The Packaging Industry and How We Can Consume Differently, Part 13

Last updated on February 19, 2022.

Trash littered beach
Image by H. Hach from Pixabay

Welcome to this part of my Packaging series! If you read my last article, you learned about refillable options for personal care items. Today, we will look at food packaging.

I honestly cannot say enough about food packaging because there is so much encasing our foods. Sometimes this is to make packing and shipping easier. Other times, food is overpackaged to create a false sense of sanitation, as mentioned in my first article in this series. BASF, a chemical company in the business of making such packaging, argues that “good packaging can enhance the cleanness and freshness of food, while offering branding opportunities for food manufacturers.”1 This is a false notion, and plastic packaging causes more health problems than not using packaging.

In fact, a 2018 European study entitled Unwrapped: How throwaway plastic is failing to solve Europe’s food waste problem (and what we need to do instead) argued that “high levels of food and packaging waste signify inefficiencies in Europe’s food system and major failures of the economy. Rapid growth in single-use plastic packaging has not demonstrably reduced food waste in Europe, and most plastic packaging remains difficult to recycle or reuse.” The study concluded that “successful initiatives demonstrate that single-use plastic packaging is not necessary to bring quality food from farmers to consumers.”2 The U.S. has the ability to address these same issues.

“Plastic packaging is often heralded as a means of avoiding food waste but it has not provided a comprehensive solution…The use of plastic packaging, particularly single-use plastic, underpins convenience, supports an on-the-go culture and, in some cases, extends shelf-life. But packaging waste has grown alongside food waste, challenging its potential to contribute to reducing food waste.”3 

The Produce Section: Bagging

Produce in plastic bags
Photo by Karolina Grabowska from Pexels

The produce section is where I spend most of my time in the supermarket. When shopping produce, we are encouraged, even prompted, to bag the items. When I started going plastic-free, I bought my own reusable produce bags and continually use them at all grocery stores and farmers’ markets. You can buy bags like these, or even make your own:

Cloth mesh produce bags
Cloth mesh bag
Mesh produce bags
Mesh bags made from polyester or plastic. These aren’t ideal but they are reusable.
Cloth produce bags
Organic cotton muslin cloth bags

In her book, plastic-free expert Beth Terry notes that most fruits and vegetables have their own packaging.4 Produce like bananas, lemons, onions, garlic, and a host of others, have natural peels removed before eating. These do not require extra packaging.

Plastic bags have always been marketed to us as more sanitary. So much so, that you, dear reader, most likely cringe at the idea of not bagging your fresh produce. The truth is, that’s debatable and it comes at the cost of polluting the environments we live in. I wash most of my fruits and vegetables before I eat them anyway, whether they were bagged or not. 

Man holding unbagged produce over shopping cart
Image by CYNICALifornia from Pixabay

The Produce Section: Overpackaged

Plastic wrapping on produce can be extreme, and I’ve seen it in every type of grocery store. Such packaging is wasteful because it is so unnecessary. Here are numerous examples of overpackaged produce:

“Many single-use food contact materials, including plastics, may pose health risks to consumers due to chemical migration.”5 

Bulk Foods

Person filling jar from bulk bins at store
Photo by Polina Tankilevitch from Pexels

When I mention bulk purchasing, I do not mean the oversized packages of coffee, peanut butter, and toilet paper from Sam’s Club or Costco. I am referring to the bulk bins in grocery stores and other food product shops. You can fill your own containers, just have them weighed at customer service first so you are not charged for the weight of the container. You can buy foods like beans, flour, granola, candy, dried fruit, etc. from these bins. Use glass jars or reusable cloth bags and avoid packaging altogether. Also, avoid bulk foods sold in “convenient” pre-weighed plastic containers like the ones pictured below. They defeat the purpose.

Prepackaged bulk food items.
Photo by Kurt Cotoaga on Unsplash

There are companies nationwide that offer refillable food items, such as Whole Foods, Fresh Market, Sprouts of Colorado, Rainbow Grocery in California, and Sustainable Haus in New Jersey. You can find shops that sell bulk items by searching Zero Waste Home’s app6 or by searching Litterless.com.7

Jar filled with item from bulk bins at grocery store
My own jar that I filled at the grocery store. Photo by me

No bulk in your area?

If there are not bulk bins available in the stores where you live, you still have options. Always choose glass instead of plastic packaging, since glass is 100% recyclable and plastic is recycled at a rate of under 10%. If a Container Deposit system exists in your state, use it because it ensures a much higher recycling rate for all types of materials. Look for brands of dried pasta that do not feature a plastic window (and if you buy that, please separate the plastic from the cardboard and only recycle the latter). Reuse Ziploc bags from deli meats and cheese. Avoid individually wrapped snacks, as it’s cheaper and better for the environment to buy a larger package and separate the food into small metal containers or reusable snack bags.

Loop

Created by TerraCycle, Loop is a closed-loop model that partners with consumer brands to put products in specially-designed durable and reusable containers. This is a take-back program, or a container deposit program, which we learned about in Part 7 of my Packaging series. Here’s a two-minute video explaining the business model and one way we can solve the disposable problem:

For a while, this was only available in parts of the U.S., but now it is available nationwide. While I love this business model, it still encourages consumers to buy some of the same products without changing their habits much. As Tom Szaky mentioned in the video, “let them experience a throw-away mentality but be doing the right thing from an environmental point of view.” This does eliminate single-use disposable packages, but as a consumer culture, we need to rethink how we spend, how we buy, and what we purchase.

I have attempted to purchase items from Loop several times, but I find it expensive. I don’t mind the container deposits because I’ll get those back. But the products have an upcharge and unfortunately, I cannot fit these into my budget. This makes it inaccessible to many people who want to support the cause. The upcharge to buy products in reusable packaging should be absorbed by companies, not put on consumers.

“Reusing an object saves time, energy and resources and does away with the need for waste disposal or recycling.” -Loop

Convenience vs. Environment

Our desire for convenience, driven by marketing and busy lifestyles, is killing the environment with packaging alone. Many argue that consumers have to change the way they shop; others argue that companies must change the packaging for items consumers buy. I think both are right – companies and consumers must change. Chris Daly of PepsiCo. believes that the convenience of packaging will continue because it is less work for the consumer. “Because these habits will be slow to change, we must continue to focus on improving the packaging that consumers take home and planning better for what happens to it,” he wrote in The Future of Packaging. Additionally, stores have to implement expensive infrastructure including the bins, scales, and systems for quality control and shrinkage.

But others disagree. In a well-written article, Karine Vann wrote that the use of bulk sections in grocery stores are not maximized to their full potential.8 These sections need promotion, normalization, and stores should educate consumers on how to use them. I believe this is entirely possible! We must do all we can to eliminate packaging waste.

“To truly reduce waste, advocates believe bulk must be more than just an aisle in the store—it must become a deliberate system that starts at home and continues seamlessly into the supermarket.” -Karine Vann9

Solutions

“The greatest threat to our planet is the belief that someone else will save it.” —Robert Swan, author and explorer

For more ideas, refer to my page on “11 Ways to go Plastic-Free with Food.” There are some great tips on how to shop and avoid packaging on the internet and I’ve included some articles under Additional Resources below. Last, don’t underestimate the power of growing your own food in your backyard or on your balcony.

Salad bowl with vegetables from garden
Photo by Elias Morr on Unsplash

Remember, we can all make a difference in how we consume and how we generate waste. We’re all sharing this planet and its’ beautiful and valuable resources, and we have nothing to lose by working together to create change.

If you’d like to read my Packaging series in full, please see this quick guide highlighting the contents of each article. And if you’ve already read it, I thank you and please subscribe! I’ll see you in my next post.

“If you want to eliminate waste in your life – and in the world – the answers will always come down to one simple thing: consume differently.” -Tom Szaky

Additional resources:

Article, “How to Grocery Shop When You Can’t Bring Your Own Containers,” Treehugger.com, updated March 20, 2020. There are some great tips on how to shop and avoid packaging when you can’t bring your own containers.

Article, “Eat your food, and the package too,” by Elizabeth Royte, National Geographic Magazine, August 2019.

Article, “The cost of plastic packaging,” by Alexander H. Tullo, Chemical & Engineering News, October 17, 2016.

Article, “Grocery Stores May Soon Offer Your Favorite Brands in Reusable Containers,” Treehugger.com, updated February 21, 2020. This features information about Loop.

Video, “Closing The Loop: The End of Disposable Plastics,” Fortune Magazine, June 12, 2019.

This post does not contain any affiliate links nor did I get paid to promote any of the products in this post.

Footnotes:

The Packaging Industry and How We Can Consume Differently, Part 10

Last updated on October 9, 2022.

Light bulb
Image by Arek Socha from Pixabay

In my multi-part series about the packaging industry, I’ve written about many types of packaging, packaging problems, and packaging solutions. Today I’m going to explore companies that already incorporate sustainability into their business model and those that are designing innovative and creative packaging.

But first, I wanted to exhibit my newest finding. In my post about packaging and Amazon, I wrote that Amazon does not currently reclaim any of its shipping packagings. Since then, I stumbled upon this compelling concept from Finland company Repack, a reusable and returnable packaging service.1 Check out this short video:

Companies with recycling built into their business model

Dr. Bronner

Dr. Bronner’s brand of organic liquid soaps has been around since 1948 and is a familiar brand in most healthy grocery stores. The company reuses and recycles within its facilities. They have been exclusively using 100% post-consumer recycled polyethylene (PET) plastic bottles for their soaps for the past 10 years. Approximately half of their post-consumer recycled plastic bottles are made from plastic sourced from curbside pick-ups in the state of California.

“‘Bottle-to-bottle’ recycling, the recycling of plastic bottles into new bottles, is also uncommon. Most times the plastic picked up on curbsides is ‘downcycled,’ shipped to countries like China, where it’s used to create synthetic fabrics for carpets and clothes, then shipped back to the United States for sale. Bottle-to-bottle recycling helps to close the loop and results in fewer greenhouse gas emissions.”2

Dr. Bronner's Cosmic Principles chart
Dr. Bronner’s Cosmic Principles

Unilever

Despite owning brands that use single-use disposable packaging, Unilever has been building sustainability efforts into their company for a decade. They set a goal to reduce pre-consumer waste which is the waste that is created during the manufacturing process. This is something we don’t normally consider but is a part of the packaging waste stream. The company applied a Zero-waste-to-landfill (ZWTL) concept where all non-hazardous solid waste “is not landfilled but instead reused, recycled, composted, or disposed of via some other outlet,” wrote Tony Dunnage in The Future of Packaging. “Today Unilever sees no landfill waste in its factories, has proud and inspired employees, has achieved $234 million in annual savings and cost avoided (to reinvest back into the business), and has created 1,000 jobs in the wider economy.”

Unilever also set a goal of using 100% reusable, recyclable, or compostable plastic packaging by 2025. They feature a lot of goals related to plastic packaging and recycling on their website.3 While I appreciate the effort that they are putting toward building sustainability into their business, we all know that recycling will not fix the problem of plastic waste. They need to move away from plastic packaging as much as possible.

This company owns dozens of brands of products you’re familiar with: Vaseline, Axe for men, Breyers ice cream, Dove, Hellman’s mayonnaise, Lipton Tea, Klondike bars, Q-tips, Pond’s beauty products, and many more. Many items could be packaged without plastic. Hellman’s mayonnaise could be returned to the glass jars in which they were once sold. I recently used up a tube of Vaseline lip therapy and when I went to dispose of it, I found no recycling symbol or number. So I saved it to recycle through TerraCycle, but Unilever’s intent for the tube’s end of life was the landfill. Some companies are using #5 plastic for tubes like these, which is still hard to recycle, but at least it is an attempt. Unilever can do better.

Q-tips

Unilever packages Q-tips in a plastic-covered box, and while recyclable, it’s just not necessary and fuels the plastic waste stream. These could easily be sold in a cardboard box. Environmental writers often suggest contacting companies directly about packaging changes. Most of the time I just stop buying products that have plastic packaging, but I decided I’d write to Unilever. I used their ‘Contact us’ page and simply asked if they’d consider moving away from plastic and selling Q-tips in cardboard packaging.

The response I got was more of a programmed response rather than a tailored customer service representative response. Only in the first paragraph did they indicate that “packaging is regularly evaluated” and that “the container could change at some time in the future.” The focus of the email was on sending me a replacement coupon so that I can buy more Q-tips. Thanks but no thanks, Unilever. I’ve switched to a brand of cotton swabs that comes in cardboard packaging. The most interesting part of this email was that next to the logo was the slogan, “Make Sustainable Living Commonplace.” Will this company live up to its own marketing?

Unilever email response to me.

Creative Packaging as Part of the Product

Toys are the best examples of creative packaging. The first example is Disney’s Moana doll. The packaging had instructions to separate the paperboard and plastic for proper recycling, and also encouraged children to use the Moana packaging in their play! Part of the packaging turns into a boat for the doll to go “exploring.” Here’s a quick video showing how it worked:

Last year, my son got a remote-controlled Monster Jam Grave Digger Truck whose cardboard packaging turned into a scaled ramp. While this is very cool, I will say that the toy broke within a couple of months, which only added to the plastic waste stream. 

A third toy, Educational Insights Design & Drill Bolt Buddies, also transforms the packaging into a corresponding setting for the toy:

Here’s one more example in a pack of boys’ underwear. For some reason, it is difficult to find children’s underwear that isn’t prepackaged in plastic. But this particular brand used innovative packaging. The plastic package is also a pencil pouch, and the paper insert has a coloring sheet on the back side of it. Though this is not the reason to purchase a specific product, it certainly is an improvement.

Package of Star Wars boys' underwear.
Package of Star Wars boys’ underwear. Photo by me.
Bonus! Pencil case and coloring page! label
Label on package advertising “Bonus! Pencil case and coloring page!” Photo by me.
Plastic pencil pouch with zipper
Plastic pencil pouch with zipper. Photo by me.
Plastic pencil pouch with zipper.
Plastic pencil pouch with zipper. Photo by me.

I’m really excited to see such innovations with packaging, as it is typically very wasteful. I think there are lots of opportunities for dual-purpose packaging in all types of products and I hope more companies explore the concept.

Naked Packaging

Lush naked advertisement, girl holding package free Lush products
Lush Naked Products advertisement from the company’s Instagram

This is my absolute favorite because those of us who are striving for zero waste don’t want packaging. Lush Cosmetics is a good example of this, and I mentioned Lush in my post about shampoo bars. Around 35% of Lush Cosmetics’ products are sold without packaging, or “naked.” The overall impact of 35% is astounding: “Since 2005, we’ve sold more than 41 million shampoo bars, saving 124 million plastic bottles from ever being produced,” according to Lush.4

Lush shampoo bar
Lush shampoo bar

Products from Lush use recycled and recyclable materials. They also have a take-back program for items sold in their black plastic pots, such as body lotions and masks. They’ll even reward customers with a free face mask after returning a certain number of their pots. They use a closed-loop system for these – they send the pots back to their recycler who molds them into new pots for Lush.

“When it comes to packaging, less is more.” – Lush Cosmetics

I hope that more retailers start doing this when there’s no need for packaging. Many small businesses and Etsy shops will ship without extra packaging or plastic packaging upon request, so make sure to ask! Aquarian bath does not use plastic at all, and they can ship their bar soap and shampoo bars without packaging, or naked.5 So be sure to ask about this option when buying!

Sappo Hill

Sappo Hill berry soap

This company’s soaps and shampoo bars are naked or package-free. We started buying this brand because it was a moderately priced package-free soap available locally at Whole Foods and the late Earthfare. But they will ship package-free as well. It’s a very mild soap and it has never irritated my dry, sensitive skin. They prevent over 9 tons of packaging from going into the landfill every year by not individually wrapping their soaps. They also have a near Zero-Waste facility.6

Limited Packaging

Nourish Natural Bath Products

Nourish bar soap

This company7 makes my absolute favorite bar soaps with safe ingredients and sells them with a simple paper wrapper that I put in the compost. Additionally, they ship with all paper packaging:

Nourish shipment with all paper packaging
Nourish shipment with all paper packaging. Photo by me

They still sell some products in #1 plastic bottles, such as lotions and body washes. But they’ve recently come out with a refillable option for their liquid soaps. The next post in this series will be about refillable options to reduce packaging.

Ethique

Ethique Pinkalicious shampoo bar

Ethique sells shampoo, conditioner, body and facial soap, and moisturizers, all in the form of bars.8 This reduces emissions from the shipping of heavier liquid products. All packaging and shipping materials are plastic-free. They use cruelty-free, vegan, plant-based, and sustainably produced ingredients. I am interested in trying their products!

Solutions

Truthfully, if you ask a retailer to use less packaging or plastic packaging, they often will comply to keep you a satisfied customer. This works especially well with smaller companies and Etsy shops. So if you’re buying, speak up! I do this all the time and I often get complimented, not judged, for being so eco-conscious. Additionally, less packaging usually saves the company money! If you’re ordering online, you can put this request in the notes section on the order page. If there isn’t one, feel free to send the company a quick email either through their ‘Contact Us’ form or by replying to the confirmation order email.

There are many companies I did not mention and many packaging innovations that I may not have included, so feel free to share those. Thank you for reading, and please subscribe. In my next post, I will explore refillable packaging options, which may be another great solution in solving the waste and packaging crises.

 

“If you want to eliminate waste in your life – and in the world – the answers will always come down to one simple thing: consume differently.” -Tom Szaky

This post does not contain any affiliate links nor did I get paid to promote any of the products in this post.

Additional Resources:

Article, “Bar Soap & Why It’s Better than Liquid Soap,” Because Turtles Eat Plastic Bags website, November 9, 2018.

Article, “Shampoo Bars Eliminate the Need for Plastic Packaging,” Because Turtles Eat Plastic Bags website, October 9, 2019.

Footnotes:

The end of single-use plastics in the European Union!

Globe showing Europe. Photo by Tom Grimbert on Unsplash.
Photo by Tom Grimbert on Unsplash.

This is exciting news!

Have you heard that the European Union has passed landmark legislation that will ban single-use plastics like straws and forks and plates beginning in 2021? This is going to have a major impact worldwide!

According to a Forbes article, “the aim of the directive, which is part of the European Plastics Strategy, is to protect the environment and reduce marine litter by avoiding the emission of 3.4 million tonnes of CO2.” But it will also avoid an estimated $24.9 billion in environmental damages by 2030.

Plastic is harmful to all life forms

Globally, plastics make up 85% of marine litter according to the European Commission. The World Wide Fund for Nature (WWF, formerly the World Wildlife Fund) reported that plastics account for 95% in the Mediterranean Sea. “And plastics are even reaching people’s lungs and dinner tables, with micro-plastics in the air, water and food having an unknown impact on their health.” It’s going through the entire food chain.

Illustration of clean vs. polluted ocean. Photo by Wild0ne on Pixabay,
Photo by Wild0ne on Pixabay,

Plastic production has increased exponentially since 1960, with the current global production of 322 million tons. That is expected to double in the next 20 years! Perhaps actions and legislation like this will reverse this growth and waste.

If you read my post about plastic straws, then you know that they are causing environmental problems along with many other single-use disposable plastics. Besides the sheer amount of waste, plastics are harming marine life and posing risks to human health.

Plastic waste and fishing waste are affecting our birds and marine life. Photo by A_Different_Perspective on Pixabay.
Plastic waste and fishing waste are affecting our birds and marine life. Photo by A_Different_Perspective on Pixabay.

Here are some facts from the WWF report on how marine life is harmed by human use of plastics:

  • Animals mistake plastics for foods.
  • Plastic releases up to 30 times more contaminants when it is present in body tissue like the intestines. Those contaminants can cause liver damage or hormones disruption.
  • Today 90% of seabirds have plastic fragments in their stomachs.
  • Over 90% of the damage caused to marine wildlife by human waste is due to plastics.
  • Globally, there are about 700 marine species threatened by plastics, some of which are endangered species.
  • Worldwide, 344 species have been found trapped in plastics! This can be fatal either from drowning or from becoming easy prey.
  • Plastics can cause injuries and deformities.
  • In general, all the fishing gear that is abandoned, lost or discarded at sea (lines, nets, traps) causes damage to wildlife, trapping and killing fish and other marine animals – a phenomenon known as “ghost fishing”.
  • Plastics have also infiltrated the world of the microscopic. Zooplankton (the small organisms at the base of the marine food chain) involuntarily feed on plastic fragments smaller than 1mm. These fragments can contain toxic substances: by ingesting them the zooplankton transmit them up the food chain, all the way to humans.

The Blue Planet

If you love the Earth’s oceans, you’ll enjoy The Blue Planet series. In 2017, Blue Planet II was released and features the hazards of plastics on marine life. In the video below, David Attenborough, the writer and narrator of many BBC natural history documentaries, said he hoped that Blue Planet II would “open people’s eyes to the damage we are doing to our oceans.” I’m sure their contributions have helped!

Both The Blue Planet and Blue Planet II are available on Netflix.

Leading the Way

“Single-use plastics are not a smart economic or environmental choice,” said Vice-President Jyrki Katainen of the European Commission. “This is an opportunity for Europe to lead the way, creating products that the world will demand for decades to come, and extracting more economic value from our precious and limited resources.” It’s so refreshing to see leaders in the world making plastic waste reduction a priority!

Plastic waste on a beach. We can stop this from happening! Photo by hhach on Pixabay.
Plastic waste on a beach. We can stop this from happening! Photo by hhach on Pixabay.

Companies will listen to you

Here in the United States, know that you can take action too. Companies follow supply and demand. So if many people are demanding a company to use less plastic or provide reusable containers, the company will listen! Write, call, or email the companies you purchase from and ask that they use less disposable plastic packaging.

Recently, a few large companies including Procter & Gamble, Unilever, Pepsi, and Nestlé are introducing reusable packaging for certain products in an attempt to phase out single-use plastics. This is also for public relations because they don’t want to be viewed as giant contributors to the pollution problem. Better late than never, I guess. But this shows that they’re listening to us (or at least watching their sales)!

In a press release just last week, Procter & Gamble (P&G) announced “the introduction of reusable, refillable packaging on some of its most popular products as part of a new effort that aims to change the world’s reliance on single-use packaging and disposable waste.”

P&G has formed a partnership with Loop, a company that ships products in reusable aluminum containers that you ship back for reuse. Loop was developed by Terracycle. Sounds cool, right? It’s launching in Spring of 2019, and you have to “Reserve your spot in line” on Loop’s website. So it won’t necessarily be available to everyone and it won’t be available at the store you where you shop. It’s still a start. I signed up and I fully plan to review it so you can know more about it!

Refuse single-use disposable plastic! Photo by Elijah O'Donnell on Unsplash.
Refuse single-use disposable plastic! Photo by Elijah O’Donnell on Unsplash.

What You Can Do!

The best thing you can always do is this: REFUSE plastic containers. I have stopped buying 90% of the items I used to because they only come in plastic containers. And my life is pretty much the same. Once in a while, I really have to search for a product in glass or metal, but it’s just become the norm for me. You can do this too!

There’s got to be more change – we can do it! What are you currently doing to reduce or refuse plastic? Leave me a comment below!

As always, thank you for reading.

This post does not contain any affiliate links.