, the cheapest and most popular of fabrics, is petroleum based; nearly seventy million barrels of crude are required to make the virgin polyester used for textiles each year.” -Dana Thomas, Fashionopolis2

Polyester also affects climate change. “MIT calculated that the global impact of producing polyester alone was somewhere between 706 million metric tons of carbon dioxide, or about what 185 coal-fired power plants emit in a year.”24 We should stop production of this material for the most part, because the global impacts just aren’t worth it. There’s already enough on the planet to recycle and reuse. We don’t need any new polyester fabric.

“Producing polyester releases two to three times more carbon emissions than cotton, and polyester does not break down in the ocean.”25

Colorful rolls of satin fabrics.
Photo by v2osk on Unsplash.

Fleece

Most fleece is a type of polyester, so its origin is also plastic (and oil).
Because it is breathable, fast-drying, and allows moisture to evaporate it is used in sportswear and winter wear. It’s also what those $4 cozy, fluffy, fleece blankets sold at large box stores are made from.

Although it is a vegan alternative to wool, fleece is a poor environmental choice because it sheds microfibers quickly while laundering. More on that toward the end of this article.

Pink and purple fleece clothing with magenta background.
Photo by Tania Melnyczuk on Unsplash.

Spandex (also called Lycra and Elastane)

Spandex is also called Lycra (a DuPont brand name), or Elastane. It was invented in 1959 and is prized for its elasticity. It is often combined with other fabrics to make apparel stretchy. Spandex is used mainly in athletic wear, swimsuits, yoga pants, skinny jeans, underwear, bras, and socks.

Companies make this fabric from a polyurethane base combined with other chemicals. While Spandex is not plastic, it still does not biodegrade in the environment. While not sourced from oil, the chemicals used in the production of spandex/elastane are potentially toxic to workers and perhaps even people who wear it.

Photo of about 7 one piece women's swimsuits in different colors, hanging from a woman's arm, a pair of goggles dangling from her hand.
Swimsuits are often made from spandex, nylon, or a blend. Photo by Malik Skydsgaard on Unsplash.

Nylon

Companies use Nylon, originally invented by DuPont, to make tights, stockings, sportswear, yoga pants, and other form-fitting clothing items. It is a polymer-based fabric (meaning plastic) made from a component of crude oil, hexamethylenediamine. It is energy-intensive and uses large quantities of water for cooling the nylon fabric fibers. That “water often carries pollutants into the hydrosphere surrounding manufacturing locations. In the production of adipic acid, which is the secondary constituent part of most types of nylon fabric, nitrous oxide is released into the atmosphere, and this is considered to be 300 times worse for the environment than CO2.”26 But it often makes strong, water-resistant fabrics.

Plastics

Some companies produce clothing made from straight plastic. One example is polyvinyl chloride (PVC), a high-strength thermoplastic material. Companies use PVC to produce transparent shoe heels, vinyl raincoats, synthetic leather, and many fashion accessories like handbags, belts, and shoes.28These materials often cannot be reused and are discarded. PVC is a known carcinogen, off-gasses for its entire lifetime, and it leaches toxins when it gets into the soil (landfill) or water (ocean).

Vegan or faux leather is sometimes made from polyurethane (PU). It was invented in Nazi Germany in 1937, and one of its uses was for mustard gas-resistant garments.29 As for toxicity, it depends on what chemicals were applied to the polyurethane in question, but most online sources indicate that PU is fairly safe.

Red snakeskin print PVC skirt, model wearing a black long-sleeved top but her upper and lower body are cropped.
PVC skirt from Shein.

Acrylic

Acrylic, invented in 1950, mimics wool. It is lightweight, warm, and soft. Companies use it in place of wool or blend it with wool or cashmere in order to reduce production costs. Producers make acrylic from the polymer polyacrylonitrile, which is a fossil fuel-chemical combination. Acrylic fabric pills easily and, like many synthetics, is highly flammable. The EPA found that inhaling polyacrylonitrile gives workers many health problems and may even be carcinogenic.32 

Navy blue acrylic sweater.
Sweater made from acrylic.

“Imagine a pair of yoga pants, or a fleece…try to imagine what they’re made of. It’s oil. They’re made of oil. Whether it’s polyester, fleece, spandex, elastane, nylon, or acrylic, our clothing is made, more and more, of crude oil that is turned into polymers…More than 60 percent of all of our textile fibers are now man-made synthetics, derived from oil.” -Tatiana Schlossberg33

Viscose Rayon

Viscose rayon is usually made from bamboo and eucalyptus. While those are plants, producers use so many heavy chemical treatments that most consider viscose rayon a synthetic. Companies market this fabric as “natural” and “sustainable” because bamboo, especially, grows quickly. But that is just greenwashing.

Companies sell viscose rayon under several names, such as bamboo, eucalyptus, modal, Lyocell, and Tencel. Producers make the fabric by “chemically dissolving wood from eucalyptus, beech, or bamboo trees,” and then reforming the chemical pulp into a fiber. Bamboo is a tough fiber and the chemical treatment is how they make it soft. These fabrics are a cheaper alternative to silk and cotton. But they have a huge environmental impact because they require a lot of energy and “has a higher global-warming impact than the manufacture of polyester and cotton.”34

Environmental Impact

Viscose rayon production uses large volumes of hazardous chemicals, including large amounts of bleach, sodium hydroxide, sulfuric acid, and carbon disulfide. The latter is “a neurologically toxic chemical that has a long history of causing insanity in exposed workers.”35 It can also cause reproductive problems. Further, the pulp mills sometimes release those chemicals into the environment. Many of the processing mills for rayon are in China, India, and southeastern Asian countries. 36

“The chemical usage to produce [viscose rayon] is so intense that it shouldn’t be considered natural at all.” -Tatiana Schlossberg37

This category of fabrics is a leading cause of deforestation, which is contributing to climate change and endangering wildlife. Manufacturers cut down between 120 million and 150 million trees annually to make clothing. Some of those trees are in endangered rainforests or ancient forests. Besides that, manufacturers also waste more than half of each tree during production.38

Better Types of Viscose Rayon

Look for the lyocell brand name of Lenzing Tencel, which is more sustainable than other fabrics in this category. “Tencel lyocell fabrics are cellulose fibers made from sustainably sourced wood pulp that is produced in a closed-loop system where the materials used are recycled with minimal waste and low emissions.” Tencel is biodegradable and requires less energy and water than cotton production.39

You can also seek out brands that partner with Canopy, the Forest Stewardship Council, or have Oeko-Tex safe-chemistry certifications (see Additional Resources below).40 

The Federal Trade Commission (FTC) has warned and/or fined many companies to stop falsely labeling rayon products as bamboo. Those companies include Amazon, Macy’s, Target, Walmart, and Leon Max, but there are more that participate in this practice. Marketing rayon as environmentally friendly is greenwashing at its worst; advertising it as bamboo is an outright lie and illegal.

Various colors and patterns of rolls of fabrics, sitting upright with a white backdrop.
Photo by Andreea Pop on Unsplash.

Synthetic Fabrics Shed Microplastics

Synthetic textiles are becoming more and more commonplace, especially as fast fashion continues to grow. Unfortunately, these synthetic fabrics often shed small plastic fibers known as microfibers or microplastics. Just by laundering our clothing, microplastics are entering and polluting our waterways. This is because water treatment facilities cannot remove them, so the fibers persist, and enter the ocean, the food chain, and eventually human bodies. “According to the International Union for Conservation of Nature, there are 1.5 million tons of small pieces of what are known as microplastics entering the ocean each year, and as much as 34.8 percent of that pollution is coming from synthetic textiles.”41 It’s time to turn off the tap.

“What I actually want to say about synthetic fibers is that they are everywhere – not just in all of our clothes, but literally everywhere: rivers, lakes, oceans, agricultural fields, mountaintops, glaciers. Everywhere. Synthetic fibers, actually, may be one of the most abundant, widespread, and stubborn forms of pollution that we have inadvertently created.” -Tatiana Schlossberg42

Colorful and patterned fabrics, stacked vertically.
Photo by Kate Ware on Flickr, Creative Commons license (CC BY-NC 2.0).

Solutions

“It requires extensive amounts of energy to create textiles from plastic, which also releases petroleum and volatile particulate matter into the atmosphere.” -Leah Thomas, The Intersectional Environmentalist43

Most of the time, the clothing you buy is going to be a blend of either natural and synthetic fibers or a blend of synthetics. Chenille, for example, is usually a blend of fibers, including cotton, silk, rayon, and wool. Microfiber fabric is often a combination of polyester and nylon. Synthetics are so common today that we mostly overlook the fabric type listed on the tag. “Most consumers buy synthetics without even noticing. Polyester and nylon together make up almost 60 percent of all textiles manufactured globally, while cotton has shrunk to a quarter of the fiber market.”44

Today synthetics are better looking and more comfortable than in previous decades. And they are cheap! The cheapest fabrics to produce are polyester, nylon, acrylic, and conventional viscose rayon. The production of cotton and high-performing viscose rayon (modal and lyocell) costs a little more. Leather, silk, linen, high-quality cotton, cashmere, and wool are much more expensive than synthetics, so fashion designers use them less and less.45 But many synthetics used in clothing production are manufactured or treated with toxic and carcinogenic substances.46

Choose biodegradable plant-based fibers, such as cotton, linen, hemp, and wool over synthetics. Or animal-based fibers such as wool and silk. “It’s very hard to completely eradicate plastics from our lives, but we can reduce them significantly by choosing biodegradable fibers when available….biodegradable new materials, recycled fabrics, or secondhand textiles. Remember, there is no perfect sustainable lifestyle.”47

Corporations need to do better and stop producing cheap, fast fashion. As consumers, we can buy second-hand clothing. When we do need to buy new, we can choose to buy higher quality items. Since those types of articles are more expensive, we will automatically reduce the amount of clothing we buy. Corporations will pay attention if we buy less of something. If we all try to be more intentional with our clothing purchases, we can make a difference.

Thank you for reading, please share and subscribe!

 

Additional Resources:

Website, Forest Stewardship Council, the leader in sustainable forestry. Their purpose is “nurturing responsible forestry so forests and people can thrive. ”

Website, Canopy. People cut down 3.4 billion trees annually to make paper packaging and fabrics such as rayon and viscose. “Many of these trees come from the world’s most Ancient and Endangered Forests, integral for life on Earth.” This organization partners with brands to change that. Just ten suppliers produce seventy-five percent of all rayon. After fashion designer Stella McCartney partnered with Canopy, nine of those suppliers pledged that they would stop logging in rainforests.48

Website, Oeko-Tex, rigorously tests and certifies every component of the product, from the fabric to the thread and accessories, against a list of up to 350 toxic chemicals.

Article, “Microfibers & Textiles,” 5Gyres, accessed September 24, 2023.

Footnotes:

The Real Global Price of What You Wear, Part 3

Updated September 12, 2023.

Cotton flowers in field with blue sky background.
Photo by Trisha Downing on Unsplash.

Are synthetic or natural fabrics better for the environment? Natural fabrics fare better, but the overproduction of both types of fabrics is the problem. The way we carelessly disregard and dispose of our clothing is a  problem too, as was emphasized in Part 2 of this article series. Elizabeth L. Cline, an expert on fast fashion and sustainability in the apparel industry, says that asking which fabric is greenest is actually the wrong question. “We need to improve the sustainability of all the materials we wear.”1

Though we all need to reduce everything we consume, understanding the differences between synthetics and natural fabrics will benefit us as consumers. If we know where something came from, how it was sourced, and how it was created and turned into fashion, we can make better choices and value our clothing more.

Natural fabrics refer to those made from natural fibers sourced from plants or animals. Let’s start by taking a look at the natural fabrics that come from plant-based sources.

“We need to improve the sustainability of all the materials we wear.” -Elizabeth L. Cline

Clothing rack with many attractive colors, small chalkboard sign indicates they are on sale.
Photo by Megan Lee on Unsplash.

Cotton

Cotton is grown all over the world, and its production provides income for more than 250 million people. There are about 35 million hectares of cotton under cultivation in the world. But it requires a lot of water, pesticides, and fertilizers.

Water

Cotton production uses 3 percent of the entire world’s agricultural water supply.2 Some experts argue that cotton is the largest water user of all agricultural production combined.33

“As much as 2,168 gallons of water is required to grow the cotton in a single T-shirt…While water is plentiful in some cotton-growing areas, almost 60 percent of all cotton is grown in regions affected by water scarcity…And while cotton could be a major source of poverty alleviation in rural and poor areas, in many places it is exploitive instead.”34

In some areas, surface and ground waters are diverted to irrigate cotton fields. This leads to freshwater depletion for entire regions, including Pakistan’s Indus River Delta and Central Asia’s Aral Sea. About 97% of the water from the Indus River goes to crop production, including cotton.35 Worse, the Indus River, upon which millions of people rely, is badly polluted with chemicals and plastic.

The depletion of the Aral Sea is one major loss. A Soviet Union project that began in the 1960s diverted the feeding rivers away from the Aral Sea in an attempt to grow cotton and other crops in Uzbekistan and Kazakhstan. This has almost drained the Aral Sea, once the fourth-largest lake in the world. That has caused the soil to become drier and saltier, and the dry soil creates dust storms. That dust is full of leftover pesticides and fertilizers, and people in those areas have significant reproductive issues, including miscarriages and malformations at birth. In addition, “Livelihoods, wildlife habitats, and fish populations have been decimated.”36

Aerial view: The Aral Sea in 1989 (left) vs. 2014 (right).
The Aral Sea in 1989 (left) vs. 2014 (right). Image by NASA and collage by Producercunningham on Wikimedia.

Chemicals

“Conventionally grown cotton requires the heavy use of synthetic fertilizers.”37

Cotton production requires about 220,000 tons of pesticides and 8.8 million tons of fertilizer yearly. “One-fifth of insecticides – and more than 10 percent of all pesticides – are devoted to the protection of conventional cotton.”38 Those pesticides are highly toxic to human workers and animals, and they pollute the environment. Industrial and agricultural chemical poisoning are among the top five leading causes of death worldwide.39 The World Health Organization classified 8 out of 10 of the US’s cotton pesticides as ‘hazardous.’40

Fertilizers that end up in waterways create nutrient pollution, meaning those excess nutrients (nitrogen and phosphorous) allow toxic algal blooms. Those deplete entire zones of oxygen, creating dead zones, which harm aquatic species and disrupt entire ecosystems. Fertilizers also contribute to greenhouse gases.41

Approximately 16% of all pesticides are used on cotton.42 Additionally, genetically modified crops, including cotton, have made crops toxic to common pests. This has reduced the use of pesticides but has not eliminated the need for them. “A large number of farmers have adopted genetically modified cotton seeds that include a gene protecting it from the herbicide glyphosate (the active ingredient in Monsanto’s Roundup). That way, the fields can be sprayed with the herbicide when the plant is young, easily eliminating competition from weeds.”43 However, this has made farmers dependent on those specific seeds, which are made by the same company that makes the pesticides and herbicides.

Forced Labor

Uzbekistan, once one of the largest producers of cotton, used forced labor for cotton production until 2021.44 Today, China and India are the largest producers of cotton. Parts of China use forced labor and parts of India use child labor for cotton production. According to the U.S. Department of Labor, the following countries also use child labor, forced labor, or both:45

                • Argentina
                • Azerbaijan
                • Benin
                • Brazil
                • Burkina Faso
                • Egypt
                • Kazakhstan
                • Kyrgyz Republic
                • Mali
                • Pakistan
                • Tajikistan
                • Turkey
                • Turkmenistan
                • Zambia

Soil Degradation

Cotton production severely degrades soil quality,46 because of the overuse of nitrogen-based mineral fertilizers. Cotton also causes soil erosion because of the large amounts of water it requires to grow.

Organic Cotton & Other Options

We can produce cotton organically, that is without pesticides and fertilizers, and therefore more sustainably. There are two leading organic certifications: Global Organic Textile Exchange (GOTS) and Organic Cotton Standard (OCS). Organic cotton only comprises around 0.33% of all cotton grown. Those chemicals never end up in runoff or the environment. However, organic cotton still requires large amounts of water. And, unfortunately, organic often means more expensive.

Initiatives such as “Better Cotton and Fairtrade Cotton focus on better land use, water practices, and labor standards but don’t have any proven environmental benefits.”47 Better Cotton is difficult to enforce and farmers who adopt it are not subsidized. Also, it allows for genetically modified organisms (GMO) seeds.48 So this is not the best initiative out there.

Cotton Made in Africa has more than 30 brand members, which supports small growers and environmentally friendly growing practices in sub-Saharan Africa.49

Recycled or reclaimed cotton sounds promising as well, but it does have drawbacks. According to cottonworks.com, “the majority of recycled cotton is claimed through mechanical recycling. First, fabrics and materials are sorted by color. After sorting, the fabrics are run through a machine that shreds the fabric into yarn and further into raw fiber. This process is harsh and puts a great deal of strain on the fiber. It is not uncommon for fibers to break and entangle during shredding. The raw fiber is then spun back into yarns for reuse in other products. The quality of recycled fiber will never have quality values equal to the original fiber. Specifically, fiber length and length uniformity will be impacted, which will limit the end-use application.”50 

“Current cotton production methods are environmentally unsustainable.” -World Wildlife Fund51

Field of cotton with a green cotton harvester harvesting the crop, blue sky background.
Photo by Karl Wiggers on Unsplash.

Denim

Denim is mainly made from cotton. It takes between 2,000 and 2,900 gallons of water to produce a single pair of jeans, mainly because of dying and finishing treatments. “In the 1970s and 1980s, hip fashion people decided that denim shouldn’t look like denim anymore, and they came up with stone washing and acid washing.” These processes use pumice (stones) and sometimes bleach or other acidic chemicals. The water used for dying and finishing is not reused or recycled, which means it ends up in the environment.52

“To achieve a faux-worn effect, jeans are sandblasted, hand-sanded, or sprayed with chemicals by individuals who inhale the fumes each day.”53

We must also consider the cost of transport for something such as a pair of jeans. There is “a big cost in getting the cotton from (for example) Texas, where it’s grown, to Indonesia to be spun into fibers, to Bangladesh to be made into denim, and sent back to the U.S. to be sold.”54

Some programs aim to reduce water in production, such as Levi’s Water<Less campaign. Their process reduces up to 96% of the water normally used in denim finishing, which is the final stage in making a pair of jeans. Levi’s claims to have saved more than 3 billion liters of water and recycled more than 1.5 billion liters of water.55 Always look at these programs critically, but if they are legit, try buying sustainable clothing.

Last, there is a recycling program for denim. The Blue Jeans Go Green program collects cotton-based denim and recycles it back to its original fiber state and transforms it into something new. The program claims to have kept more than 4.5 million pieces of old denim out of landfills.56 Denim is also a sustainable type of home and building insulation.

Man installing recycled denim insulation in a wall.
Photo by Rebecca Landis on Flickr, Creative Commons license (CC BY-NC-ND 2.0).

Bast-Plant Fibers

Bast-plant fibers include fabrics like linen, jute, hemp, and ramie. Linen is a textured fiber made from the flax plant. It is naturally hypoallergenic and is very breathable, making it a great textile for warm-weather clothes. Jute is a coarse natural plant fiber from the jute plant that is used to weave fabrics like burlap cloth. It is a popular textile to make rugs and burlap sacks. Hemp is durable, versatile, and moisture-resistant. Ramie creates strong fabrics that look similar to linen. 

These fibers are biodegradable, renewable, and sustainable. Bast fibers are collected from the outer third of the stem of a plant between the woody core and the thin outer layer. These make strong, durable, and breathable cloth.

These plants support regenerative farming, which improves the environment. “Plants used in bast fibre production are often great cover crops working in rotation with other crops, keeping the soil covered to minimize erosion and incorporating organic matter to improve soil fertility. A greater diversity of crops within a farming system not only improves soil quality, but minimizes plant diseases, further reducing the need for chemical applications.”57 They use less water, fertilizers, pesticides, and energy.

You can also buy these fabrics recycled or organic certified (see Additional Resources below). Organic means that chemical pesticides and fertilizers weren’t used in the production of the plant or fabric.58

Close-up of a Linen beige button down shirt.
Photo by Taisiia Shestopal on Unsplash.

Bamboo

While bamboo is a plant, marketers often tout it as “eco-friendly,” but manufacturers make bamboo fabric by chemically pulverizing plants and trees. This makes it unnatural. Since this fabric is full of harsh chemicals, I have chosen to include it in the synthetics part of this series (Part 5).

Read the Labels

Now that you know more about natural fabrics, you may find that reading labels will at least give you the basic information you’re looking for. Is the item you want to purchase made with 100% organic cotton, or a cotton blend? If it’s the latter, what does the blend consist of? Also, where was the item made? Was it made in a country with decent labor laws?

If there’s a fabric you’re not familiar with listed on the tag, look it up. Most people carry a smartphone with them, which offers the opportunity to look it up before making a purchase.

Overproduction

While plant-based fabrics come from the Earth, they are not always the best option because of the pesticides, fertilizers, and chemicals that most producers use to grow them. But they are still better than plastic-based synthetic fabrics derived from fossil fuels.

Remember, the overproduction of all fabrics is the problem. Buy fewer but higher-quality articles when you can. Take good care of the clothing you do have, mend your clothing if you are able, and buy second-hand when you need to replace something.

In my next article, I’ll review types of animal-based fabrics. Thank you for reading. Please share and subscribe!

 

Additional Resources:

Website, Better Cotton. Their mission is “to help cotton communities survive and thrive, while protecting and restoring the environment.”

Website, Global Textile Standard (GOTS). “GOTS is the worldwide leading textile processing standard for organic fibres, including ecological and social criteria, backed up by independent certification of the entire textile supply chain. GOTS-certified final products may include fibre products, yarns, fabrics, clothes, home textiles, mattresses, personal hygiene products, as well as food contact textiles and more.” According to Elizabeth L. Cline, “GOTS is the most rigorous organic standard, as it covers not just the cultivation of the raw materials but the processing of the textiles as well.”59

Website, Organic Content Standard (OCS). They are “a voluntary global standard that sets the criteria for third-party certification of organic materials and chain of custody.”

Website, Oeko-Tex, “certifies that every component of the product, from the fabric to the thread and accessories, has been rigorously tested against a list of up to 350 toxic chemicals.”

Footnotes:

The Real Global Price of What You Wear, Part 1

Last updated on February 3, 2024.

Interior of clothing store, wooden floor walkway flanked by mannequins, racks, and shelves of clothing.
Image by auntmasako from Pixabay.

The fashion and clothing industries contribute to climate change, environmental pollution, and human exploitation. Across the world, perpetuated by wealth, and rampant consumerism based on false urgency to keep up with ‘trends,’ the massive overproduction of clothing is killing us and our environment.

Companies have men, women, and even children, working in dangerous conditions with low or no labor standards. They are kept impoverished by low wages. Companies use toxic chemicals in clothing production, and those chemicals end up in the final products. The clothing industry uses unfathomable amounts of water in production, in a world where there isn’t enough water for everyone. Later, that water is discharged, often into the environment, polluting water and soil. Mass amounts of energy are used to produce both natural and synthetic fabrics. Transporting clothing from developing countries to the west uses astronomical amounts of fossil fuels. Worse, there is so much clothing in the world now that we can’t find uses for all of it.

All this so that we can buy $5 T-shirts that we don’t need. It’s called fast fashion, and it’s detrimental on many levels.

Interior of an Old Navy, a clothing store.
Image by DigestContent from Pixabay.

Fast Fashion

Fast fashion is a design, manufacturing, and marketing method focused on quickly producing high volumes of trendy but cheaply-made clothing.34 The term was coined by The New York Times in the 1990s “to describe Zara’s mission to take only 15 days for a garment to go from the design stage to being sold in stores.”35 By the 2000s, brands were taking ideas from the top fashion designers and reproducing them cheaply and quickly. Other big names in fast fashion include H&M, UNIQLO, GAP, Primark, and TopShop.

At one time, there were four seasons of clothing. Today, there are 50 to 100 microseasons per year. Fast fashion was artificially created. The demand “was carefully cultivated by fashion brands to change consumer behavior and make people want more and more, and quickly.”36 As consumers clamored for cheap fashion, clothing companies resorted to low-quality materials and manufacturers to still profit.37

But this disregard for quality has led to massive amounts of clothing going to landfills. “Constantly changing trends have encouraged consumers to discard clothing that’s no longer ‘in style’ even if it’s still wearable.”38 This is not sustainable.

“[Fast fashion] plays into the idea that outfit repeating is a fashion faux pas and that if you want to stay relevant, you have to sport the latest looks as they happen. It forms a key part of the toxic system of overproduction and consumption that has made fashion one of the world’s largest polluters.”39

Exterior of the Zara store in Tokyo, taken at night, lit up and brightly colored with a large digital advertising screen at top center.
Photo by Comunicacioninditex on Wikimedia, Creative Commons license (CC BY-SA 4.0).

Ultra-Fast Fashion

There is an even faster fashion now, referred to as ultra-fast fashion. Brands include SHEIN, Missguided, Forever 21, Zaful, Boohoo, and Fashion Nova. It is a recent phenomenon that is as bad as it sounds.40Ultra fast fashion turns fast fashion’s ‘weeks’ into days and ‘dozens of styles’ into hundreds and thousands. The numbers alone sound sinister. Brands like SHEIN and Boohoo are reportedly posting thousands of new styles to their websites on a daily basis. Sometimes, knockoffs of trending celebrity and pop culture styles will appear online in as little as 24 hours.” Social media, influencer culture, and online hauls certainly stoked the fire in the creation of ultra-fast fashion.41

“A generation now views ultra-fast fashion’s historically low price points and disposable culture as the norm, with many young people considering garments worn out after only a few washes. This overproduction and quick disposal has exacerbated fashion’s waste crisis.”42

H&M Store, Times Square in New York City, photo taken at night with store and billboards bright and lit up.
H&M Store, Times Square in New York City. Photo by Will Buckner on Flickr, Creative Commons license (CC BY 2.0).

Wasteful Overproduction

Companies produce more clothing than can be consumed. Some companies trash or burn the excess. “An estimated 2.2 billion pounds of overstock and unsold clothing are landfilled or incinerated around the world every year, according to a 2018 report by the Ellen MacArthur Foundation…Two billion pounds of clothes is the equivalent in weight of 5 billion T-shirts, enough leftover stock to dress the adult population of the planet. In 2018, H&M announced that the brand was stuck with 4.3 billion dollars worth of unsold goods.” It’s not just fast fashion companies, either. The same year, the luxury brand Burberry was caught destroying excess clothing and accessories worth around $24 million.43 

A woman reaching for a handbag. sourrounded by racks of clothing in a clothing or department store. The clothes appear to be organized by color.
Photo by Alexander Kovacs on Unsplash.

Environmental Costs

The world produces around 100 billion articles of clothing annually, and “92 million tonnes end up in landfills.”48 Fast fashion causes extensive damage to the planet, exploits workers, and harms animals.49 The fashion industry produces 10% of all carbon emissions and it is the second-largest consumer of water.50 

Clothing production requires tons of water. For example, it takes 2,000 gallons of water to produce a single pair of jeans. Worse, “the fashion industry is responsible for 20% of all industrial water pollution worldwide.”51 Textile dyeing is the world’s second-largest polluter of water as the wastewater from it is often dumped into bodies of water. “If fashion production maintains its current pace, the demand for water will surpass the world’s supply by 40 percent by 2030.”52

“The way we manufacture new clothes is truly unsustainable, commanding a staggering level of resources, especially water, chemicals, and fossil fuels, that can’t continue. Each year, clothing production requires 24 trillion gallons of water, enough to fill 37 million Olympic-sized pools. And the fashion industry spews more globe-warming carbon dioxide annually than all international flights and maritime shipping combined.” -Elizabeth L. Cline53

Stacks of blue denim jeans on a table in a clothing store.
Image by Linda Lioe from Pixabay.

Poor Labor Standards and Pitiful Wages

“Only 2 percent of the 40 million garment workers around the world earn a living wage – it effectively amounts to modern-day slavery.”54

Across the world, workers experience unsafe working conditions and low wages that are far below the minimum wage. Companies require garment workers to work long hours through forced overtime, often apply impossible quotas to their daily production, and sometimes even inflict abuse. They also expose workers to many chemicals and pollutants, which jeopardize their health. Unionization attempts and campaigns for improvements in safety, conditions, wages, sick pay, and job security are often barred by the threat of job losses and sometimes violence.55

“Everyone in the industry knows that workers in textile mills and leather tanneries have been known to develop skin lesions and breathing problems.” -Alden Wicker, To Dye For56

The garment, textile, and footwear workers around the world deserve better. “Fashion is a powerful industry, one that can and should lift people out of poverty rather than trap them in it. It is a multitrillion-dollar business, with plenty of wealth to go around. And yet, according to Oxfam, the top fashion CEOs earn in four days what the average garment worker will make in a lifetime.” Increasing wages would require only a 1 to 4 percent increase in retail prices.57

“The difference in what it would cost for people to not to have to make these kinds of choices between paying rent and putting food on the table is less than a dollar per garment. Why in the world would any company choose every day to prioritize their profits and paying the lowest price possible over ending that kind of human suffering? Especially when it’s not complicated or unaffordable to fix it.” -Sarah Adler-Milstein, co-author of Sewing Hope: How One Factory Challenges the Apparel Industry’s Sweatshops58

Photo of the Eastex Garment Co. Ltd factory in Cambodia, one of garment factories that supplies Swedish company H&M. Shows women sitting at sewing machines in a large factory room with a conveyor belt running through the center.
Photo of the Eastex Garment Co. Ltd factory in Cambodia, one of garment factories that supplies H&M. Photo by U.S. Embassy Phnom Penh on Flickr, Creative Commons license (CC BY-ND 2.0).

“Combined with the commute and getting food on the table for their families, female garment workers can only get four or five hours of sleep a night.” -Alden Wicker, To Dye For59

World Exports

World map showing clothing exports with monetary amounts.
Map courtesy of HowMuch.net, a financial literacy website.

Each of the following countries exports billions of dollars of garment products annually:

China:

China is the largest clothing manufacturing country in the world, employing over 15 million people, mostly women. Companies in this country pay the highest wages but that still does not equate to a living wage for all.60

List of companies that source their clothing from China.
List of companies that source their clothing from China. Screenshot from the Business & Human Rights Resource Centre.

Bangladesh:

Bangladesh is the second-largest garment manufacturing country, but they are among the lowest-paid in the world. This is where the 2013 Rana Plaza factory collapse happened, which killed 1,134 and injured another 2,500 people. While “the disaster brought international attention to the alarming labor conditions in overseas garment factories,” only some improvements in safety issues came from it.61 H&M and the VF Corporations (Vans, North Face, Timberland, etc.) are two of the many companies sourcing from Bangladesh.62

After Rana Plaza’s collapse, no corporations stepped forward after the tragedy to acknowledge that they were manufacturing there. H&M executives responded with this: “‘None of the textile factories located in the building produced for H&M,’ it stated. ‘It is important to remember that this disaster is an infrastructure problem in Bangladesh and not a problem specific to the textile industry.'” The statement continued that it would contribute to solutions going forward.63 But this problem is specific to the textile industry.

“In 2013, [Americans] spent $340 billion on fashion – more than twice what they forked out for new cars. Much of it was produced in Bangladesh, some of it by Rana Plaza workers in the days leading up to the collpase.” -Dana Thomas, Fashionopolis64

India:

India employs millions of people but often under conditions of forced overtime, less than half of a living wage, and even child labor.65 There have been some improvements but many workers, of which the majority are women, experience physical abuse and sexual harassment. Companies sourcing from India include American Eagle Outfitters, H&M, Levi Strauss & Co., and VF Corporation. 

Vietnam:

Vietnam has a communist government that forbids labor unions, and wages are 60 percent below a living wage. There are around 6,000 textile factories that employ about 3 million people. Nike employs 450,000 people there.66 “Many of us are familiar with the news about Nike sweatshops, but they’re just one of the many fast fashion brands violating human rights for the sake of fashion. The people who make our clothes are underpaid, underfed, and pushed to their limits because there are few other options.”67 Zara and H&M are two of the major brands that source from there.

Cambodia:

There are about 600,000 garment workers in Cambodia. Women experience a great deal of abuse, sexual harassment, and low wages, which are 50 percent below a living wage. Many companies, including H&M, Gap, Nike, and Puma, source from there.68

“Brands are interested in getting clothing as cheaply and quickly as they can. They have consciously chosen to locate production in countries that do not enforce their labor laws. A factory that scrupulously complied with the labor law, respected the right to organize, paid all required wages, didn’t force people to work overtime: That factory will not be able to meet brands’ price demands. You can’t survive as a supplier unless you operate a sweatshop, because the brands are only willing to pay sweatshop prices.” -Scott Nova, Executive Director of the Worker Rights Consortium69

Photo of garment workers sewing on sewing machines in a a large factory room in Bangladesh.
Photo of garment workers sewing on sewing machines in a a large factory room in Bangladesh. Photo by Musamir Azad on Wikimedia, Creative Commons license (CC BY-SA 3.0).

Fashion Production in the U.S.

“In the 1960s, just 5% of all clothing Americans wore was
made overseas. By the 1970s, that figure had reached 25%
and today it’s somewhere around 98%.” -Sophie Benson, Sustainable Wardrobe70

The United States produces little clothing domestically today: Less than 3 percent, which is down from 50% in 1990. “And a Made in USA garment is no longer a guarantee of ethical working conditions.” The largest part of the garment business is in Los Angeles, where there are approximately 45,000 garment workers, many of them undocumented immigrants. “A 2016 US Labor Department investigation of LA’s factories found that 85 percent of inspected factories violated labor laws. Workers are being paid as little as 4 dollars an hour sewing clothes for well-known fashion brands, including Forever 21, Fashion Nova, Ross Dress for Less, and T.J.Maxx.”71 Another investigation found that companies paid sewers as little as $2.77 an hour.72

Even sadder, US garment workers are some of the highest-paid in the world.

“The large, middle-market brands who source from these sweatshops herald that their apparel is ‘Made in the USA,’ as if such a statement automatically confers authenticity and integrity, as well as superior quality, to clothes produced offshore. It’s a corporate marketing tactic to pander to consumers’ patriotism while flagrantly breaking US labor laws.” -Dana Thomas, Fashionopolis73

Department store clothing mannequins showing clothing.
Image by Photo Mix from Pixabay.

The Role of Companies

Companies have the power to make real, humane, sustainable changes. “It’s time for more big brands to step up to the plate,” wrote Elizabeth L. Cline. “Big companies are the ones with the huge economies of scale that could bring down the price of sustainable materials and fund the research and development of eco-friendly innovations, from textile recycling and nontoxic dyes to factories powered by clean energy. They can certainly afford to pay higher wages.”74 But we consumers need to hold these companies accountable.

Fast fashion companies sometimes use greenwashing to make consumers feel better about purchasing their items. Greenwashing refers to when companies deceive consumers by claiming that their products are environmentally friendly or “have a greater positive environmental impact than they really do.”75 “Fast-fashion companies tell their customers that it’s possible to buy their products and still have a clean conscience. H&M has ramped up its use of organic cotton and sustainably sourced materials; Boohoo sells 40 or so items partially made from recycled textiles.” Aja Barber, a fashion-sustainability consultant, called this greenwashing in an interview with The Atlantic: “It’s like, ‘Oh look, these five items that we made are sustainable, but the rest of the 2,000 items on our website are not .'”76

“[A] higher price reflects things like fair wages, ethical sourcing practices and higher costs for less wasteful production runs. Knowing all that, the real question we should ask is: how is fast fashion so cheap?” -Sophie Benson, Sustainable Wardrobe77

Man wearing coat with "Sale" tags all over it, as well as shopping bags. Depicts shopping for clothing at clothing or department stores.
Photo by Sora Shimazaki from Pexels

Our Role

“Fast fashion makes us believe we need to shop more and more to stay on top of trends, creating a constant sense of need and ultimate dissatisfaction.”78

We’ve all supported it at some point, probably mistakenly. We found a great deal on a cute cardigan or funny t-shirt and bought it. Buying new clothes, especially when they’re on sale, brings pleasure to our brains. “This means of instant gratification from the fast fashion complex is a recipe for disaster for our brains, our wallets, supply chains, and the planet.”79 But we have to stop supporting fast fashion now. 

Think about the human factor. Every time we purchase from a company that does not follow ethical labor standards or pays poor wages, we are supporting the mistreatment of our fellow human beings. “We are rarely asked to pay the true cost of fashion. The pollution, carbon emissions, waste, and poverty our clothes create aren’t tallied up and included in the prices we enjoy. It does cost a bit more to do things the right way, to operate safer, well-paying factories and farms and to use longer-lasting, sustainable materials and craft more durable products. Ethical and sustainable clothing doesn’t have to be unaffordable, though,” wrote Elizabeth L. Cline.80

We can do better. Follow my upcoming series to learn more about clothing production and learn what you can do differently. Thank you for reading, please share and subscribe!

Large well lit clothing store with racks of clothing and stacks of shoes.
Photo by Alexander Kovacs on Unsplash.

Additional Resources:

Article, “10 Fast Fashion Brands We Avoid At All Costs,” by Christine Huynh, Good On You, April 30, 2021.

Website, The Magazine of the Sierra Club: Elizabeth L. Cline author page.

Blog, Elizabeth L. Cline Books.

Publication, “A New Textiles Economy: Redesigning fashion’s future,” Ellen MacArthur Foundation, November 28, 2017.

The True Cost cover artFilm, The True Cost (2015)

Footnotes:

Tap Water vs. Bottled Water

Last updated on September 7, 2025.

A glass of tap water next to a plastic bottle of water.
Image by Alexander Lesnitsky from Pixabay.

Now that I’ve terrified you about the contaminants in tap water in Part 1 and Part 2 of What’s In Your Water? you may be thinking about switching to bottled water. But which is better?

The short answer is that you are better off drinking tap water, despite the contamination problems we have in the United States.

“The carbon footprint of bottled water is 3,500 times worse than tap water.” -Heather white, Eco-Anxiety

Is Bottled Water Safer?

No. While there has always been a debate about whether tap water or bottled water is safer, the answer is that tap water is safer. Studies have discovered that most bottled water brands are from a tap water source. Some use distillation or reverse osmosis processes. But few are from actual springs or glaciers.

Tap water is always tested and the results are publicly reported. But bottled water is not necessarily held to the same standards. “Public drinking water facilities are required to test for contaminants each year and publicly disclose the results, while the bottled water industry is not required by law to disclose the results of its testing.”37 

“Bottled water is not regulated by the EPA, which is responsible for the quality of water that comes out of your tap.”38 It is actually under the supervision of the Food and Drug Administration (FDA), which does not have a dedicated department for bottled water even though it is a huge industry. “More concerning is that, by volume, most of the bottled water sold in the U.S. isn’t required to follow FDA bottled water guidelines at all, even as limited as they may be. If water is bottled and sold within the same state, it is exempt from FDA regulation.” It falls to the state to oversee the bottled water, and many states do not have the regulations, staff, or resources. And about 70% of all bottled water is bottled and sold within the same state.39 

Gallon bottle of distilled water,
Gallon bottle of distilled water; note that the source was “municipal water.” Photo by Marie Cullis.

Gallon bottle of distilled water, the label.
Gallon bottle of distilled water; note that the source was “municipal water.” Photo by Marie Cullis.

Cost of Bottled Water vs. Tap Water

Kitchen faucet with running water.
Photo by Imani on Unsplash.

Bottled water is “one of the greatest scams of all time…bottled water is roughly 2,800 times more expensive than tap water!”40 Other estimates are slightly lower at more than 2,200 times more expensive than tap water, exhibiting the outrageous markups of bottled water. Bottled water, at these rates, costs far more per gallon than gasoline has ever cost us.42

The costs above are based on single bottles of water, the 16-20 ounce size, usually sold at the checkouts of department stores or at convenience stores. Those generally cost between $1 and $3 each. But what if you buy in bulk?

A 24-pack of Dasani 16.9-ounce bottles at Target is $5.49 where I live, or almost 23 cents per bottle. The same amount of Great Value brand bottled water at Walmart is $3.18, or just 13 cents per bottle. That seems significantly cheaper, but it isn’t when we compare it to tap water.

The Dasani water at Target costs about $1.73 per gallon of water, and the Walmart water costs about $1.00 per gallon. Tap water costs an average of $0.005 per gallon in the United States. Nationwide the average cost for municipal water is about $2.50 per thousand gallons. This is grossly less expensive than bottled water.

“The outrageous success of bottled water…is an unparalleled social phenomenon, one of the greatest marketing coups of the twentieth and twenty-first centuries.” -Elizabeth Royte51

Bottled Water Sales

Shelves of bottled water at a grocery store.
Photo by Marie Cullis.

According to the Container Recycling Institute (CRI), between 1960 and 1970 the average person bought 200 to 250 packaged drinks each year, mostly soda and beer.52 In the 1970s, Americans purchased about 350 million gallons of bottled water. “Much of that came in the big five-gallon jugs used in office water coolers; the rest made up a niche market of mineral waters bottled from natural springs.”53 With increased interest in health and fitness during the 1980s, bottled water saw more increases in sales.

Once bottled water took hold of consumers, its sales increased exponentially. “Between 1990 and 1997, U.S. sales of bottled water shot from $115 million to $4 billion, boosted by public health messages against obesity, by multimillion-dollar ad campaigns that emphasized the perceived health benefits of bottled water…Between 1997 and 2006, U.S. sales of bottled water leaped from $4 billion to $10.8 billion, or 170 percent.”54

By 2020, we increased to purchasing 15 billion gallons of bottled water annually in the United States.58 We spend more than $16 billion per year on it. It outsells bottled soda annually. Globally, bottled water consumption grows each year, now totaling over 100 billion gallons annually.

The Marketing of Bottled Water

“In the end, it’s hard to untangle how much of bottled water’s success was due to clever marketing and ‘manufactured demand,’ and how much of it was driven by shifting consumer preferences. Health concerns, the desire for status symbols, the lure of convenience, and, yes, lots and lots of energetic marketing—all played a role.” -Robert Moss, Serious Eats59

The huge growth in bottled water sales was largely due to marketing. Many companies started advertising bottled water as either a safer option than tap, or a healthier alternative to sugary drinks. Early in the 2000s, the same era where we saw major growth in bottled water production and sales, a chairman of PepsiCo said: “The biggest enemy is tap water. . . . We’re not against water — it just has its place. We think it’s good for irrigation and cooking.”60 They were ready to market bottled water as better than tap water.

When bottled water first started selling everywhere, it was a great alternative to soda and fruity bottled drinks. Plus, people could carry the bottle around and refill it over and over, not knowing that that was dangerous. According to Serious Eats, “A tectonic shift was under way in the beverage industry, and it involved much more than water. Americans were looking for alternatives to carbonated soft drinks, and water was just one of many options—including bottled teas and lemonades, like Snapple and AriZona Iced Tea; sports drinks, like Gatorade and Powerade; and even coffee-based drinks.”61 

But marketing bottled water as safer and superior to tap water was a shady tactic. Corporations were looking to make as much money as they could, and bottled tap water reaps huge profits. There has always been a barrage of advertisements from companies producing bottled water, claiming that theirs is the purest and the healthiest. “Water municipalities can’t possibly compete with these companies when it comes to advertising,” wrote Erin Brockovich.62

Dasani (Coca-Cola) advertisement, screenshot taken from their website. Dasani is tap water filtered with reverse osmosis.
Dasani (Coca-Cola) advertisement, screenshot taken from their website.

One example is Dasani, which is simply tap water filtered with reverse osmosis filtration. What are the minerals that enhance the water? No one exactly knows as the company does not disclose that information. “DASANI adds a variety of minerals, including salt, to create the crisp fresh taste you know and love. Although we are unable to disclose the exact quantities of minerals added to our water, we can tell you that the amounts of these minerals (including salt) are so minuscule that the US Food and Drug Administration considers them negligible or ‘dietarily insignificant.'”63 I think consumers have a right to know.

“Bottled water labels can be confusing. They portray an illusion of virtue, with images and messages printed on the bottles saying they are filled with water from pure mountain springs, while many of these bottles contain tap water in a fancy-looking to-go package.” -Erin Brockovich64

The Plastic Bottles

Many plastic water bottles with white caps.
Photo by Jonathan Chng on Unsplash.

Historically, single beverages consisted of mostly soda and beer. More importantly, many of those were in refillable glass bottles, or at least recyclable aluminum cans. But today many beverages, especially bottled water, come in plastic bottles.

“All of that convenient, lightweight plastic comes with consequences.” -Seth M. Siegel65 

Plastics are made from petroleum and chemicals. And it takes a ton of petroleum to produce plastic bottles. It’s ridiculous that the price of oil is so high but petroleum-based plastics are produced cheaply and discarded as easily as toilet paper. That doesn’t even account for the transportation of bottled water. “Bottled water requires 2,000 times more energy than tap water to produce the same amount.”66 Worse, it takes about 22 gallons of water to produce a single pound of plastic, “which means it takes 3 liters of water to make 1 liter of bottled water,” according to Kathryn Kellogg, a zero waste expert.

“More than 17 million barrels of oil are wasted to produce the water bottles Americans buy in a typical year.” -Fran Hawthorne, Ethical Chic68

Chemicals Leaching into Bottled Water

Cases of Dannon bottled water outside with forklifts in background, in Florida. Plastic leaches toxins when exposed to heat. These are sitting outdoors at a Florida warehouse, where it is hot year round.
Cases of Dannon bottled water, in Florida. Plastic leaches toxins when exposed to heat. These are sitting outdoors at a Florida warehouse, where it is hot year round. Image by David Mark from Pixabay.

On top of that, plastics leach chemicals into the water. Plastics are polymers derived from oil with other chemicals added to make them flexible, strong, and colorful. You can read more about chemicals in plastics in my articles here and here. The chemicals in plastic bottles, such as phthalates, bisphenols, and antimony,69 leach into the water, especially under heated conditions or from exposure to ultraviolet light (sunlight). By the time bottled water has been stored for months, or even years, it is unknown how many chemicals have leached into the water.

“The chemicals in bottled water can be seen as a super cocktail…we can’t be sure what happens when several chemicals in different amounts are consumed together.” -Professor Martin Wagner, coauthor of Freshwater Microplastics70 

Reusable Water Bottles

Four types of reusable water bottles, two blue and two stainless steel colored.
Image by NatureFriend from Pixabay.

Your own reusable water bottle should be metal or glass. Don’t buy a plastic one. Even those that advertise “BPA-Free” or that have similar disclaimers contain chemicals in the plastics that are likely harmful.

You can ask almost any restaurant, cafe, or coffee shop to fill your water bottle, and they will almost always comply. You can use water fountains or water bottle refill stations, which are now found in parks, museums, airports, libraries, and other public areas. There are global networks of refill station maps at findtap.com (best for U.S. users) and refillmybottle.com (best for global users).

Water bottle filling station at the Oregon Convention Center, Portland, Oregon. Two drinking fountains and a bottle refill section behind the fountains.
Water bottle filling station at the Oregon Convention Center, Portland, Oregon. Photo by Jeremy Jeziorski on Flickr, Creative Commons license (CC BY 2.0).

Water bottle filling station at the Seattle-Tacoma International Airport. Drinking fountain at right and bottle fill section at left.
Water bottle filling station at the Seattle-Tacoma International Airport. Photo by Taylor Notion, used with permission.

“The fact is that bottling water and shipping it is a big waste of fuel, so stop already. The water that comes to your house through a pipe is good enough, and maybe better.” –Garrison KeillorSalt Lake Tribune71

Stick With Tap Water

Today, corporations market bottled water to us in so many ways. They sell enhanced or vitamin waters, flavored waters, sparkling waters, and even luxury waters. Plastics pose health concerns about chemicals leaching into the water. There are some brands that use a “box” or carton, but those are not recyclable. Aluminum or glass are better options, but you are still paying far too much for water.

Stop buying bottled water. There are exceptions, of course. If you are in a situation without your reusable bottle and are desperate for water, buy the bottle of water. Bottled water is also extremely important for emergencies and emergency relief efforts.

While there are a lot of contaminants in tap water, stick with it anyway. Just get a good water filtration system. Corporations are bottling water with just filtered tap or “municipal” water. On the occasion you do buy bottled water, do not reuse the water bottle or leave it anywhere it can get hot, such as in a car. Just recycle it.

I hope this article has helped! Let me know if you have any questions or ideas by leaving a comment below. Thank you for reading, and please share and subscribe!

Footnotes:

Laws Regulating Contaminants in Our Water

Last updated on June 30, 2024.

Dirty brown water flowing from the faucet of a white sink.
Image by Jerzy Górecki from Pixabay.

Now that you’ve read What’s in Your Water? Part 1 and Part 2, Water Filtration Systems, and my list of Common Water Contaminants, you have probably assessed what is in your water and chosen a water filter system. But you may be wondering, what laws protect our drinking water?

How did all of those chemicals get into our water?

In an effort to improve human life, the corporations and industries of the post-World War II era invented, produced, and disposed of hundreds of chemicals. As Elizabeth Royte, the author of Bottlemania: Big Business, Local Springs, and the Battle Over America’s Drinking Water, wrote: “[Contaminants] come from industry (plasticizers, solvents, propellants), agriculture (fertilizer and pesticide ingredients), from development (runoff polluted by auto emissions and lawn chemicals, and effluent from sewage treatment plants), and from water treatment itself.”1

Obviously, long-term studies into how chemicals affect the body weren’t available then. Later, corporations and government representatives discouraged those sorts of studies because they considered them bad for business. Further, government regulations for many things are usually woefully behind, because they often require proof, not just evidence, before legislators will pass any laws. Proof means that a study is required, which adds years or even decades before any action is taken.

In the capitalist society of the United States, chemicals are innocent until proven guilty.

Stopping the improper disposal of chemicals or pollutants costs industries and corporations money. And outlawing the use of specific chemicals and pollutants can cause those businesses to lose millions of dollars. So instead, they spend millions on preventing government regulations.

All at the cost of our health, our families, and our lives.

“It was, after all, the chemical age in the decades following World War II. About all that was known about the thousands of new products brought to the market by new compounds and processes was that they greatly improved the quality of life for millions of people. As for the waste that these advancements produced, an ‘out of sight, out of mind’ mentality prevailed across America.” -Mike Magner, author and journalist52

Bird's eye view of a riverfront with multiple industrial complexes.
Photo by Kelly on Pexels.

A Brief History of Regulation

The Federal Water Pollution Control Act of 1948

This was the first major federal water pollution law in the United States. Legislators had made numerous attempts to pass legislation in the first half of the 20th century but without success. In the years after World War II, industrial and urban growth was polluting rivers and lakes, so Congress passed this act. “Unfortunately, the act was not well designed and achieved little.”54 At the time, “water pollution was viewed as primarily a state and local problem, hence, there were no federally required goals, objectives, limits, or even guidelines.”59

According to a Public Health Report from 1962, the 1948 act was meant to be temporary and experimental, but extendable and revisable “on the basis of experience.”62 And it was extended and revised several times throughout the 1950s and 1960s, but the pace of progress was slow. Frustration, “along with increased public interest in environmental protection set the stage for the 1972 amendments.”63

Blueish gasoline 'goo' in a Michigan state conservation area.
Image of blueish gasoline ‘goo’ in a Michigan state conservation area. Photo by Hayley Murray on Unsplash.

The Clean Water Act (CWA) of 1972

This was created to protect large bodies of water (streams, rivers, lakes) from sewage, biological waste, radiological waste, industrial waste, and agricultural waste.64 Until the 1970s, there were no state or federal regulations for chemical contaminants. Though initially vetoed by President Nixon because he felt it was too costly, Congress totally rewrote the Federal Water Pollution Control Act and passed the Clean Water Act of 1972. It created the structure for regulating pollutant discharges and established drinking water qualities.65 It “required all municipal and industrial wastewater to be treated before being discharged into waterways, increased federal assistance for municipal treatment plant construction, strengthened and streamlined enforcement, and expanded the federal role” within water pollution issues.66 The act’s major goals were zero discharge of pollutants by 1985 and water quality that was both ‘fishable’ and ‘swimmable’ by mid-1983. While those dates were not met, the goals remain the same.67

But the act did not address runoff of stormwater or snowmelt from agricultural lands, forests, construction sites, and urban areas. This is “despite estimates that it represents more than 50% of the nation’s remaining water pollution problems.” As water travels across land, it picks up pollutants, sediments, toxic materials, and other waste that can pollute the water. In 1987, new amendments to the Clean Water Act addressed these issues. They also set up financial assistance to help states implement programs to control such pollution.68

Another exception that allows companies to legally dump their waste into waterways is an NPDES (National Pollutant Discharge Elimination System) permit. While the permit limits what a company can discharge and requires monitoring and reporting, it does allow them to dump some pollutants “through a ‘point source’…[which] includes pipes, ditches, channels, containers, and concentrated animal feeding operations.”69

Safe Drinking Water Act, 1974

Congress passed this act in 1974 since the Clean Water Act does not directly address groundwater contamination. It authorizes the Environmental Protection Agency (EPA) to set national health-based standards for contaminants in drinking water. It delegates the responsibilities of monitoring and reporting to the states. The EPA started developing limits for microbiological contaminants, ten inorganic chemicals, six organic pesticides, turbidity (or murkiness), and radiological contamination. Those safe drinking water standards went into effect in mid-1977, and required community and public water utilities to test their water on a routine basis. It also required utilities to notify consumers if there were problems with health standards or sampling requirements.74 Congress amended the act in 1986 and 1996.

The Safe Drinking Water Act allows states to set standards at or above the EPA’s standards. Each state must collect data from local water utilities and share it with the EPA, but the EPA does not get directly involved except in rare cases. “If a local water provider violates the Safe Drinking Water Act, or regulations under it, and has to be disciplined, it is the state’s responsibility to do it. In practice, state government officials are often reluctant to get into a dispute with a local water utility, and this has been an impediment to enforcement.”75 

“It would make sense, after all, that if a contaminant were found in the water – and it was a potential threat to public health – that a law named the Safe Drinking Water Act would provide the EPA with the means to protect the public, and that the EPA would do so as quickly as possible. Unfortunately, it didn’t quite work out that way.” -Seth M. Siegel, Troubled Water76 

Black and yellow liquids running off on the ground to a water source.
Image by Jolande from Pixabay.

Chemicals & Contaminants in Water

“Drinking water in the U.S. is a victim not only of all of the many chemical compounds that find their way into drinking water as a contaminant, but also of an Environmental Protection Agency (EPA) that protects us inadequately.” -Seth M. Siegel, Troubled Water77 

While it sounds like we have the right legislation, agencies, and testing in place, it actually isn’t enough. There are hundreds of chemicals on the market that the government has never assessed for human health effects. Those types of studies take years and a lot of money. Public utilities typically test only for the contaminants that the law requires. Why isn’t the EPA or the government doing more? Elizabeth Royte explained:

“It’s expensive to identify and detect these contaminants, to determine their health effects, and then to treat the water. Any changes are likely to require massive capital projects with long lead times – exactly the sort of projects that drinking-water plant managers, concerned with meeting current state standards, are unlikely to propose to their boss, who’s usually an elected official. Moreover, any ultimate improvements in drinking water are unlikely to be noticed by the folks who will end up paying for it. All in all, not a formula for improvement.”78 

Unfortunately, in the U.S., chemicals are innocent until proven guilty. Regulation requires hard scientific proof to set an enforceable regulation. “If the [Environmental Protection Agency] establishes a regulation for a contaminant, then public water systems need to comply with it. But if the EPA decides not to regulate a contaminant, then it may issue a health advisory, which is a non-enforceable federal limit that serves as technical guidance for federal, state, and local officials.”79 But the water treatment facilities are not required to follow health advisories.

The Environmental Working Group (EWG) started investigating tap water in the early 2000s. In 42 states, they found 255 contaminants and chemicals, and 141 of those had no government standards or regulations. Some of those chemicals were used in water treatment. The medical community has now linked these unregulated contaminants to many illnesses and diseases including cancer, reproductive toxicity, developmental toxicity, and immune system damage. Those in vulnerable stages of life (fetal, infant, immune-deficient, elderly) have a higher risk of chemical effects.80

Monitoring Our Water

In 2013, the Environmental Working Group (EWG) designed a tap water database to analyze more than 31 million state water records, information obtained from water utilities’ own testing. EWG maintains and regularly updates this database and it is accessible to everyone with internet access.81

The EWG acknowledges that “the EPA and states do have some standards in place to protect drinking water supplies, but these limits on specific pollutants are often too weak to make the water safe to drink.” But even when the standards are sufficient, they are often unable to enforce those limits. Or, the water utilities do not have the funding to upgrade their systems. The EPA hasn’t set a new legal limit for a drinking water pollutant since 2000. “For some other chemicals, the EPA’s maximum contaminant levels, or MCLs – the upper limit on a pollutant legally allowed in drinking water – haven’t been updated in 50 years.”82

“Progress on regulating pollutants has stalled instead of keeping up with current science.” -Environmental Working Group (EWG)83 

Bird's Eye View of a Polluted River, next to a dirt road.
Photo by sergio souza on Pexels.

“Legal doesn’t necessarily mean safe.”

Most of the water utilities in the U.S. pass federal and state regulations. There are hundreds of chemicals the EPA hasn’t yet assessed, so there is nothing preventing those from entering our water supply. But “even for chemicals that are regulated, the legal limit is often hundreds of times higher than the health standards recommended by scientists and public health agencies. Too often, legal limits are based more on what can be achieved in terms of treatment costs, and less on public health.” 84

Some “suggest the sky’s the limit when it comes to unregulated contaminants – industry pumps out new ones faster than regulating agencies can test them.” -Elizabeth Royte85

Since ‘legal’ sometimes means unregulated (therefore, allowed), we should consider the amounts of unregulated contaminants that end up in our water systems. The chemicals, pharmaceuticals, and hormones we excrete, pour, or flush, combine with the pesticides, drugs, and hormones from agricultural production that flow into rivers and groundwater. Hormones, especially, do not break down easily. Many species, including humans, experience adverse reactions to endocrine disruptors, such as estrogen and synthetic hormones.

Tap Water is an Example of Climate Injustice

Marginalized, low-income, and rural communities often have the least access to safe drinking water. Rural communities drink water from wells that were polluted by industrial agriculture. Underserved urban communities that have contaminated water are not receiving the resources and funding they need to fix the problems, such as the replacement of pipes and outdated equipment. Instead, governments often shift responsibility to citizens, encouraging them to buy bottled water (which is often just tap water and does have contaminants) or water filtration systems, which those citizens cannot necessarily afford. Nor should they have to shoulder the cost.

“EWG’s research finds that people living in such areas might have a greater collective risk of cancer from the contaminants in their drinking water supplies than people in other parts of the country…particularly those with higher Black or Latino populations.” – Environmental Working Group (EWG)86

Even in the most egregious cases, such as in the lead poisoning of Flint, Michigan’s water supply (where the majority of Flint’s citizens are black and 45% live in poverty), the state government provided Flint residents with bottled water. However, citizens were responsible for going to the distribution centers to pick up water and haul it home. This was not possible for elderly or disabled people, so either neighbors or small state-funded programs assisted them.

“The Michigan Civil Rights Commission, a state-established body, concluded that the poor governmental response to the Flint crisis was a ‘result of systemic racism.'” -Natural Resources Defense Council87

Also, consider the long-term costs of health care for those with lead poisoning or any other health problems caused by contaminated water. Some, including children, will have life-long health problems from it. Will those with health problems be able to work full-time and afford healthcare? The suffering, both financial and physical, can last a lifetime.

“Disadvantaged communities that have shouldered an unfair burden of some of the most-polluted drinking water in the country must finally get the help they need, and only a major federal funding boost can achieve community-level improvements.” -Environmental Working Group88

Who is to blame?

“As we hurtle into the future, all of our drinking-water choices seem to be problematic. If only we’d taken better care of our resources yesterday, we wouldn’t be in this mess today. And while my first instinct is to blame the government for letting agriculture, industry, and developers off the hook, I have to admit it’s all of us; it’s the way we’ve come to live. We want convenience, cheap food, a drug for every mood, bigger homes, and faster gadgets.” -Elizabeth Royte89

There is no one entity to place singular blame on for the pollution in our water. We all contributed in some way – consumers, corporations, local, state, and federal governments, lobbyists, politicians, and lawmakers. In the same way, there is no one entity that can fix it all, either. We all have to change our practices and demand that corporations and industries do as well. Because everything we do takes a toll on our water. We can’t wait around for the politicians and lawmakers and corporations to do something. We can’t wait around for the science to catch up, either. As Erin Brockovich noted, “Academic scientists do not have clout with the regulators who ultimately must determine the kinds of studies that can help oversee these chemicals and their impact on human health.”90 So we, as consumers, must demand it.

For example, how has it become regular, legal practice to dump sewage into rivers and oceans? While that’s an article for another day, here are some examples from my city:

Permanent sign along the Tennessee River from Tennessee American Water's treatment plant indicating point of sewage wastewater discharges.
Permanent sign along the Tennessee River from Tennessee American Water’s treatment plant indicating a point of sewage wastewater discharges. Photo by Marie Cullis.

Sign along Tennessee River, "Sanitary Sewer Overflow" area, from Tennessee American Water's water treatment facility.
Sign along Tennessee River, “Sanitary Sewer Overflow” area, from Tennessee American Water’s water treatment facility. Photo by Marie Cullis.

“So there is shit in the water; I’d have to make peace with that.” -Elizabeth Royte91

Updates to Existing Laws

Though environmental issues have always been somewhat partisan, the divisions have increased in recent years. The George W. Bush administration scaled back enforcement of the Clean Water Act. “The EPA, on Bush’s watch, declined to set and enforce limits for dozens of industrial contaminants…In 2006, Bush rolled back the Toxics Release Inventory,” which meant that industries reported less frequently on the contaminants they released into the environment.92

“Polluted tap water is not and should not be a partisan issue; it affects everyone.” -Environmental Working Group93

Waters of the United States

In 2015, under President Barack Obama’s administration, the Environmental Protection Agency (EPA) introduced the Clean Water Rule (also called Waters of the United States). Its goal was to address “the 117 million people getting drinking water from waterways not explicitly protected by the Clean Water Act.”94 It increased the number of protected waterways and limited the dumping of pollutants (including fertilizers, pesticides, and industrial chemicals) into those waters.95

President Trump tried to reverse this with the Navigable Waters Protection Rule in 2020. But the EPA halted its implementation in late 2021.96,97

“There is a threat affecting millions of Americans – drinking contaminated water in this country – and it is business as usual.” -Erin Brockovich98

What’s Next?

Recall that the last time the Environmental Protection Agency set a new legal limit for a drinking water pollutant was in 2000. They have not yet addressed regulating PFAS, hexavalent chromium, and 160 other contaminants. Other contaminant levels, though studied, have not had their limits in drinking water updated in 50 years.99 The EPA planned to release a proposal designating PFAS as hazardous substances under the Superfund law in June 2022. But they missed that deadline and it is not clear when they will finalize the proposal.100 Author Seth M. Siegel believes there “should be a significant overhaul of the Safe Drinking Water Act…In particular, the EPA…should be obliged to more aggressively identify drinking water contaminants.”101 

We’ve got to do better. Please learn, read, and educate! Go vote for representatives that actually care about our health and safety! Call your water board or utility and ask for information! Thank you for reading, please share and subscribe!

 

Additional Resources:

Publication, “Understanding the Safe Drinking Water Act ,” Environmental Protection Agency (EPA), June 2004.

Factsheet, “U.S. Wastewater Treatment Factsheet,” Center for Sustainable Systems, University of Michigan, 2021.  Pub. No. CSS04-14.

Press Release, “Protecting America’s Drinking Water: Our Responsibilities Under the Safe Drinking Water Act,” by James L. Agee, EPA Journal, March 1975.

Footnotes: