The Real Global Price of What You Wear, Part 4

Updated September 12, 2023.

Three raccoon dogs peek out from their small wire cages at a fur farm in Poland. The animals are curious about the photographers doing this nighttime investigation. Poland, 2015. Photo courtesy of Andrew Skowron, We Animals Media.

Understanding whether natural or synthetic fabrics are better for the environment is confusing. As I mentioned in Part 3 of this article series, we need to stop the overproduction of all textiles. But if we know where something came from, how it was sourced, and how it was created, we can make better choices about our clothing purchases. Today, we will review the most common types of animal-based fabrics used in fashion.

Wool

Humans have used wool from sheep since about 10,000 BCE.¹ “Wool is gorgeous and durable. It has the magical capacity to resist odors, wrinkles, and stains,” wrote Elizabeth L. Cline. It provides warmth and can last for many years. Today’s wools are less itchy, softer, and sometimes even machine washable. But it is not always the most sustainable option.

As of 2015, people raised more than 1 billion sheep around the world, producing 2.5 million pounds of raw wool. But if not cared for properly, sheep and goats can overgraze areas which lead to soil erosion and desertification. “Fertilizers and pesticides are often used on pastures and the sheep themselves, driving up wool’s chemical impacts.”²

Sheep release methane and other greenhouse gases that contribute to global warming. Sheep farming – like cattle farming – also uses large amounts of water and land. Some even identify wool as one of the worst environmental offenders on the market.

Merino Wool & Mulesing

Merinos, typically raised in Australia, have very soft wool. People have specifically bred them to have wrinkly skin because this means they can obtain more wool per animal. But animal rights advocates typically advise against merino sheep products because the sheep are essentially mutilated.

The wrinkles collect urine and moisture, which attracts flies. The flies lay eggs in the folds of skin, and the larvae (maggots) eat the sheep’s skin. To combat what is referred to as ‘flystrike,’ farmers use a cruel procedure called ‘mulesing.’ This is where they restrain the sheep and cut sections of their skin away without any painkillers or anesthetics. These wounds can get infected and kill the sheep. If the wounds heal, the skin forms scar tissue and creates a smooth surface that doesn’t create a moist environment for flystrike. This is an inhumane practice that should be outlawed.

Worse, “after the sheep become too old to produce wool efficiently, they are shipped to the Mideast to satisfy the huge Muslim demand for halal meat.” Companies do not usually ship them under humane conditions and many sheep die on the way there.³

Shearling

Most consumers believe that shearling is sheared wool – but it isn’t. It is sheepskin, meaning the sheep’s tanned skin with the wool still attached to it. Shearling refers to a young sheep, a yearling who has been shorn just once. A shearling garment is made from a sheep or lamb shorn before being slaughtered for meat. Some industry members call shearling ‘a byproduct of the meat industry.’ But it can take dozens of individual sheep skins to make just one shearling garment.

Recycled Wool Clothing

Buying clothing made from recycled wool is a very eco-friendly option. As Patagonia wrote on their website: “Wool is a natural fiber that insulates, breathes and lasts for a long time. Producing wool, however, is resource-intensive. It requires vast amounts of land for grazing sheep, water to clean the fiber, chemicals to treat the wool and dyes to color the finished product. We use recycled wool to extend the useful life of fiber that has already been produced. As a result, we can make clothing with the same great qualities as virgin wool at a fraction of the environmental cost.”⁴ Buy products made from recycled wool whenever possible.

A white newborn lamb looks up at the camera. — A newborn lamb looks up at the camera. If the lamb is male, he will be sent to slaughter for meat at a young age. If the lamb is female, she will be reared for the production of wool and future breeding. Photo courtesy of Andrew Skowron, We Animals Media.

Cashmere

Cashmere is made from the soft undercoats of cashmere goats, mainly in China, Mongolia, northern India, and Iran. The fibers are very fine and delicate and feel almost like silk to the touch, and it is warmer and lighter than sheep’s wool. It is one of the most expensive forms of wool because the production and manufacturing process is complicated.⁵

But two things happened: world demand increased and Mongolia transitioned from a Communist economy to a freer market. So lower quality cashmere clothing entered the market. Also, herders quadrupled the number of goats from 5 million in the 1990s to 21 million by 2018.⁶ Goat herding clears entire grasslands which causes dust storms and air pollution. It sometimes also causes starvation of the goats.⁷

There are different grades of cashmere. Sometimes producers mix it with other fibers, which can make it less expensive. But not everyone agrees that this is a good thing. As New York Times writer Tatiana Schlossberg wrote, “Making cashmere a less-than-luxury item…puts the responsibility for making the right choice on the consumer, and that’s not fair. It’s not within your control how some company sources and produces its cashmere, or the size of the herd that they got it from. That should be the corporation’s burden – whether they pay more to source better or they pay for the associated down-the-line impacts – or governments should make sure they act responsibly. And that may make cashmere cost more (upfront, though the long-term health and environmental costs would be less).”⁸

Be sure to purchase sustainable cashmere. “When shopping for cashmere, shop with brands that are transparent and can reveal where they source their fiber and the steps they’ve taken to source it sustainably.”⁹ You can also look for regenerated or reclaimed cashmere, which is “made from postmanufacturing waste, such as cuttings gathered from the factory floor. Regerneated cashmere is 92 percent less damaging to the environment than virgin cashmere.”¹⁰

Close-up of a white cashmere billy goat. — Image by Alexa from Pixabay.

Silk

Silk is a gorgeous fabric. It is a natural fiber that is shiny and durable. It has a long trading history across the world. “Silk is the epitome of luxury due to its high cost to produce, soft feel, and elegant appearance…Different weaving processes result in different types of fabric, including crepe (a rough crinkled texture), organza (a thin, sheer fabric), and chiffon (a lightweight, plain-weave fabric with a slight stretch).”¹¹

But it takes about 2,500 silkworms to spin a pound of raw silk. Elizabeth L. Cline explained how people harvest silk:

“Silk is produced by the saliva of silkworms that feed on the leaves of mulberry trees. A single silkworm can spin almost three thousand feet of usable silk thread while making one single cocoon. To extract the silk, a silkworm’s cocoon is boiled and the filaments unraveled.” This process creates very little waste but kills the silkworms. “However, fertilizers and insecticides are often used to grow the mulberry trees, and more energy is used to make silk than for most other textiles.” Some silk is dyed using heavy metals that can be toxic.¹²

There are organic silks and safe-chemical certifications available, so look for those because they have a lower impact on the environment. Other options include peace silk, which is made without killing the silkworms. A company called Bolt Threads manufactures a lab-grown silk alternative made out of yeast and sugar.¹³

Close-up of silkworm cocoons, with one opened at front. — Image by LoggaWiggler from Pixabay.

Leather

Humans have been wearing animal skins and leather for thousands of years. Today, companies mass-produce leather with a lot of harsh and hazardous chemicals. “Leather is a $100-billion-a-year business before it is turned into shoes, luggage, or coats.” Consumer demand for leather rises by about 5 percent per year.¹⁴ The leather tanning industry produces a lot of solid waste and wastewater and has many polluted lands and rivers.

Governments regulate the leather industry in most places now, but there are exceptions. For example, some Bangladeshi tanneries don’t provide leather workers protective gear even though many people stand directly in vats of chemicals. The tanneries also dump untreated toxic wastewater into local rivers. “The leather-tanning district of Hazaribagh, Bangladesh, has been named one of the most toxic places in the world, although efforts are underway to clean it up.”¹⁵

The leather industry is not known for being green or ethical. Cow leather is the most common type, and cows take a huge environmental toll. “The planet’s cattle herds and the fertilizer-and pesticide-intensive way they’re raised and fed are major drivers of deforestation, land degradation, climate change, and water pollution. Cows are also a major emitter of methane, a powerful greenhouse gas.”¹⁶

Buy leather for items you intend to keep long-term. If you take care of it, it will last many years. The Leather Working Group certifies and audits leather tanneries on their environmental standards (see Additional Resources below). Responsible companies are transparent about where they source their leather, how they tan the leather, and the environmental and ethical conditions.¹⁷ You can also look for upcycled leather at Recyc Leather.¹⁸

A mother and baby cow, gray colored, in a field with other cows. They have yellow tags on their ears. — Image by Protocultura from Pixabay.

Furs

Humans historically used the furs of animals they killed to stay warm. But today, most people wear furs for fashion only. Animal farms raise and keep animals in cages explicitly for the purpose of killing them for their fur. Most of the time, the animals live in horrible conditions. Almost always, the farms waste the rest of the animal after slaughter.

Don’t buy fur.

If you must have a fur item for your closet, please consider a faux fur option. They look just as nice and are just as warm and comfortable as real fur. However, as always, you must be wary of the faux products you buy, as reporters have exposed major retailers selling real fur mislabeled as faux.¹⁹ Remember, a good company will be transparent about its production line.

“Killing animals is the most destructive thing you can do in the fashion industry. The tanneries, the chemicals, the deforestation, the use of landmass and grain and water, the cruelty – it’s a nonstarter. The minute you’re not killing an animal to make a shoe or a bag you are ahead of the game.” -Stella McCartney, quoted in Fashinopolis²⁰

Two grey mink on a fur farm stare through the wire mesh of a filthy cage. Korsnas, Finland, 2023. Photo courtesy of Oikeutta elaimille / We Animals Media.

Down

Down is a layer of fine feathers sourced from geese and ducks, which helps keep them warm in colder temperatures and in water. Companies commonly use it to insulate jackets, coats, and sleeping bags. But the practices the industry uses to collect it are questionable. “The vast majority of the 270,000 metric tons of commercial down produced each year is a byproduct of goose and duck meat industries in Asia and Europe, where the birds might be live-plucked or force-fed for foie gras before heading to the slaughterhouse. Animal welfare advocates consider these cruel practices that they want to see eliminated from down’s complex supply chain.”²¹

Elizabeth L. Cline recommends shopping with brands certified by Textile Exchange’s Responsible Down Standard (see Additional Resources below), which verifies high animal welfare standards.²²

A mother goose with her goslings, green grass background. — Photo by James Wainscoat on Unsplash.

Read Labels, Buy Second-Hand

Always read labels to see what you’re buying. If something isn’t familiar, use your smartphone while in the store and do a quick internet search on the materials. Sometimes just looking up the name of a product or materials is all you need. Before I wrote this article, I almost bought a pair of shoes made with shearling. I thought that shearling was just sheared wool. I decided to look up what shearling meant, and thank goodness I did! Once I understood that those shoes contributed to the death of an animal, they were no longer attractive to me and I didn’t buy them.

“Any animal-based fiber comes with tremendous ethical responsibility.” -Elizabeth L. Cline, The Conscious Closet²³

Stacks of sheepskins. — At a slaughterhouse on the outskirts of Melbourne, Victoria, the skins of sheep and cattle are salted and piled for sale and use. Photo courtesy of Jo-Anne McArthur / We Animals Media.

You can look for sustainable or organic materials certified by organizations such as the ones listed under Additional Resources below. There’s a lot to know, which is why sometimes it’s easier to buy second-hand. Buying used ensures that you’re not directly supporting a certain type of textile production and it reduces overall demand. Giving an article of clothing a second chance also keeps it from going into a landfill or cluttering the landscapes of developing countries. In my next article, I’ll review types of synthetic fabrics. Thank you for reading, please share and subscribe!

Additional Resources:

Fibershed.org is a nonprofit fostering the resurgence of small-scale farmers and regenerative farming practices around the world.

Global Textile Standard (GOTS) “is the worldwide leading textile processing standard for organic fibres, including ecological and social criteria, backed up by independent certification of the entire textile supply chain. GOTS-certified final products may include fibre products, yarns, fabrics, clothes, home textiles, mattresses, personal hygiene products, as well as food contact textiles and more.”

Organic Content Standard (OCS) is “a voluntary global standard that sets the criteria for third-party certification of organic materials and chain of custody.”

bluesign is has specific safety and environmental requirements. “Made of bluesign® APPROVED fabrics and accessories with approved chemicals, these products are produced in a resource-conserving way, with reduced impact on people and the environment.”

Cradle to Cradle Certified “Product Standard provides the framework to assess the safety, circularity and responsibility of materials and products across five categories of sustainability performance.”

Oeko-Tex certifies products and all their components as free of harmful toxins.

The Responsible Wool Standard, run by Textile Exchange, ensures that animal welfare and sustainable land management standards have been met.²⁴

The Leather Working Group (LWG) is a “not-for-profit that drives best practices and positive social and environmental change for responsible leather production.”

The Responsible Down Standard (RDS) “incentivizes the down and feather industry to treat ducks and geese humanely and…gives companies and consumers a way to know what’s in the products they buy.”

Footnotes:

August 13, 2023September 12, 2023

The Real Global Price of What You Wear, Part 3

Updated September 12, 2023.

Cotton flowers in field with blue sky background. — Photo by Trisha Downing on Unsplash.

Are synthetic or natural fabrics better for the environment? Natural fabrics fare better, but the overproduction of both types of fabrics is the problem. The way we carelessly disregard and dispose of our clothing is a problem too, as was emphasized in Part 2 of this article series. Elizabeth L. Cline, an expert on fast fashion and sustainability in the apparel industry, says that asking which fabric is greenest is actually the wrong question. “We need to improve the sustainability of all the materials we wear.”¹

Though we all need to reduce everything we consume, understanding the differences between synthetics and natural fabrics will benefit us as consumers. If we know where something came from, how it was sourced, and how it was created and turned into fashion, we can make better choices and value our clothing more.

Natural fabrics refer to those made from natural fibers sourced from plants or animals. Let’s start by taking a look at the natural fabrics that come from plant-based sources.

“We need to improve the sustainability of all the materials we wear.” -Elizabeth L. Cline

Clothing rack with many attractive colors, small chalkboard sign indicates they are on sale. — Photo by Megan Lee on Unsplash.

Cotton

Cotton is grown all over the world, and its production provides income for more than 250 million people. There are about 35 million hectares of cotton under cultivation in the world. But it requires a lot of water, pesticides, and fertilizers.

Water

Cotton production uses 3 percent of the entire world’s agricultural water supply.² Some experts argue that cotton is the largest water user of all agricultural production combined.³

“As much as 2,168 gallons of water is required to grow the cotton in a single T-shirt…While water is plentiful in some cotton-growing areas, almost 60 percent of all cotton is grown in regions affected by water scarcity…And while cotton could be a major source of poverty alleviation in rural and poor areas, in many places it is exploitive instead.”⁴

In some areas, surface and ground waters are diverted to irrigate cotton fields. This leads to freshwater depletion for entire regions, including Pakistan’s Indus River Delta and Central Asia’s Aral Sea. About 97% of the water from the Indus River goes to crop production, including cotton.⁵ Worse, the Indus River, upon which millions of people rely, is badly polluted with chemicals and plastic.

The depletion of the Aral Sea is one major loss. A Soviet Union project that began in the 1960s diverted the feeding rivers away from the Aral Sea in an attempt to grow cotton and other crops in Uzbekistan and Kazakhstan. This has almost drained the Aral Sea, once the fourth-largest lake in the world. That has caused the soil to become drier and saltier, and the dry soil creates dust storms. That dust is full of leftover pesticides and fertilizers, and people in those areas have significant reproductive issues, including miscarriages and malformations at birth. In addition, “Livelihoods, wildlife habitats, and fish populations have been decimated.”⁶

Aerial view: The Aral Sea in 1989 (left) vs. 2014 (right). — The Aral Sea in 1989 (left) vs. 2014 (right). Image by NASA and collage by Producercunningham on Wikimedia.

Chemicals

“Conventionally grown cotton requires the heavy use of synthetic fertilizers.”⁷

Cotton production requires about 220,000 tons of pesticides and 8.8 million tons of fertilizer yearly. “One-fifth of insecticides – and more than 10 percent of all pesticides – are devoted to the protection of conventional cotton.”⁸ Those pesticides are highly toxic to human workers and animals, and they pollute the environment. Industrial and agricultural chemical poisoning are among the top five leading causes of death worldwide.⁹ The World Health Organization classified 8 out of 10 of the US’s cotton pesticides as ‘hazardous.’¹⁰

Fertilizers that end up in waterways create nutrient pollution, meaning those excess nutrients (nitrogen and phosphorous) allow toxic algal blooms. Those deplete entire zones of oxygen, creating dead zones, which harm aquatic species and disrupt entire ecosystems. Fertilizers also contribute to greenhouse gases.¹¹

Approximately 16% of all pesticides are used on cotton.¹² Additionally, genetically modified crops, including cotton, have made crops toxic to common pests. This has reduced the use of pesticides but has not eliminated the need for them. “A large number of farmers have adopted genetically modified cotton seeds that include a gene protecting it from the herbicide glyphosate (the active ingredient in Monsanto’s Roundup). That way, the fields can be sprayed with the herbicide when the plant is young, easily eliminating competition from weeds.”¹³ However, this has made farmers dependent on those specific seeds, which are made by the same company that makes the pesticides and herbicides.

Forced Labor

Uzbekistan, once one of the largest producers of cotton, used forced labor for cotton production until 2021.¹⁴ Today, China and India are the largest producers of cotton. Parts of China use forced labor and parts of India use child labor for cotton production. According to the U.S. Department of Labor, the following countries also use child labor, forced labor, or both:¹⁵

- - - - Argentina
        
        Azerbaijan
        
        Benin
        
        Brazil
        
        Burkina Faso
        
        Egypt
        
        Kazakhstan
        
        Kyrgyz Republic
        
        Mali
        
        Pakistan
        
        Tajikistan
        
        Turkey
        
        Turkmenistan
        
        Zambia

Soil Degradation

Cotton production severely degrades soil quality,¹⁶ because of the overuse of nitrogen-based mineral fertilizers. Cotton also causes soil erosion because of the large amounts of water it requires to grow.

Organic Cotton & Other Options

We can produce cotton organically, that is without pesticides and fertilizers, and therefore more sustainably. There are two leading organic certifications: Global Organic Textile Exchange (GOTS) and Organic Cotton Standard (OCS). Organic cotton only comprises around 0.33% of all cotton grown. Those chemicals never end up in runoff or the environment. However, organic cotton still requires large amounts of water. And, unfortunately, organic often means more expensive.

Initiatives such as “Better Cotton and Fairtrade Cotton focus on better land use, water practices, and labor standards but don’t have any proven environmental benefits.”¹⁷ Better Cotton is difficult to enforce and farmers who adopt it are not subsidized. Also, it allows for genetically modified organisms (GMO) seeds.¹⁸ So this is not the best initiative out there.

Cotton Made in Africa has more than 30 brand members, which supports small growers and environmentally friendly growing practices in sub-Saharan Africa.¹⁹

Recycled or reclaimed cotton sounds promising as well, but it does have drawbacks. According to cottonworks.com, “the majority of recycled cotton is claimed through mechanical recycling. First, fabrics and materials are sorted by color. After sorting, the fabrics are run through a machine that shreds the fabric into yarn and further into raw fiber. This process is harsh and puts a great deal of strain on the fiber. It is not uncommon for fibers to break and entangle during shredding. The raw fiber is then spun back into yarns for reuse in other products. The quality of recycled fiber will never have quality values equal to the original fiber. Specifically, fiber length and length uniformity will be impacted, which will limit the end-use application.”²⁰

“Current cotton production methods are environmentally unsustainable.” -World Wildlife Fund²¹

Field of cotton with a green cotton harvester harvesting the crop, blue sky background. — Photo by Karl Wiggers on Unsplash.

Denim

Denim is mainly made from cotton. It takes between 2,000 and 2,900 gallons of water to produce a single pair of jeans, mainly because of dying and finishing treatments. “In the 1970s and 1980s, hip fashion people decided that denim shouldn’t look like denim anymore, and they came up with stone washing and acid washing.” These processes use pumice (stones) and sometimes bleach or other acidic chemicals. The water used for dying and finishing is not reused or recycled, which means it ends up in the environment.²²

“To achieve a faux-worn effect, jeans are sandblasted, hand-sanded, or sprayed with chemicals by individuals who inhale the fumes each day.”²³

We must also consider the cost of transport for something such as a pair of jeans. There is “a big cost in getting the cotton from (for example) Texas, where it’s grown, to Indonesia to be spun into fibers, to Bangladesh to be made into denim, and sent back to the U.S. to be sold.”²⁴

There are programs that aim to reduce water in production, such as Levi’s Water<Less campaign. Their process reduces up to 96% of the water normally used in denim finishing, which is the final stage in making a pair of jeans. Levi’s claims to have saved more than 3 billion liters of water and recycled more than 1.5 billion liters of water.²⁵ Always look at these programs with a critical eye, but if they are legit, try to buy clothing that uses sustainable methods.

Last, there is a recycling program for denim. The Blue Jeans Go Green program collects cotton-based denim and recycles it back to its original fiber state and transforms it into something new. The program claims to have kept more than 4.5 million pieces of old denim out of landfills.²⁶ Denim is also a sustainable type of home and building insulation.

Man installing recycled denim insulation in a wall. — Photo by Rebecca Landis on Flickr, Creative Commons license (CC BY-NC-ND 2.0).

Bast-Plant Fibers

Bast-plant fibers include fabrics like linen, jute, hemp, and ramie. Linen is a textured fiber made from the flax plant. It is naturally hypoallergenic and is very breathable, making it a great textile for warm-weather clothes. Jute is a coarse natural plant fiber from the jute plant that is used to weave fabrics like burlap cloth. It is a popular textile to make rugs and burlap sacks. Hemp is durable, versatile, and moisture-resistant. Ramie creates strong fabrics that look similar to linen.

These fibers are biodegradable, renewable, and sustainable. Bast fibers are collected from the outer third of the stem of a plant between the woody core and the thin outer layer. These make strong, durable, and breathable cloth.

These plants support regenerative farming, which improves the environment. “Plants used in bast fibre production are often great cover crops working in rotation with other crops, keeping the soil covered to minimize erosion and incorporating organic matter to improve soil fertility. A greater diversity of crops within a farming system not only improves soil quality, but minimizes plant diseases, further reducing the need for chemical applications.”²⁷ They use less water, fertilizers, pesticides, and energy.

You can also buy these fabrics recycled or organic certified (see Additional Resources below). Organic means that chemical pesticides and fertilizers weren’t used in the production of the plant or fabric.²⁸

Close-up of a Linen beige button down shirt. — Photo by Taisiia Shestopal on Unsplash.

Bamboo

While bamboo is a plant, marketers often tout it as “eco-friendly,” but manufacturers make bamboo fabric by chemically pulverizing plants and trees. This makes it unnatural. Since this fabric is full of harsh chemicals, I have chosen to include it in the synthetics part of this series (Part 5).

Read the Labels

Now that you know more about natural fabrics, you may find that reading labels will at least give you the basic information you’re looking for. Is the item you want to purchase made with 100% organic cotton, or a cotton blend? If it’s the latter, what does the blend consist of? Also, where was the item made? Was it made in a country with decent labor laws?

If there’s a fabric you’re not familiar with listed on the tag, look it up. Most people carry a smartphone with them, which offers the opportunity to look it up before making a purchase.

Overproduction

While plant-based fabrics come from the Earth, they are not always the best option because of the pesticides, fertilizers, and chemicals that most producers use to grow them. But they are still better than plastic-based synthetic fabrics derived from fossil fuels.

Remember, the overproduction of all fabrics is the problem. Buy fewer but higher-quality articles when you can. Take good care of the clothing you do have, mend your clothing if you are able, and buy second-hand when you need to replace something.

In my next article, I’ll review types of animal-based fabrics. Thank you for reading. Please share and subscribe!

Additional Resources:

Website, Better Cotton. Their mission is “to help cotton communities survive and thrive, while protecting and restoring the environment.”

Website, Global Textile Standard (GOTS). “GOTS is the worldwide leading textile processing standard for organic fibres, including ecological and social criteria, backed up by independent certification of the entire textile supply chain. GOTS-certified final products may include fibre products, yarns, fabrics, clothes, home textiles, mattresses, personal hygiene products, as well as food contact textiles and more.” According to Elizabeth L. Cline, “GOTS is the most rigorous organic standard, as it covers not just the cultivation of the raw materials but the processing of the textiles as well.”²⁹

Website, Organic Content Standard (OCS). They are “a voluntary global standard that sets the criteria for third-party certification of organic materials and chain of custody.”

Website, Oeko-Tex, “certifies that every component of the product, from the fabric to the thread and accessories, has been rigorously tested against a list of up to 350 toxic chemicals.”

Footnotes:

April 9, 2023September 2, 2023

The Real Global Price of What You Wear, Part 2

Last updated on September 2, 2023.

Bales of textile recycling, colorful, Goodwill Outlet warehouse and retail store in St. Paul, MN. — Bales of textile recycling at the Goodwill Outlet warehouse and retail store in St. Paul, MN, April 2019. Photo by MPCA Photos on Flickr, Creative Commons license (CC BY-NC 2.0).

Fast fashion is harming the environment, causing human workers to suffer and work for little pay, and creating a lot of waste. But just how much waste?

When we discard an article of clothing, we have the choice of selling it, giving it to a friend, throwing it in the trash, or donating it to a thrift store or resale shop. Reselling our clothing is ideal, as we can recoup some of the cost, and the clothing gets a second life. Children wear their clothes for a short time before outgrowing them, so often you can sell them online. Consignment stores buy clothes, but usually, only certain brands that often exclude fast fashion.

Most of us choose to donate any clothing we can’t sell, either to the local Goodwill, another local thrift store, church, or local charity. However, there is so much donated clothing in the world now that we could clothe every human on the planet and still have leftover clothing. And that’s if production of new clothing stopped today!

“Buying so much clothing and treating it as if it is disposable, is putting a huge, added weight on the environment and is simply unsustainable.” -Elizabeth L. Cline, Overdressed: The Shockingly High Cost of Cheap Fashion

Pile of children’s clothes and shoes. Photo by Abby on Flickr, Creative Commons license (CC BY-NC 2.0).

Textile and Clothing Waste in Landfills

Worldwide and annually, we throw away 92 million tons of textiles. In the US alone, “an estimated 11.3 million tons of textile waste – equivalent to 85% of all textiles – end up in landfills on a yearly basis. That’s equivalent to approximately 81.5 pounds per person per year and around 2,150 pieces per second countrywide.”¹ The amount of clothing we dispose of has increased by 750% since 1960.² Clothing does not biodegrade in landfills, just as most items will not biodegrade in a landfill. In addition, much of the clothing we produce is made from synthetic fabrics, made from plastic fibers (aka microfibers), which contaminate the water supply, our bodies, and the ocean.

“Textile waste is often overlooked when we think about plastic waste but it’s estimated that U.S. consumers throw away about 81 pounds of clothing every year, including large amounts of synthetic textiles made from plastics.” -Sandra Ann Harris, Say Goodbye to Plastic: A Survival Guide for Plastic-Free Living

Clothing Returns

Retailers are throwing away most of the items consumers return to the store. In the US, 2.6 million tons of returned clothing items ended up in landfills in 2020 alone. It often costs more for the company to put them back on the sales floor than it does to just throw them away. “Reverse logistics company Optoro also estimates that in the same year, 16 million tonnes of CO2 emissions were created by online returns in the US in 2020 – the equivalent to the emissions of 3.5 million cars on the road for a year.”³ Dumpster divers frequently find stacks of clothing in dumpsters behind clothing and department stores and post their finds on social media platforms.

Box with clothing donations, with "DONATE" written in red letters. — Photo by Towfiqu barbhuiya on Pexels.

Donated Clothing

“Our donated clothing goes on a journey of its own.” -Beth Porter, Reduce, Reuse, Reimagine: Sorting Out the Recycling System

Unfortunately, fast fashion has outpaced the demand for second-hand clothing. Thrift stores cannot possibly sell all of the donated clothing, so textile recyclers and rag graders have grown to help charities process the excess and keep textiles out of landfills. About half of the clothing donated at major U.S. thrift stores is shipped internationally for textile recycling.⁴ But the number can be even higher if items don’t sell. “Up to 80 percent of all clothing donated to charity thrift stores ends up in textile recycling.”⁵

Huge thrift store full of full clothing racks. — Photo by arbyreed on Flickr, Creative Commons license (CC BY-NC-SA 2.0).

Goodwill, for example, conducts an initial sort at the retail store where items were dropped off or donated. Anything wet or mildewy is separated out because it is not sellable. Some of the best, clean, dry clothing items are put on the sales floor. Many Goodwill stores track how long each piece of clothing has been on the retail floor, and if an item doesn’t sell within four weeks, Goodwill removes it. They send the items on to a Goodwill outlet or a 99-cent Goodwill store. Prices are cheap to encourage purchasing and thus divert things from landfills. Clothing items that aren’t sold through those methods or through auctions go to textile recycling organizations.⁶

Shredded clothes, various colors, in boxes. — Shredded clothes, photo by Alexander Zvir on pexels.com.

Textile Recycling

“Globally, just 12% of the material used for clothing ends up being recycled. Much of the problem comes down to the materials our clothes are made from and inadequate technologies to recycle them.”⁷

Used textiles can be turned into rags for industrial use or processed into a soft fiber filling for furniture, home insulation, car soundproofing, etc. Goodwill indicates they “have seen estimates that textile recyclers divert about 2.5 billion pounds of used clothes from landfills.”⁸ But this is really just downcycling. Textile recycling isn’t working as a global solution because of the massive overabundance.

“Many types of clothing and footwear can be shredded and downcycled – with some shredding companies turning everything from shoes, handbags, baby clothes, and jackets into fibers. To be clear: No matter whether you donate to a charity, collection bin, thrift store, garment collection program, or most anywhere else, your clothes are likely going to end up in the global secondhand clothing trade or will be downcycled rather than recycled in the traditional sense. Less than 1 percent of clothing is recycled in the truest sense of the word, meaning broken down and turned back into new clothes. This desperately needs to change to make fashion more sustainable to solve the clothing waste crisis.” –Elizabeth L. Cline, The Conscious Closet: The Revolutionary Guide to Looking Good While Doing Good

Warehouse with hundreds of tons of clothing in Cambodia. Photo by Francois Le Nguyen on Unsplash.

The Global Second-Hand Market

There are too many clothes in the world.

There are so many used clothes in the world that even developing countries cannot use them all. Sellers in other countries will by bundles of second-hand clothing, hoping to resell them for a small profit. In Kenya, the word “mitumba,” refers to the bundles of plastic-wrapped packages of used clothing from people in wealthy countries. In Accra, Ghana, they call them “obroni wawu,” meaning ‘dead white man’s clothes.’

This has created massive piles of textiles and clothing across the globe, often in countries without organized waste management. This is devastating to local environments and negatively impacts the health of humans living in those environments. In northern Chile, about 59,000 tons of clothing arrive annually. Clothing merchants purchase some, but at least 39,000 tons end up in rubbish dumps in the desert.⁹

In 2020, “a mountain of cast-off clothing outside the Ghanaian capital city of Accra generated so much methane that it exploded; months later, it was still smoldering.”¹⁰ Market fires have become common in places that have too many goods and too much waste, all cast-offs from the western world. In other countries, the excess textile waste clutters the landscape, clogs up waterways, and pollutes the environment.

“Worldwide, we jettison 2.1 billion tons of fashion. Much of it is shunted to Africa, our rationalization being that the poorest continent needs free clothing.” -Dana Thomas, Fashionopolis¹¹

Worldwide Environmental Impact

There are increasingly fewer places to ship textile recycling and used clothing, as countries are full of them. This is creating a huge environmental problem. Adam Minter, author of Junkyard Planet and Secondhand: Travels in the New Global Garage Sale, wrote in a Bloomberg opinion piece:

“For decades, the donation bin has offered consumers in rich countries a guilt-free way to unload their old clothing. In a virtuous and profitable cycle, a global network of traders would collect these garments, grade them, and transport them around the world to be recycled, worn again, or turned into rags and stuffing.

“Now that cycle is breaking down. Fashion trends are accelerating, new clothes are becoming as cheap as used ones, and poor countries are turning their backs on the secondhand trade. Without significant changes in the way that clothes are made and marketed, this could add up to an environmental disaster in the making…

“The rise of ‘fast fashion’ is thus creating a bleak scenario: The tide of secondhand clothes keeps growing even as the markets to reuse them are disappearing. From an environmental standpoint, that’s a big problem.”¹²

Pile of clothing, colorful. — Photo by Bicanski on Pixnio.

How You Can Help

“We cannot export our way out of our fast fashion addiction.” -Film: Textile Mountain – The Hidden Burden of Our Fashion Waste¹³

First, start thinking ‘slow fashion’ instead of fast fashion. Slow fashion refers to the method of producing clothing that takes into consideration all aspects of the supply chain.

Clothing Purchases

The second thing you can do is stop shopping! Most likely, you have more than enough clothes to wear for a long time.

When you do need something, ask yourself if it really needs to be new, or if you can find it second-hand. If it must be new, save up to buy that one classic, quality piece, instead of 10 cheap pieces that are low quality and super trendy. Be choosy so that there is no need to return the items.

Second-hand clothing is best the way to have a sustainable and affordable wardrobe. You can shop at consignment shops, thrift stores, clothing swaps, yard sales, and other resale shops. The online options are endless. “By making it easier and more accessible to shop used, resale is helping to reduce the water, chemicals, and energy we need to make new clothes…According to the Ellen MacArthur Foundation, for every garment worn twice as long, its carbon footprint is reduced by 44 percent! And based on research conducted by thredUP, shopping secondhand extends the average life of a garment by 2.2 years.”¹⁴

Try a capsule wardrobe like Project 333 that inspires dressing better, with less.

“Resale could eventually help reduce the culture of fast fashion and lead people away from disposable clothes.” -Elizabeth L. Cline, The Conscious Closet: The Revolutionary Guide to Looking Good While Doing Good

Photo by Joseph Sharp on Unsplash.

Wear Clothing Longer

If you can purchase clothing that is more classic and less trendy, and buy higher quality clothing, you’ll be able to wear your clothing for much longer. “We get rid of about 60 percent of the clothing we buy within a year of its being made; we used to keep our clothing twice as long.” Wearing higher quality pieces longer would reduce textile waste greatly.

Try Mending

If you can sew, this is the best way to extend the life of your current wardrobe. Hemming, repairing tears and holes, darning, replacing buttons, and simple embroidery are all basic techniques in mending. You don’t even have to own a sewing machine. You can find inspiration in books and countless online video tutorials. Experiment with different techniques and ideas. Some even dye light clothing if they’ve got something with an ugly stain.

If you don’t know how to sew, there are so many ways you can learn! Find books, a family member, online classes/tutorials, or in-person classes at a local sewing shop.

If you don’t want to sew, find a good tailor that can make repairs and adjustments. Or a friend that sews on the side for extra income, as long as you’ve seen their work first.

Outdoor charity bin with bags of donations surrounding it, looking like trash. — If it looks like trash, it will probably be treated as such. Photo by Anna Gregory on Flickr, Creative Commons license (CC BY 2.0).

Getting Rid of Clothes

“You may think, Well, I donate my clothes, or I heard about a program that takes jeans and makes them into insulation, or What about recycled textiles or all of the clothes we send overseas in form of aid? All of those things happen, but not to the extent that you think, and sometimes with surprisingly negative consequences.” -Tatiana Schlossberg¹⁵

Following are the do’s and don’t’s of getting rid of clothing.

Never throw your clothes in the trash (unless it’s just really ripped and stained, or otherwise totally ruined and not able to be reused for rags).

Before dropping clothing off at a thrift store or other charity, try to find a friend or family member who might want those clothes. Or try selling them online or at a local consignment sale or shop.

If you donate, donate better by following these best practices:

While many charities that accept used clothing work with textile recyclers, not all do. Ask your local charities and thrift stores if they recycle or landfill unsellable clothing before donating.

Make sure items are clean and dry. Empty pockets, and remove pet hair and lint. Tie shoes together so they don’t get separated. Mend items before donating so they don’t get landfilled. Donate when the stores are accepting donations so that items don’t get ruined by the weather.¹⁶

Try donating them at strategic times.¹⁷ Donate winter items to a homeless shelter or organization at the beginning of winter. Homeless organizations almost always need good shoes. Donate clothing during a post-disaster local drive. For bedding and towels, check with local animal shelters as oftentimes, they can use these items! Take the time to seek out donation drives for specific items. That way, organizations are far more likely to use your donated items instead of throwing them away.

Watch Out for Greenwashing

‘Take-back’ programs or in-store clothing recycling programs are sometimes a form of greenwashing. “These schemes allow customers to drop off unwanted items in ‘bins’ in the brands’ stores. But it’s been highlighted that only 0.1% of all clothing collected by charities and take-back programs is recycled into new textile fibre.”¹⁸ There are some brands that actually do good things with collected items, but you have to research to know which ones.

Photo by Dennis Sylvester Hurd on Flickr, Creative Commons license (CC0 1.0).

I hope this article has helped you figure out to buy less clothing, make the clothing you have last longer, and how to donate and discard better. For my next article, we’ll explore different types of fabrics, both natural and synthetic. Thank you for reading, please share and subscribe!

Additional Resources:

Website, Project 333

Film, Textile Mountain – The Hidden Burden of Our Fashion Waste.

Article, “Dead white man’s clothes,” by Linton Besser, ABC News Australia, updated October 21, 2021.

www.weardonaterecycle.org

Website, Fashion Detox Challenge

Article, “How to Buy Clothes That Are Built to Last,” by Kendra Pierre-Louis, New York Times, September 25, 2019

Article, “13 Brands Using Take-Back Schemes to Recycle Waste Responsibly,” by Solene Rauturier, Good On You, January 6, 2022.

Footnotes:

January 28, 2023September 12, 2023

The Real Global Price of What You Wear, Part 1

Updated September 12, 2023.

Interior of clothing store, wooden floor walkway flanked by mannequins, racks, and shelves of clothing. — Image by auntmasako from Pixabay.

The fashion and clothing industries both contribute to climate change, environmental pollution, and human exploitation. Across the world, perpetuated by wealth, and rampant consumerism based on false urgency to keep up with ‘trends,’ the massive overproduction of clothing is killing us and our environment.

Companies have men, women, and even children, working in dangerous conditions with low or no labor standards. They are kept impoverished by low wages. Companies use toxic chemicals in clothing production, and those chemicals end up in the final products. The clothing industry uses unfathomable amounts of water in production, in a world where there isn’t enough water for everyone. Later, that water is discharged, often into the environment, polluting water and soil. Mass amounts of energy are used to produce both natural and synthetic fabrics. Transporting clothing from developing countries to the west uses astronomical amounts of fossil fuels. Worse, there is so much clothing in the world now that we can’t find uses for all of it.

All this so that we can buy $5 T-shirts that we don’t need. It’s called fast fashion, and it’s detrimental on many levels.

Interior of an Old Navy, a clothing store. — Image by DigestContent from Pixabay.

Fast Fashion

Fast fashion is a design, manufacturing, and marketing method focused on quickly producing high volumes of trendy but cheaply-made clothing.¹ The term was coined by The New York Times in the 1990s “to describe Zara’s mission to take only 15 days for a garment to go from the design stage to being sold in stores.”² By the 2000s, brands were taking ideas from the top fashion designers and reproducing them cheaply and quickly. Other big names in fast fashion include H&M, UNIQLO, GAP, Primark, and TopShop.

At one time, there were four seasons of clothing. Today, there are 52 “micro-seasons” per year. Fast fashion was artificially created. The demand “was carefully cultivated by fashion brands to change consumer behavior and make people want more and more, and quickly.”³

But this disregard for quality has led to clothing going to landfills. “Constantly changing trends have encouraged consumers to discard clothing that’s no longer ‘in style’ even if it’s still wearable.”⁴ This is not sustainable.

“[Fast fashion] plays into the idea that outfit repeating is a fashion faux pas and that if you want to stay relevant, you have to sport the latest looks as they happen. It forms a key part of the toxic system of overproduction and consumption that has made fashion one of the world’s largest polluters.”⁵

Exterior of the Zara store in Tokyo, taken at night, lit up and brightly colored with a large digital advertising screen at top center. — Photo by Comunicacioninditex on Wikimedia, Creative Commons license (CC BY-SA 4.0).

Ultra-Fast Fashion

There is an even faster fashion now, referred to as ultra-fast fashion. Brands include SHEIN, Missguided, Forever 21, Zaful, Boohoo, and Fashion Nova. It is a recent phenomenon that is as bad as it sounds.⁶ “Ultra fast fashion turns fast fashion’s ‘weeks’ into days and ‘dozens of styles’ into hundreds and thousands. The numbers alone sound sinister. Brands like SHEIN and Boohoo are reportedly posting thousands of new styles to their websites on a daily basis. Sometimes, knockoffs of trending celebrity and pop culture styles will appear online in as little as 24 hours.” Social media, influencer culture, and online hauls certainly stoked the fire in the creation of ultra-fast fashion.⁷

“A generation now views ultra-fast fashion’s historically low price points and disposable culture as the norm, with many young people considering garments worn out after only a few washes. This overproduction and quick disposal has exacerbated fashion’s waste crisis.”⁸

H&M Store, Times Square in New York City. Photo by Will Buckner on Flickr, Creative Commons license (CC BY 2.0).

Wasteful Overproduction

Companies produce more clothing than can be consumed. Some companies trash or burn the excess. “An estimated 2.2 billion pounds of overstock and unsold clothing are landfilled or incinerated around the world every year, according to a 2018 report by the Ellen MacArthur Foundation…Two billion pounds of clothes is the equivalent in weight of 5 billion T-shirts, enough leftover stock to dress the adult population of the planet. In 2018, H&M announced that the brand was stuck with 4.3 billion dollars worth of unsold goods.” It’s not just fast fashion companies, either. The same year, the luxury brand Burberry was caught destroying excess clothing and accessories worth around $24 million.⁹

A woman reaching for a handbag. sourrounded by racks of clothing in a clothing or department store. The clothes appear to be organized by color. — Photo by Alexander Kovacs on Unsplash.

Environmental Costs

The world produces around 100 billion articles of clothing annually, and “92 million tonnes end up in landfills.”¹⁰ Fast fashion causes extensive damage to the planet, exploits workers, and harms animals.¹¹ The fashion industry produces 10% of all carbon emissions and it is the second-largest consumer of water.¹²

Clothing production requires tons of water. For example, it takes 2,000 gallons of water to produce a single pair of jeans. Worse, “the fashion industry is responsible for 20% of all industrial water pollution worldwide.”¹³ Textile dyeing is the world’s second-largest polluter of water as the wastewater from it is often dumped into bodies of water. “If fashion production maintains its current pace, the demand for water will surpass the world’s supply by 40 percent by 2030.”¹⁴

“The way we manufacture new clothes is truly unsustainable, commanding a staggering level of resources, especially water, chemicals, and fossil fuels, that can’t continue. Each year, clothing production requires 24 trillion gallons of water, enough to fill 37 million Olympic-sized pools. And the fashion industry spews more globe-warming carbon dioxide annually than all international flights and maritime shipping combined.” -Elizabeth L. Cline¹⁵

Image by Linda Lioe from Pixabay.

Poor Labor Standards and Pitiful Wages

“Only 2 percent of the 40 million garment workers around the world earn a living wage – it effectively amounts to modern-day slavery.”¹⁶

Across the world, workers experience unsafe working conditions and low wages that are far below the minimum wage. Companies require garment workers to work long hours through forced overtime, often apply impossible quotas to their daily production, and sometimes even inflict abuse. They also expose workers to many chemicals and pollutants, which jeopardize their health. Unionization attempts and campaigns for improvements in safety, conditions, wages, sick pay, and job security are often barred by the threat of job losses and sometimes violence.¹⁷

The garment, textile, and footwear workers around the world deserve better. “Fashion is a powerful industry, one that can and should lift people out of poverty rather than trap them in it. It is a multitrillion-dollar business, with plenty of wealth to go around. And yet, according to Oxfam, the top fashion CEOs earn in four days what the average garment worker will make in a lifetime.” Increasing wages would require only a 1 to 4 percent increase in retail prices.¹⁸

“The difference in what it would cost for people to not to have to make these kinds of choices between paying rent and putting food on the table is less than a dollar per garment. Why in the world would any company choose every day to prioritize their profits and paying the lowest price possible over ending that kind of human suffering? Especially when it’s not complicated or unaffordable to fix it.” -Sarah Adler-Milstein, co-author of Sewing Hope: How One Factory Challenges the Apparel Industry’s Sweatshops¹⁹

Photo of the Eastex Garment Co. Ltd factory in Cambodia, one of garment factories that supplies H&M. Photo by U.S. Embassy Phnom Penh on Flickr, Creative Commons license (CC BY-ND 2.0).

World Exports

World map showing clothing exports with monetary amounts. — Map courtesy of HowMuch.net, a financial literacy website.

Each of the following countries exports billions of dollars of garment products annually:

China:

China is the largest clothing manufacturing country in the world, employing over 15 million people, mostly women. Companies in this country pay the highest wages but that still does not equate to a living wage for all.²⁰

Bangladesh:

Bangladesh is the second-largest garment manufacturing country, but they are among the lowest-paid in the world. This is where the 2013 Rana Plaza factory collapse happened, which killed 1,134 and injured another 2,500 people. While “the disaster brought international attention to the alarming labor conditions in overseas garment factories,” only some improvements in safety issues came from it.²¹ H&M and the VF Corporations (Vans, North Face, Timberland, etc.) are two of the many companies sourcing from Bangladesh.²²

After Rana Plaza’s collapse, no corporations stepped forward after the tragedy to acknowledge that they were manufacturing there. H&M executives responded with this: “‘None of the textile factories located in the building produced for H&M,’ it stated. ‘It is important to remember that this disaster is an infrastructure problem in Bangladesh and not a problem specific to the textile industry.'” The statement continued that it would contribute to solutions going forward.²³ But this problem is specific to the textile industry.

“In 2013, [Americans] spent $340 billion on fashion – more than twice what they forked out for new cars. Much of it was produced in Bangladesh, some of it by Rana Plaza workers in the days leading up to the collpase.” -Dana Thomas, Fashionopolis²⁴

India:

India employs millions of people but often under conditions of forced overtime, less than half of a living wage, and even child labor.²⁵ There have been some improvements but many workers, of which the majority are women, experience physical abuse and sexual harassment. Companies sourcing from India include American Eagle Outfitters, H&M, Levi Strauss & Co., and VF Corporation.

Vietnam:

Vietnam has a communist government that forbids labor unions, and wages are 60 percent below a living wage. There are around 6,000 textile factories that employ about 3 million people. Nike employs 450,000 people there.²⁶ “Many of us are familiar with the news about Nike sweatshops, but they’re just one of the many fast fashion brands violating human rights for the sake of fashion. The people who make our clothes are underpaid, underfed, and pushed to their limits because there are few other options.”²⁷ Zara and H&M are two of the major brands that source from there.

Cambodia:

There are about 600,000 garment workers in Cambodia. Women experience a great deal of abuse, sexual harassment, and low wages, which are 50 percent below a living wage. Many companies, including H&M, Gap, Nike, and Puma, source from there.²⁸

“Brands are interested in getting clothing as cheaply and quickly as they can. They have consciously chosen to locate production in countries that do not enforce their labor laws. A factory that scrupulously complied with the labor law, respected the right to organize, paid all required wages, didn’t force people to work overtime: That factory will not be able to meet brands’ price demands. You can’t survive as a supplier unless you operate a sweatshop, because the brands are only willing to pay sweatshop prices.” -Scott Nova, Executive Director of the Worker Rights Consortium²⁹

Photo of garment workers sewing on sewing machines in a a large factory room in Bangladesh. Photo by Musamir Azad on Wikimedia, Creative Commons license (CC BY-SA 3.0).

Fashion Production in the U.S.

The United States produces little clothing domestically today: Less than 3 percent, which is down from 50% in 1990. “And a Made in USA garment is no longer a guarantee of ethical working conditions.” The largest part of the garment business is in Los Angeles, where there are approximately 45,000 garment workers, many of them undocumented immigrants. “A 2016 US Labor Department investigation of LA’s factories found that 85 percent of inspected factories violated labor laws. Workers are being paid as little as 4 dollars an hour sewing clothes for well-known fashion brands, including Forever 21, Fashion Nova, Ross Dress for Less, and T.J.Maxx.”³⁰ Another investigation found that companies paid sewers as little as $2.77 an hour.³¹ Even sadder, US garment workers are some of the highest-paid in the world.

Department store clothing mannequins showing clothing. — Image by Photo Mix from Pixabay.

The Role of Companies

Companies have the power to make real, humane, sustainable changes. “It’s time for more big brands to step up to the plate,” wrote Elizabeth L. Cline. “Big companies are the ones with the huge economies of scale that could bring down the price of sustainable materials and fund the research and development of eco-friendly innovations, from textile recycling and nontoxic dyes to factories powered by clean energy. They can certainly afford to pay higher wages.”³² But we consumers need to hold these companies accountable.

Fast fashion companies sometimes use greenwashing to make consumers feel better about purchasing their items. Greenwashing refers to when companies deceive consumers by claiming that their products are environmentally friendly or “have a greater positive environmental impact than they really do.”³³ “Fast-fashion companies tell their customers that it’s possible to buy their products and still have a clean conscience. H&M has ramped up its use of organic cotton and sustainably sourced materials; Boohoo sells 40 or so items partially made from recycled textiles.” Aja Barber, a fashion-sustainability consultant, called this greenwashing in an interview with The Atlantic: “It’s like, ‘Oh look, these five items that we made are sustainable, but the rest of the 2,000 items on our website are not .'”³⁴

“The issues are systematic: responsibility must travel up the chain to be shouldered by both the brands themselves for their commitment to keeping the cost of their products so low and by the consumers who have got used to paying so little.”³⁵

Man wearing coat with "Sale" tags all over it, as well as shopping bags. Depicts shopping for clothing at clothing or department stores. — Photo by Sora Shimazaki from Pexels

Our Role

“Fast fashion makes us believe we need to shop more and more to stay on top of trends, creating a constant sense of need and ultimate dissatisfaction.”³⁶

We’ve all supported it at some point, probably mistakenly. We found a great deal on a cute cardigan or funny t-shirt and bought it. Buying new clothes, especially when they’re on sale, brings pleasure to our brains. “This means of instant gratification from the fast fashion complex is a recipe for disaster for our brains, our wallets, supply chains, and the planet.”³⁷ But we have to stop supporting fast fashion now.

Think about the human factor. Every time we purchase from a company that does not follow ethical labor standards or pays poor wages, we are supporting the mistreatment of our fellow human beings. “We are rarely asked to pay the true cost of fashion. The pollution, carbon emissions, waste, and poverty our clothes create aren’t tallied up and included in the prices we enjoy. It does cost a bit more to do things the right way, to operate safer, well-paying factories and farms and to use longer-lasting, sustainable materials and craft more durable products. Ethical and sustainable clothing doesn’t have to be unaffordable, though,” wrote Elizabeth L. Cline.³⁸

We can do better. Follow my upcoming series to learn more about clothing production and learn what you can do differently. Thank you for reading, please share and subscribe!

Large well lit clothing store with racks of clothing and stacks of shoes. — Photo by Alexander Kovacs on Unsplash.

Additional Resources:

Article, “10 Fast Fashion Brands We Avoid At All Costs,” by Christine Huynh, Good On You, April 30, 2021.

Website, The Magazine of the Sierra Club: Elizabeth L. Cline author page.

Blog, Elizabeth L. Cline Books.

Publication, “A New Textiles Economy: Redesigning fashion’s future,” Ellen MacArthur Foundation, November 28, 2017.

Film, The True Cost (2015)

Footnotes: