The Real Global Price of What You Wear, Part 7

Last updated on June 6, 2024.

Hanging Shirts in Ombre order, from reds on left, oranges center, and yellows on right.
Photo by Greg Rosenke on Unsplash.

One of the best ways to fight fast fashion and textile waste is to make your existing wardrobe last longer. We can do this by washing our clothes less, but better, and by repairing and mending. “According to the EPA, for every 2 million tons of textiles we keep in circulation and out of landfills, we can reduce carbon emissions equivalent to taking 1 million cars off the road,” wrote Elizabeth L. Cline. “In fact, reusing a ton of textiles saves twice as much carbon as recycling a ton of plastic, one of the most commonly recycled materials.”1

But what else can we do?

Stop Shopping!

“Today’s rapid cycle of production, buying, and disposal of clothing impairs our ability to feel satisfied and connected with our wardrobes. It’s time for a new, slower approach to repairing clothes and to cherishing what we have.” -Zoe Edwards, Mend It, Wear It, Love It!2

Stop shopping. Or at least shop much less. Since most of us overbuy, we should buy less clothing going forward.

You don’t have to be a minimalist, but you don’t need closets and dressers and shelves overflowing with clothing. You can’t possibly wear all of it. Calculate how much clothing you need by how often you do laundry. For most people, this is one or two week’s worth. Then, account for the few special pieces you need – a black dress or a suit, or maybe you wear uniforms to work – it will be unique for everyone. Own only the amount of workout clothing you actually work out in. Don’t keep clothes that don’t fit (unless you regularly fluctuate in sizes). Limit excess of all types of clothing.

Subconsciously, or maybe even consciously, clothing represents who we are or the person we want others to perceive us as. Wear the clothing that makes you feel good. But fight against the influence of advertising, trends, and fast fashion sales. As Dana Thomas in Fashionopolis wrote, “[Fashion] preys on our insecurities and our increasingly short attention spans. We are prone to a barrage of fashion images –  on social media, on television, on billboards, in the press – begging us, taunting us to indulge in what one executive described as ‘temporary treasure.'”3 Be selective and intentional about the pieces you purchase.

“Volume is what gave birth to sweatshops. Volume is what makes fast fashion so profitable. Volume is what’s stuffing our closets. Volume is what’s rotting in our landfills.” -Dana Thomas, Fashionopolis4

Women's outfit lying on white background: white blouse, blue jeans, red and white striped t-shirt, and red shoes.
Photo by Junko Nakase on Unsplash.

We Can Spend Our Money Differently

“The number one reason we buy what we don’t wear is because it’s on sale or it’s so cheap that we’re willing to overlook flaws.” -Elizabeth L. Cline, The Conscious Closet5 

Don’t buy a $5 shirt because it is cheap. Buy a shirt because it feels good on your body. Embrace slow fashion, which is the idea that a thoughtful and intentional wardrobe greatly reduces environmental impact. It is the opposite of excessive production, overcomplicated supply chains, and mindless consumption.

“Most of our clothes are bought on impulse; we’re buying items without wider thought of how they fit into our lives or our wardrobes.” -Elizabeth L. Cline, The Conscious Closet6 

Buy Quality, Not Quantity

Buy more classic pieces and less trendy items. This will allow you to mix and match more easily and allow you to wear your clothes much, much longer. Buy fewer, higher-quality pieces and buy second-hand when possible. In The Conscious Closet, Elizabeth L. Cline wrote that you should be skeptical of cheap and heavily discounted items. She says to try everything on because it takes more time and hassle to return an item than to just try it on in the first place. Buy one or two quality pieces at a time instead of trying to revamp your whole closet in one shopping trip. Plan ahead, and hold out for those great items instead of settling for items that are just okay.7 

“Consumption has accelerated to such a furious pace that most of us don’t thoroughly consider what we purchase.” -Katrina Rodabaugh, Make Thrift Mend8

Cline offered these tips to identify quality clothing items:

Study the sewing and construction details of your own clothes that have lasted a long time. Look at your grandmother’s clothing or at clothes in vintage shops, as clothes made decades ago were not meant to be thrown away.

Check out a variety of brands and stores.

Look at men’s clothes, which are typically made better than women’s.

Quality includes good fabric, construction, fit, and a warranty. Usually the better the guarantee or warranty, the better the quality. “Nudie Jeans, a sustainable denim brand, offers free repairs on jeans for life, for example. Patagonia offers repairs, replacements, or refunds for damaged products or if the product simply doesn’t live up to expectations.” Other brands offer repairs within one or two years of purchase.9 

“Quality clothing is made to last, wear well, and look good over time.” -Elizabeth L. Cline, The Conscious Closet10 

Beware of Outlets and Off-Price Stores

There has been a drop in quality at factory outlets since the 2000s. These stores used to sell name-brand items with slight defects and imperfections, or overstock. But now most outlet stores have a special line of lower quality items, made just for those stores. It is the same for off-price stores such as T.J. Maxx, Ross Dress for Less, Marshalls, etc. These stores carry clothing without hems, fabrics that shed fibers in your hands when you touch them, and no regularity in sizing.

“Off-price stores and outlets were once a reliable way to land well-made and name-brand products at a discount, but no longer. Today, many sell a lot of factory rejects or canceled orders – the products that should have never made it to a store in the first place…[they are] manufactured exclusively for these stores and [are] intentionally mislabeled as discounted.” -Elizabeth L. Cline11

Circular clothing racks of shirts, organized by color.
Image by Michal Jarmoluk from Pixabay.

Buy from Responsible Brands

Research which brands are ethical and sustainable, or follow sustainable fashion writers like Elizabeth L. Cline to get the information. Or look for brands that use recycled textiles to make new clothing, such as Patagonia and Osom Brand.

Focus on what is most important to you. Sophie Benson, author of Sustainable Wardrobe, wrote, “Just as style is personal, so too are our moral drivers. For instance, I’m vegan, therefore I wouldn’t buy new leather. You might appreciate the longevity of leather but want to ensure it’s vegetable-tanned. One person might want to do their best to keep clothes in circulation by shopping exclusively secondhand via charity shops, another might be dead set on supporting independent brands who manufacture small batches at every opportunity. The better you understand your own principles and priorities, the easier it becomes to know whether a brand or product lives up to them.”12

Affordability

Sometimes buying higher quality or ethical/sustainable means the monetary cost is higher. Conscious fashion brands are mainly independent startups and smaller companies.13 So those companies have a higher overhead because they use responsibly sourced fabrics, little or no chemicals, and pay proper wages to workers. See Additional Resources below for a few brands that have good labor standards and sustainable practices, as well as an article on sustainable brands by budget.

But affordability is an issue. While it’s easy to say ‘just buy higher quality pieces’ or ‘purchase from sustainable fashion companies,” the reality of that is often difficult. What author Leah Thomas calls ‘the elephant in the room’: not everyone can affordably access sustainable clothing. Sustainable clothing often costs far more than the $10 shirt at H&M. Thomas argues that many sustainable fashion brands also do not offer plus-sized clothing even though over 60% of American women wear a size 14 or larger.14

Second hand shop clothing racks, lots of colorful article with a black short sleeved top on a headless mannequin in the foreground.
Image by Daniel Kapelrud from Pixabay.

Second-Hand Clothing

Affordability is why second-hand clothing is key: you can find higher-quality pieces without paying the high retail price. There are thousands of thrift stores, yard sales, and second-hand shops everywhere, as well as online stores.

Buying second-hand is always better for the environment and much more affordable.

There are also consignment shops in most areas. Just search “consignment near me” on the internet. These shops can vary from children’s clothing to boutique clothing to upscale women’s wear. Items at consignment shops have been inspected and vetted more thoroughly than items at thrift stores, and are sometimes cleaned or repaired before being sold.15

Used clothing is also all over the internet. Sites like eBay, Poshmark, The RealReal, Mercari, ThreadUp, and OfferUp are just a few places where you can find any type of clothing you want.*

Red-haired woman shopping at a thrift store, looking through clothing racks with other items in background, such as hats and framed art. Yellow tint to photo.
Image by StockSnap from Pixabay.

Stop ‘Wardrobing’

‘Wardrobing’ refers to buying the same item in multiple sizes when shopping online, and returning the ones that don’t fit. Now, it would help if companies would standardize sizes, especially in women’s clothes. But try using the size charts and measurement guides on clothing sites when they are offered.

The reason is that returned clothing sometimes gets landfilled. “Reverse logistics -which includes things like opening returned packages, inspecting returned items, steaming or cleaning them, adding them back into the system and repackaging them – can be time-consuming and costly, so many brands simply cut their losses and dispose of returned items. In the US, 2.3 billion kilograms (5 billion pounds) in weight of returned goods ends up in landfill each year, creating 15 million tonnes of carbon emissions.”16 This is a poor practice that companies should be barred from, but let’s do what we can to reduce returns in the meantime.

Build a Capsule Wardrobe

A capsule wardrobe is a curated but versatile wardrobe. As Elizabeth L. Cline wrote, “What defines a capsule wardrobe is not its smallness but the versatility and intentionality of its contents.17

Courtney Carver’s Project 333 is a great capsule wardrobe plan! It embraces minimalism and stress reduction, while fighting fast fashion and supporting sustainability.

“You get to wear your favorite things every day.” -Courtney Carver18

Renting

Renting is another viable solution. According to Dana Thomas, author of Fashionopolis, the average professional woman spends $3,000 or more per year on buying clothing. “Renting fashion could change the entire shape of the apparel industry. Imagine if that $3,000-a-year clothing budget was spent on renting instead of buying. Fewer clothes would be made, and what is out there could be circulated more, tossed less.” Rent the Runway is a well-known example.19 See Additional Resources below for an article covering several rental subscription services.

Rack of formal gowns in multiple colors, with sparkles and sequins.
Photo by form PxHere.

Consume Less

We need companies to produce less clothing, and we need to consume less. What changes can you make to reduce clothing waste?

So slow down, buy less, buy natural, buy better, buy second-hand. You’ll save money, time, and the environment. Please share and subscribe, and thank you for reading!

“If I had to give one piece of advice on what turned my wardrobe into a Slow Fashion wardrobe, I’d say ‘pause.’ If we could just pause our shopping habits, slow down our consumption, and pay attention to the clothes we bring into our homes, we’d collectively make a huge shift.” –Katrina Rodabaugh, Make Thrift Mend20

Wooden clothing rack with clothes in whites, reds, pinks and turquoises, with a shorter black empty clothing rack in front of it with hangers. Background wall is hunter green.
Photo by EVG Kowalievska on Pexels.

 

Additional Resources:

sustainyourstyle.org is a website dedicated to helping people understand and make sustainable decisions related to fashion.

fashionrevolution.org is a group that campaigns “for a clean, safe, fair, transparent and accountable fashion industry.”

Video, TEDx Talk, “I Broke Up With Fast Fashion and You Should Too,” Gabriella Smith, April 10, 2019.

Here are a few conscious brands and related articles:

Eileen Fisher: Eileen Fisher produces 25% in the US and has living wages as part of its code of conduct.21 Their Renew program is a take-back and resell program. “Three-fourths of [the] garments are reconditioned with treatments like overdyeing with pomegranate or safflower to camouflage stains and embroidering with traditional Japanese Boro and sashiko stitching, which can hide, or highlight, tears and moth holes.”22*

Article, “The Pain of Progress: Our Renew Program Reaches 2 Million Garments,” by Kris Herndon, Eileen Fisher Journal, April 10, 2023.

Patagonia is a company that follows high standards for production, labor, employment, and environmental concerns. The company also buys, repairs, and resells its own brand of clothing and accessories.*

Reformation:  They are actively working toward a living wage for its Los Angeles workers. 23 Their “goal is to source 100% of our fabrics from recycled, regenerative, or renewable materials by 2025.”*

Elizabeth Suzann: This is a Nashville-based slow fashion brand that uses responsible materials and pays double the minimum wage in Tennessee.24*

Article, ” 99 Sustainable Fashion Brands By Budget (2023),” The Good Trade, October 3, 2023.

Article, “How To Thrift-Flip Your Wedding Dress,” canvasbridal.com, accessed January 6, 2024.

Renting Clothing:

Article, “Thinking About Fashion Rentals? Consider These 7 Services,” by Alexis Bennett Parker, Vogue, January 12, 2023.

Haverdash*

Rent the Runway*

Nuuly*

Gwynnie Bee*

Tulerie* – community rental clothing

 

*I do not necessarily endorse these products and I do not get paid to mention them.

Footnotes:

The Real Global Price of What You Wear, Part 6

Many embroidery floss skeins in rainbow order, making a blank heart shape in the center.
Photo by Karly Santiago on Unsplash.

If you’ve been reading articles from my series about the clothing industry, then you probably want to know more about what you can do about fashion waste. The short answer is that first, you can take good care of the clothes you have by laundering them well and repairing them. Second, stop buying too much clothing – even when it’s a great deal! Try to buy only the pieces you really love and that fit well. Don’t just buy something because you found it on the clearance rack.

Globally, we have to stop the overproduction of clothing and fast fashion.

As Elizabeth L. Cline noted, in America, we spend more money on restaurants than we do on clothes. We don’t see any reason to spend more on fashion because of the availability of cheap clothes. “As any economist will tell you, cheaper prices stimulate consumption. And the current low rate of fashion has spurred a shopping free-for-all, where we are buying and hoarding roughly 20 billion garments per year as a nation…If we could only give up our clothing deals and steals, we might just see that there are far more fortifying, not to mention more flattering, ways of getting dressed.”4

“The most sustainable clothes are the ones already in your closet.” -Katrina Rodabaugh, Make Thrift Mend5

Close-up of a white front-load washing machine, with a hand turning the dial.
Photo by rawpixel.com form PxHere.

Wash Your Clothes Less

Washing our clothes less makes them last much longer. It also reduces the number of microfibers, that is, microscopic pieces of plastic from synthetic clothing, that enter our water systems. You can wear some articles several times before you launder them unless you sweat or spill something on them. You can freshen your clothes without washing them, by hanging them in the bathroom during a shower or hanging them outside. Read “Make Your Clothes Last Longer with Good Laundry Habits” for laundry tips.

“Americans in particular overwash their clothing and rely on machine washing instead of steaming or airing out their clothes, which shortens the life span of what we wear.” -Elizabeth L. Cline, The Concious Closet6 

Tan cardigan with white and yellow flower embroidery near shoulder.
Photo by Alex Baber on Unsplash.

Mending

“When you take the time and effort to repair or improve a garment, you will value it and, more importantly, enjoy wearing it.” -Zoe Edwards, Mend It, Wear It, Love It!7

Mending can extend the life of your clothing and keep them out of the landfill. Learning basic sewing and embroidery is worth the effort because you can save money and protect the environment.

In her book, The Conscious Closet, Elizabeth L. Cline offered an entire chapter on how to perform basic repairs and instructions on several types of stitches without sewing skills or a sewing machine. A few common repairs include missing buttons, seam splits, loose stitching, applying patches, and darning socks. You can find tutorials for all of these in her book. Often you can find tutorials online for free, as well.

Cline also recommended using a fabric shaver to remove pills,8 which are the little bobbles of loose fibers that build up on your clothes. Sophie Benson, author of Sustainable Wardrobe, wrote that you can also reuse an old razor to remove pills. Just avoid pulling them off with your fingers because that can cause damage to the fabric.9

BEAUTURAL Fabric Shaver and Lint Remover, gray, showing the device and two blade attachments.
This is the fabric shaver I use and I’ve been happy with the results. This is not a paid promotion or affiliate product.

Tip: You can even find sewing materials and notions – and even sewing machines – at thrift stores and second-hand shops. You don’t necessarily have to pay retail for those things.

“Wear visibly mended clothes proudly. Visible mending is a great conversation starter, and a visibly mended garment is the perfect uniform for the reluctant activist because it does the heavy lifting for you. Whenever you wear something visibly mended and chat with someone about it, you’re raising awareness that mending is possible, it can be creative and colourful, and caring for our clothes is an important thing to do.” -Erin Lewis-Fitzgerald, Modern Mending10 

Tiny flower embroidery on denim, many colors, needle with light blue thread at center.
Photo by Barbara Krysztofiak on Unsplash.

“In repairing our clothes, we send a message. With each stitch we declare, ‘I value the people who made this, I value the natural resources that went into making it and I value the version of myself that chose it.’ ” -Sophie Benson, Sustainable Wardrobe11

Hire A Tailor

If you don’t want to learn basic sewing or don’t have the time, you can take your items to a tailor. This costs more but still extends the life of the clothing you already own. Sophie Benson wrote, “Both alterations and repairs should very much be seen as part and parcel of the maintenance of our clothes. Any action that keeps your clothes in wearable condition is classed as maintenance, and this includes things like lowering hems, taking in or letting out waistbands, altering silhouettes and replacing linings. You might be surprised what a tailor can do.”12

“Through mending we slow down consumption, extend the life of our garments, and increase resilience and technical skill…As we mend our textiles we work on an individual scale to mend overconsumption, fast fashion, and the unethical treatment of people and the planet.” -Katrina Rodabaugh, Make Thrift Mend13

Reuse Old Clothes

You can reuse clothes for repair projects and even refashion them. You can also just find a way to reuse them around the house. “This is the way humans ‘recycled’ worn clothes for ages. Scrap denim is ideal for mending and patching…Cotton t-shirts make great cleaning cloths and rags. And worn or stained items and scuffed-up shoes are great to wear for yard work or other outdoor activities.”14 

You can cut off the sleeves of a long-sleeved shirt and make a tank top, or make jeans into shorts. This is especially true for children’s clothing! Other clothes can be repurposed into bags, dog toys, or pillows. Use your imagination! The internet abounds with inspirational ideas!

“Slow fashion is…saving up to buy fewer pieces of higher quality and keeping them for longer (or forever!); it’s shopping secondhand; it’s repairing instead of throwing away; it’s brands making to order to reduce waste; it’s local or small batch production; it’s personal style not trends; it’s releases once or twice per year instead of every week. It’s our way out of this mess.” -Sophie Benson, Sustainable Wardrobe15

Wear Clothes Longer

This is the goal: To wear your existing clothing longer.

If you take good care of your clothes through good laundering and simple mending, your clothes will last a lot longer. This will save you money and time, and it is better for the environment. “According to Greenpeace, wearing your clothes for at least two years will reduce greenhouse gas emissions by more than 24 percent.”16 We can all make a big impact when it comes to clothing.

“Mending, repairing, and caring for our clothes is the essence of sustainable fashion.” -Elizabeth L. Cline, The Conscious Closet17 

I hope this helps! Feel free to leave me a comment about your ideas for caring for or repairing clothing. Thank you for reading, please share and subscribe!

 

Additional Resources:

Website of Erin Lewis-Fitzgerald, author of Modern Mending.

Reuse shop, FabScrap, “FABSCRAP diverts thousands of pounds of commercial textile waste from landfills every week. These pre-consumer materials are often in perfect condition.”

Responsibly sourced wool and knitting materials, Peace Fleece store.

Good on You website, evaluates the ethics and sustainability of fashion brands around the world.

See books on Mending in the footnotes or on my Books Page under “The Textile & Clothing Industry.”

Footnotes:

Make Your Clothes Last Longer with Good Laundry Habits

Last updated on February 27, 2025.

Tan wicker Laundry Basket with colorful Clothes on a White Background.
Photo by Marco Verch Professional Photographer on Flickr, Creative Commons license (CC BY 2.0 DEED).

Have you ever struggled to figure out how to do the laundry without hurting the environment? Do you want your clothes to last longer? It is a challenge, one I’ve been figuring out for years. Here are ways you can practice environmentally friendly laundry habits that will allow you to wear your wardrobe for a long time.

First, Wash Your Clothes Less

Many sustainable fashion experts tell us to launder as little as possible. “If a garment has had no contact with sweat and isn’t stained, you can wear it multiple times before you need to wash it. Repeated laundering breaks down the fibers and fades colors, making garments look old and worn more quickly.”1 You can wear some clothes several times before they need washing. There are ways to “freshen” clothes without washing them. Any time you can avoid washing clothing saves time, energy, money, and water. It also protects our water from pollutants and chemicals. 

“Americans in particular overwash their clothing and rely on machine washing instead of steaming or airing out their clothes, which shortens the life span of what we wear.” -Elizabeth L. Cline, The Concious Closet2 

In 2014, the CEO of Levi Strauss, Chip Bergh, said that jeans should never be machine washed, admitting that he hadn’t machine washed his jeans in more than a year. When he does wash them, he handwashes and hangs them up to air dry. Bergh argued that not using the washing machine keeps jeans in mint condition and is better for the environment.5 

Washing Our Clothes Sheds Microfibers

A 2016 Plymouth University study found that more than 700,000 fibers were released during a thirteen-pound load of laundry, with fleece releasing the most.6 In 2017, a report from the International Union for Conservation of Nature (IUCN) estimated that 35% of all microplastics in the ocean came from laundering synthetic fabrics.7

Michiel Roscam Abbing, author of Plastic Soup: An Atlas of Ocean Pollution, noted that fleece, as in a fleece jacket or those cheap $4 blankets at big box stores, is one of the biggest villains. That fabric is made from used water bottles, the clear ones with the #1 RIC symbol. While recycling is important, washing fleece releases large numbers of microfibers into water, and eventually the ocean.9

Wastewater treatment plants are not designed to filter out microfibers. These fibers do not decompose or biodegrade. When the microfibers travel through pipes to a wastewater treatment plant, “the vast majority of fibers (somewhere between 75 and 99 percent) settle into the sludge…sludge from wastewater treatment plants can be used as agricultural fertilizer, and it is slathered…onto fields.” From there it can get into the soil, groundwater, or grazing animals that are later consumed by people.17

“Tiny particles of plastic have been found everywhere — from the deepest place on the planet, the Mariana Trench, to the top of Mount Everest. And now more and more studies are finding that microplastics, defined as plastic pieces less than 5 millimeters across, are also in our bodies…In recent years, microplastics have been documented in all parts of the human lung, in maternal and fetal placental tissues, in human breast milk and in human blood.”19

Close-up of a stainless steel front loading washing machine, with off-white towels going in.
Image by Steve Buissinne from Pixabay.

How to Stop Microfibers from Entering Water Systems

The most obvious solution is to stop washing so many synthetic fabrics by buying fewer synthetic clothing items. For those items you do own already, there are a few solutions:

      • The Guppyfriend bag is designed to prevent microfiber pollution. It is a zippered bag that you place synthetic clothing into and then put into the washing machine with everything else. The microfibers that shed collect at the edges of the bag, which you can scoop out and throw in the garbage. This prevents the microfibers from getting into the water. Alexander Nolte, co-founder of Guppyfriend, said that “the bag is designed in a way which prevents fibers from breaking in the first place. So, it’s not about what you find in the bag, it’s what you do not find in the bag. Whatever you wash inside the bag has a longer lifetime.”20

        Guppyfriend bag, white bag with blue wording along zipper.
        I bought one several years ago. While I like it and still use it, my solution has been to buy less synthetic clothing. Unfortunately, Guppyfriend bags are not big enough for jackets or blankets.
      • The Cora Ball is a ball that you toss into the washing machine with your clothes. It helps prevent shedding and collects microfibers that you can remove and throw into the garbage. I have not personally tried this yet.
      • PlanetCare is a washing machine attachment with filters that the company claims to collect 90% of microfibers. Each filter comes with reusable cartridges that you replace once they’re full of microfibers. You can return the cartridges to the company so they can refurbish them for future use. I haven’t tried this yet either.

While these solutions are thoughtful and probably work well, they come at your own expense. Does it make sense to buy cheap clothing only to have to spend money trying not to pollute the water with them?

“In 2017, Greenpeace found microfibers in the waters of Antarctica.”21

Close-up of a white washing machine with a PlanetCare filter attached to its side.
Photo by PlanetCare on Unsplash.

Do Laundry Better

I am not a laundry expert, but I certainly do a lot of laundry for my family! Many of the tips in the following section came from sustainable clothing writers, including Zoe Edwards (Mend It, Wear It, Love It!), Erin Lewis-Fitzgerald (Modern Mending), Elizabeth L. Cline (The Conscious Closet), and Sophie Benson (Sustainable Wardrobe).

Washing:

Except for undergarments or sweaty clothes, wash clothes less and not after every wear. Airing out will sometimes be enough to remove odors (like from a restaurant or campfire). If it’s only a spot that’s dirty, spot clean with a damp cloth and mild soap (like hand soap). This is better for the garment than a full wash. Elizabeth L. Cline wrote that undergarments or “anything that sits next to your crotch, armpits, feet…and comes into close contact with sweat and skin is a good candidate for regular washing.” Clothing worn over undergarments and clothing that doesn’t cling to your body can be washed far less frequently.

Sometimes the cheapest clothing requires the most expensive care. “Polyester, nylon, and blended fibers with a heavy percentage of synthetics attract odors, meaning so-called easy-care synthetics have to be washed more often.” Wearing more natural materials can help you reduce washing.22 

Wash items inside out to reduce wear and pilling; fasten zippers and undo buttons before washing to prevent damage. Turn delicate clothes inside out.

Always separate lights and darks.

Empty and check pockets – especially children’s clothing!

Use cold water – it is gentler on clothes, prevents shrinkage, saves energy, and is better for the environment. According to Energy Star, heating water accounts for about 90 percent of the energy used when running a washer, so the less hot water used, the more energy saved.23 Also, be sure not to overload the machine, because clothes need to be able to move around.

Neutralizing odors:

You can neutralize odors by hanging something outside or in the sunlight for a few hours. Hanging items in the shower allows the steam to remove odors and release wrinkles.

“For garments that need a little deodorizing, lightly spritz the fabric with vodka to kill off odor-causing bacteria; just don’t use it on delicate fabrics like silk. Direct sunshine is also nature’s disinfectant, keeping clothing free from dust mites and odors. Expose each side of the garment for thirty minutes.” –Brigette Allen and Christine Wong, Living Without Plastic24

3 Girls' dresses (left to right: pink, white, yellow) on an outdoor clothesline, sunshiny blue sky and green tree background.
Photo by Jill Wellington from Pixabay.

Drying:

The heat and friction from dryer heat weaken and break down fibers, eventually ruining your clothes. It also causes shrinking and fading. Air drying, especially outdoors, is the best method. You can use dryer racks if you don’t have a clothesline. The sun acts as a disinfectant, whitener, and odor remover. But even indoor air drying on a drying rack is better for your clothes. You can add half a cup of distilled white vinegar in the rinse cycle as a fabric softener, but avoid conventional products. Read my article on replacing toxic fabric softener and dryer sheets.

When you handwash, hang lightweight items up to drip dry, but lay heavier articles on a towel so that they retain their shape and don’t stretch.

“Hanging clothes outside on a line or drying rack, whenever possible, will do wonders for the longevity of your clothing, and significantly lessen their environmental impact.” -Zoe Edwards, Mend It, Wear It, Love It!25

The energy use of dryers is enormous! “Clothes dryers consume more energy than any other household appliance. In the United States, dryers consume 60 billion kilowatt-hours of energy per year.” In many other countries, clothes dryers are not a common household appliance. Only one-third of the British own one.26

“Air-drying clothes reduces the average household’s carbon footprint by 2,400 pounds per year.” -National Geographic27

A dryer rack full of colorful clothes, with brick wall and greenery in background.
I use dryer racks at home. Photo by Marie Cullis.

Clothing Care Labels:

Read clothing labels but use your best judgment. Cline wrote, “The problem with care labels is that they describe the washing conditions a garment can withstand, rather than the ideal care methods. A care label’s instructions, from advertisements on heat settings to the use of bleach, are a garment’s maximum tolerance, not a recommendation.” For example, “a recommendation to ‘machine wash warm’ doesn’t indicate that a warm wash is required, only that your garment can withstand warm water without shrinking.”28 Below is a handy chart that explains the symbols on clothing labels:

Wash Care symbols chart, black and white.
Wash Care Symbols Vectors by Lia Aramburu on Vecteezy.

Dry Cleaning

Anything marked ‘dry clean only’ needs to be handled with care, and special items, such as mattress covers, and outdoor or technical gear usually have very specific care guidelines that you should follow.29 Avoid buying ‘dry clean only’ clothing as much as possible. The cleaning process uses a lot of chemicals, some toxic, that end up in our water and environment. Dry cleaning uses a chemical called perchloroethylene (PERC), which is toxic to the human body.

If you do have something that is ‘dry-clean only,’ remember that that is often a suggestion. You can spot clean, handwash, and air out these items instead. Read my article on Good Laundry Habits.

Last, plastic-film dry-cleaning bags add 300 million pounds of waste to US landfills each year.32 If you do have to dry clean something, as most of us do at some point, kindly ask if the cleaner can reuse the plastic bag – they likely can!

White and aqua iron standing, on a gray ironing board with a white button down shirt on it. Aqua wall background.
Photo by Filip Mroz on Unsplash.

Ironing:

Ironing can damage clothing over time, so taking clothing out of the washer as soon as possible is the best way to prevent wrinkling. If you do have to iron, check the clothing label and match your iron setting to the correct setting for that fabric, so that you don’t damage it. Also, iron inside out or use a pressing cloth when possible to further protect your clothing. Sophie Benson wrote that if you iron in batches, “it’s best to order your ironing pile from coolest to hottest, that way you’re not switching between temperatures and there’s no risk of accidentally putting a hot iron on a delicate fabric.”33

Read my article on using an ironing mat if you don’t have an ironing board.

Stains:

Treat stains as soon as possible, as the longer they sit the better they set. Use a small amount of laundry detergent and cold water to remove the stain. Avoid over-rubbing because that can discolor clothing permanently. I personally use a stain stick that is quite effective, and I’ve had the same one for years!

Buncha Farmers stain stick with green packaging.
Buncha Farmers stain stick. This is the one I use but there are many brands out there.

For oily stains, blot up liquid by sprinkling baking soda or cornstarch, brush off, then apply liquid detergent to the stain and let it sit for a few hours.

Never tumble dry clothing that is potentially stained, since it will permanently set the stain. Hang dry first so you can see if the stain is visible.

If you cannot remove a stain, consider dyeing the garment. This is a great way to extend the life of an article of clothing. Natural dyes have a lower environmental impact. Even tie-dying is a good way to revive old clothing! If there is a small mark or stain, consider covering it with some simple, discreet embroidery. Use online tutorials to find simple flower or shape motifs.34

Laundry Detergents

Commercial detergents can be laden with chemicals and toxins that you should avoid. Plus companies package detergents in large plastic bottles. However, DIY laundry detergents can be tricky to make and use, and are not always recommended. Since this is a huge topic on its own, please read my article on Non-Toxic and Plastic-Free Laundry Detergents.

Your Clothes Will Last Longer

Our clothing and other textiles will last a lot longer if we take better care of them, especially when it comes to laundry care. And we can be better stewards of the environment. I hope this article helps you! What tips do you have? Feel free to leave me a comment. Thank you for reading, please share and subscribe!

Additional Resources:

Guppyfriend bags website.*

Cora Ball website.*

PlanetCare website.*

Video, “Your Laundry Habits Affect the World,” Elizabeth L. Cline, Penguin Random House, November 13, 2019.

*I do not necessarily endorse these products and I do not get paid to mention these.

Footnotes:

Reducing Reliance on Paper Towels and Best Plastic-Free Options

Roll of white paper towels backlit by product shelving.
Photo by Michael Semensohn on Flickr, Creative Commons license (CC BY-NC-ND 2.0).

If you read my article about toilet paper, then you’ll understand that almost all paper towels come from trees and most of its packaging is made of plastic, much like toilet paper. This plastic film is not recyclable and it is mostly unnecessary. Additionally, most paper towels use trees, water, chemicals, and electricity in their production.

Most people use paper towels for a variety of cleaning-related tasks, such as window washing, wiping surfaces, dusting, and cleaning up spills. They also use them to simply dry their hands or as napkins at mealtime. These are used mostly for convenience in our disposable culture. However, our overuse of disposable paper items is contributing to climate change and our waste problem.

In America, we spend about $5.7 billion annually on paper towels. Americans “reside in the paper-towel capital of the world…the U.S. spends nearly as much on paper towels as every other country in the world combined…No other nation even comes close.”1 In 2013, we were using more than 13 billion pounds of paper towels each year, which is equal to wasting 270 million trees!2 But why do we use so many? Is it our desire for convenience, our addiction to disposability, our hyper-awareness of sanitation, or just that we can afford it? Many other nations use rags and cloths for cleaning and wiping.

“About 50,000 trees would need to be planted daily to offset the amount of paper towels thrown away every day.” -Tom Szaky, Terracycle3

Paper towel aisle at a local supermarket
Paper towel aisle at a local supermarket, photo by Marie Cullis.

Paper Towels are Optional

I have not completely eliminated paper towels from our home. My family wanted paper towels for certain gross things, such as pet accidents (waste or vomit). You can use newspapers to clean up stuff like that if you have it around. But you will no longer be able to recycle it, you’ll have to throw it away. (Newspaper is also good for cleaning up dog poop while walking, instead of putting it in little plastic bags.)

We switched to cloth rags, wipes, and washcloths many years ago, eliminating our need for paper towels by about 77% (we went from approximately one roll per week to one per month or so). We buy fewer paper towels, and we now buy environmentally friendly ones (see below).

Alternatives to Paper Towels

Cloth towels, or "unpaper towels," substitute for paper towels, colorful fabric on a roll.
Made and photographed by CatEyedKP on Flickr, Creative Commons license (CC BY-NC-ND 2.0).

You do not need to spend a lot of money on paper towel replacements! You can use almost any type of cloth:

  • old or second-hand towels
  • old or second-hand washcloths
  • old clothing that isn’t good enough to donate, like t-shirts
  • newspaper
  • cloth napkins for meals

I’ve used all of these. I turned stained or torn washcloths into cleaning cloths. I’ve bought old washcloths at yard sales. I’ve cut up old towels of my own or that I bought at the thrift store, cut them up, and hemmed the edges. And I’ve used old shirts that weren’t good enough to donate and cut those into cleaning cloths. This is a great way to upcycle old clothing. If you can’t sew or don’t have a sewing machine, don’t fret, you can use them as is. Hemming prevents the edges from fraying. You can use fabric glues, available at the craft store, but I don’t know what chemicals or toxins those contain.

There are many DIY instructions on how to make cleaning cloths and ‘unpaper towels’ online.

There are also alternatives you can purchase such as reusable Swedish Dishcloths from the Package Free Shop. Their website says that one of these cloths is equal to 17 rolls of paper towels. They are machine washable and backyard compostable. I have not personally tried these so I cannot recommend them, but I think I might! I will, of course, update this article if I do.

You can make or purchase cloth napkins, just try to use or find 100% cotton.  We’ve been using cloth napkins for many years and have saved many trees this way! It does require water and electricity to wash them, but it is less than using new paper products from trees. And cloth napkins are plastic-free!

Silverware set on top of a burgundy cloth napkin.
Image by Alexander Lesnitsky from Pixabay.

Plastic-Free & Forest-Friendly Paper Towels

Two rolls of white paper towels with white background.
Photo by Marco Verch Professional Photographer on Flickr, Creative Commons license (CC BY 2.0).

If you want to reduce your paper towel usage but still purchase some for icky jobs, buy plastic-free and forest-free paper towels. The company I prefer is called ‘Who Gives A Crap’ and they sell paper towels (and toilet paper) made from renewable sources, they do not package their merchandise in plastic, nor do their products contain inks or dyes.

Their paper towels are made from a blend of bamboo and sugarcane bagasse. As the company’s website explains, “Bagasse is a byproduct of sugarcane processing and is considered to be ‘waste’. Rather than burning or burying the bagasse (which is often the case), we’ve chosen to upcycle it into our paper towels. Upcycling for the win!”4

I’ve been using Who Gives A Crap toilet paper and paper towels for more than 4 years and I’m extremely happy with the company’s products. While they are not quite as absorbent as brands like Bounty, I use old towels for spills anyway. But they are durable and do a good job overall. Even more exciting, you can use their wrappers for Christmas gift wrapping. Read my article about DIY zero-waste Christmas gift wrapping.

Please note: this is an honest review; I do not receive any promotional items or money for writing about them.

Who Gives a Crap paper towel rolls in box.
Who Gives a Crap paper towels in box. Photo by Marie Cullis.

Make The Switch!

Whether you decide to switch to reusable cloths or rags, or switch to bamboo paper towels, you’ll be making a difference on multiple levels. You’ll reduce waste, protect trees, eliminate toxins, and conserve water. Congratulations! Thank you for reading, please share and subscribe!
This article does not contain any affiliate links nor do I receive compensation to promote these products.

Footnotes:

 
  1. Article, “Americans Are Weirdly Obsessed With Paper Towels,” by Joe Pinsker, The Atlantic, December 10, 2018. ↩︎
  2. Article, “Dirty Little Secret: Why washroom design, cleanliness matter to quick-service restaurants and consumers,” by Jason Renner, qsrmagazine.com, September 2013. ↩︎
  3. Book, Make Garbage Great: The Terracycle Family Guide to a Zero-Waste Lifestyle, by Tom Szaky and Albe Zakes, Harper Design, New York, 2015. ↩︎
  4. Product page, Forest Friendly Paper Towels, whogivesacrap.com, accessed October 16, 2022. ↩︎

Water Filtration Systems

Last updated September 8, 2024.

Water pouring into a small clear glass, blue background.
Photo by Pixabay.

In Part 1 and Part 2 of my What’s In Your Water? articles, I explained the problem with contaminants in tap water. I’ve also published a list of Common Water Contaminants. Next, I published an article on tap water vs. bottled water, highlighting that tap water is still the better option, despite contamination.

In today’s article, I’ll explore different types of water filters. It isn’t as simple as just buying a water filter pitcher and calling it done; each type of filter, even within individual brands, only reduces or removes certain contaminants.

Remember, check the Environmental Working Group’s tap water database first to find out what’s in your water. I’ve included that link and additional links under Additional Resources below to help you figure out the best water filtration system for your family and situation.

Water Filtration Types

These are the main types of home water filtration systems:

      • Activated carbon
      • Ion exchange
      • Reverse osmosis
      • Ultraviolet (UV) Technologies
      • Distillation

Most companies use a combination of those to reduce or remove specified contaminants.

Activated Carbon Filters

In general, these are the least expensive types of filters to buy. There are two main types: carbon block and granulated activated carbon. Carbon block is better in that it is more effective, but both types’ effectiveness depends on how quickly water flows through the filter.20 The filters on these do need to be changed according to the manufacturer’s recommendations as bacteria grows on carbon filters after a certain amount of time.

Activated carbon chemically bonds with contaminants as water flows through the filter, thereby removing it from the water we drink. However, their performance widely varies. Some remove chlorine and improve the taste of water, and others reduce – though not remove – contaminants, such as asbestos, lead, mercury, and volatile organic compounds (VOCs). “However, activated carbon does not remove common inorganic pollutants such as arsenic, fluoride, hexavalent chromium, nitrate and perchlorate,” which are very toxic and potentially carcinogenic.21

Ion Exchange

Ion exchange is often used to soften water by reducing calcium, magnesium, barium, and radium, which can build up in plumbing and fixtures. But other contaminants remain in the water. Also, water softeners replace calcium and magnesium with sodium, so people with certain health conditions and/or who want to maintain a low-sodium diet should avoid drinking it. It should not be used for watering plants or gardens, either.22

Reverse Osmosis

Reverse osmosis is the most effective at removing contaminants. These systems usually include one or more activated carbon and sediment filters, and reduce or remove large numbers of contaminants. The Environmental Working Group (EWG) outlined how it works: “The initial activated carbon treatment captures and removes chlorine, trihalomethanes and VOCs. Next, during the reverse osmosis filtration, tap water passes through a semipermeable membrane that blocks any particles larger than water molecules. As a result, reverse osmosis systems effectively remove many contaminants, such as arsenic, fluoride, hexavalent chromium, nitrates and perchlorate.” But these systems waste a lot of water, using five times more water than they make useable. The unused or rejected water is flushed down the drain.23

Another downside to reverse osmosis treatment is that it removes minerals that are essential for health, such as iron, calcium, and magnesium. Some manufacturers recommend the addition of mineral drops for remineralization.

Ultraviolet (UV) Technologies

Ultraviolet treatment is good for killing chlorine-resistant microorganisms, as it destroys 99% of viruses and bacteria in water without chemicals. However, UV is only able to eliminate microorganisms in water. It does not remove any other contaminants from water such as heavy metals, salts, chlorine, or man-made substances like petroleum products and pharmaceuticals. I have not reviewed any UV systems since they are limited in their treatment of water.

Distillation

Old-fashioned distillation vaporizes water and then condenses the steam back into water. “The process removes minerals, many bacteria and viruses, and some chemicals that have a higher boiling point than water. But it does not remove chlorine, trihalomethanes or VOCs from water.”24 I have not reviewed any distillation systems since they are limited in their treatment of water.

Person holding out a glass of water.
Photo by engin akyurt on Unsplash

Water Filter Testing & Certification

The Environmental Working Group (EWG) advises that filters of the same type “can vary in their capacity to reduce the levels of specific contaminants. To ensure that a filter can significantly lower a particular contaminant, check that it has been certified to do so by an independent third-party certification company.” Though there may not be a third-party certification for every specific contaminant, the type of filter should still at least reduce the levels.25 

The Water Quality Association (WQA) offers certification regarding filters for specific contaminant removal. The NSF International also tests and certifies products. I’ve put a link to both of their sites under Additional Resources below, but I’m not convinced that those are the be-all and end-all. This is because the WQA and the NSF only follow the standards of the Environmental Protection Agency (EPA). While I strongly support the EPA, they are woefully behind in regulating chemicals, especially in regard to water contamination. Elizabeth Royte, author of Garbage Land and Bottlemania, quoted Brita’s research-and-development group manager at the time her book was published in 2008: “We can’t claim to take it out if we don’t test for it, and we don’t test for it if the EPA doesn’t have a standard.”26 

Some companies use different and perhaps more thorough testing methods. Those companies should provide details about their testing methods right on their website. You can also contact the company and ask questions. If they can’t or won’t answer your questions, then they are not a reputable company and you shouldn’t purchase anything from them.

Environmental Working Group’s water filter recommendations

The Environmental Working Group (EWG) provides a handy chart identifying the type of filter required for the removal of specific contaminants. You can find this by entering your zip code on EWG’s tap water database page, then selecting your water utility, and scrolling toward the bottom of the page. You will find a chart similar to this:

Screenshot of water filter options for the various contaminants detected in my water, from the Environmental Working Group.
Click on the chart to enlarge it.

Unfortunately, none of the types of filters above remove everything.

Water Filter Brands

There are different types of water filtration systems, including countertop water pitchers, under-sink filtration systems, and whole home filtration systems. I mainly focus on countertop water pitchers and a few under-sink filtration systems, as whole-home systems are costly, require commitment, and warrant an entirely separate article.

Let’s go through some of the specific brands of water filter systems. Please note: This is not a comprehensive list of all available water filtration systems, as there are just far too many types to review. These are the main ones I have encountered. I do not get paid or earn money as an affiliate for any product in this article.

Brita

Brita water filter pitcher, red and clear

First, let me acknowledge that I have used Brita water pitchers for almost 20 years. But I have lost trust in this company and some of the things I discovered about Brita were unsettling.

For example, I learned that Brita is owned by Clorox, a company whose vested interest is in some of the very chemicals that clean and disinfect our homes. Clorox is also used globally to disinfect water. But the chemicals in Clorox’s products contaminate our water systems with toxins that cause or contribute to many diseases. This company has a conflict of interest! They are seemingly making a profit from the pollution, though they are certainly not the only company engaging in such practices.

Brita’s Filters

Brita makes several types of filters that each filter different contaminants. They use activated carbon, ion-exchange beads, and other proprietary methods. The ion-exchange beads may be made of plastic resin, which is derived from oil. Brita filter systems do not treat bacteria or microbes. Unfortunately, none of their filters reduce or remove everything. And none remove hexavalent chromium or PFAS.

While I found Brita’s website somewhat confusing regarding their water filter systems, they do provide a breakdown of what each of their systems filters in the chart below.28 Following is an outline of the details of each filter type.

Chart showing different Brita filter systems and what they reduce or remove from water.
Click on the chart to enlarge it.

Brita’s Pitcher – Longlast Filters (also called Elite filters):

These use “proprietary active filtering agents” (meaning they are not required to share how they work) to reduce the contaminants lead, asbestos, mercury, cadmium, 2,4-Dichlorophenoxyacetic acid, atrazine, benzene, endrin, ethylbenzene, carbon tetrachloride, dichlorobenzene, simazine, and tetrachloroethylene.29

Brita’s Pitcher – Standard Filters:

These combine activated carbon granules and ion exchange. Activated carbon granules absorb some contaminants and reduce mercury, chlorine taste, and odor. These filters also use Ion Exchange Resin to capture copper, zinc, and cadmium. Since I have used the standard filters for so many years, I was surprised to learn that the standard filters do not remove lead. We had our water tested for lead a couple of years ago (and it was not detected), but how many people have access to lead testing?

Brita’s Pitcher – Stream filters:

These seem less common but they filter only the taste and odor of chlorine, some particulates, and tricholorobenzene.

Brita’s Bottle filters:

I was initially really excited about these because they are so convenient – the bottle and filter are all in one. But these reduce the least amount of contaminants, only the taste and odor of chlorine and some particulates. These just aren’t worth the money.

Brita’s Faucet filters:

These remove the most contaminants, as they use a carbon block and reduce lead, chlorine, asbestos, benzene, tricholorobenzene, particulates, and “select pharmaceuticals, pesticides/herbicides, TTHMs and atrazine.”32 Additionally, they remove alachlor, carbofuran, chlordane, carbon tetrachloride, 2,4-Dichlorophenoxyacetic acid, endrin, chlorobenzene, dichlorobenzene, ethylbenzene, lindane, methoxychlor, simazine, styrene, tetrachloroethylene, toluene, toxaphene, trichloroethylene, and a list of volatile organic compounds (VOCs).33

PUR

Blue and white PUR water pitcher pouring water.

PUR’s filter systems seem quite similar to Brita’s, as their regular filters reduce roughly the same contaminants. PUR filters use multiple layers of filtration and contain both a proprietary blend of activated carbon and ion exchange materials. Contaminants, such as pesticides and pharmaceuticals, are adsorbed by carbon; heavy metals, such as lead and mercury, are adsorbed by ion exchange materials. PUR claims that they were the first to obtain NSF certification for emerging contaminants, meaning chemicals suspected to cause health or environmental problems that are not yet or have only recently been regulated.34

Also like Brita, PUR’s faucet system reduces far more contaminants than their regular pitchers, especially in the categories of industrial pollutants, herbicides and pesticides, and pharmaceuticals. Here are the ingredients that their faucet filters remove, that their basic filter pitchers do not: chlorobenzene, carbon tetrachloride, DEET, o-dichlorobenzene, styrene, trichloroethylene, TCEP, TCPP, asbestos, volatile organic chemicals (VOCs), 2,4-D, alachlor, atrazine, carbofuran, chlordane, endrin, lindane, metolachlor, simazine, toxaphene, bisphenol A (BPA), and total trihalomethanes (TTHMs).35 

While PUR’s faucet filters reduce a lot of contaminants, note that they do not address contaminants such as hexavalent chromium or PFAS.

3M

3M Under sink Drinking water filter

3M sells under-sink water filters and whole home water filtration systems. But this is another example of a company that I just don’t trust. They are selling us a product that removes contaminants they allowed to contaminate our water, essentially profiting from the pollution they helped create.

Further, 3M (in addition to DuPont) spent decades producing PFOA, PFAS, PFCs, etc., and improperly disposing of them. These carcinogenic chemicals are now in our soil and water supply across the United States. “3M makes water filters that reduce ‘chlorine taste and odor, trihalomethane (THM), lead, sediment, cysts, arsenic, barium, cadmium, chromium (hex), chromium (tri), copper, fluoride, radium, selenium, turbidity, total dissolved solids (TDS), mercury, asbestos, chloramine, MTBE and volatile organic compounds (VOCs).’ No PFCs are mentioned,” despite 3M being one of the major producers and polluters. 36 In fact, when I searched “3m pollution” on Google, I got more than 9 million results. Buyer beware.

Screenshot of a Google search for "3m pollution", and the number of results circled in red.

Invigorated Water

Invigorated Water pitcher, clear and whiteThis brand’s focus is alkaline water. Their filters remove some contaminants such as chlorine, fluoride, and heavy metals using a multi-stage filtration system. They have two Micro-Nets that catch potentially dangerous particles while allowing beneficial minerals through. Next, Zeolite – a variety of minerals that contain alkali and alkaline-earth metals – reduces fluoride, and removes heavy metals, such as mercury, lead, arsenic, zinc, and copper. Coconut shell-activated carbon removes pollutants and chemicals. Last, a ceramic ball and stone blend increases alkalinity.

Invigorated Water filter cross section diagram

However, their website claims that their filters “remove chemicals, toxins, chlorine, fluoride, heavy metals,” but it does not elaborate on specific chemicals and toxins. So I emailed the company to find out more information. Though they made me answer specific questions about my article before they would answer my questions, the company was very responsive. In the end, their filters remove heavy metals (aluminum, arsenic, cadmium, chromium-3, iron, lead, and selenium), and reduce chlorine, nitrate, fluoride, and sulfate. However, their filters do not remove chemicals or volatile organic compounds (VOCs), such as PFAS or hexavalent chromium.

Advocates of alkaline water claim that it improves health and provides better-tasting water. But when I researched alkaline water benefits, I discovered that these claims are controversial. Most of the major online medical websites indicate that there are few studies supporting alkaline water’s health benefits. If you’re interested in alkaline water benefits, I recommend further research.

Enviro Products Alkaline Water Pitcher

Image of Enviro Products Alkaline Water Pitcher packaging

This is also an alkaline home water system, one I discovered at Whole Foods. Their Alkaline pitcher, the one shown at left, filters chlorine only. The Alkaline Plus pitcher filters chlorine and removes lead. But their 10 Stage Plus Countertop Filter System uses multiple filtration types to filter out many contaminants, including a micron pad, activated carbon, and ion exchange. This system removes chlorine, total trihalomethanes, arsenic, heavy metals, pesticides, herbicides, and “many other organic pollutants.” I wanted to know what “other organic pollutants” include, so I emailed the company to ask. Unfortunately, they never responded to me.

Lifestraw

Lifestraw home pitcher, white and clear, with water in it

Lifestraw’s purpose began with supporting underrepresented communities globally and fighting water-borne diseases. In 1999, they developed a plastic pipe filter to strain out Guinea worm larva and grew from there. Today, Lifestraw is a Climate Neutral Certified B Corp. They believe “everyone deserves equitable access to safe drinking water” and claim that “for every product sold, a child in need receives access to safe water for an entire year.”37

Today they offer different home systems based on the type of use, including home use, travel, outdoor, emergency, etc. Or, you can shop by water contaminant concern, such as bacteria, viruses, chemicals, lead, etc. This is really useful for someone aiming to solve a specific problem. Lifestraw seems transparent and publishes details on every product and what it specifically reduces or removes. If you are traveling globally, this seems like the type of product you’d need.

Lifestraw’s home pitcher is glass, which is quite different from most other home systems that use plastic. The filters use a combination of processes, including a membrane microfilter, activated carbon, and an ion-exchange filter. Together, this removes the majority of bacteria, parasites, and microplastics; and reduces heavy metals including lead, chlorine, herbicides, pesticides, some pharmaceuticals, and PFAS!

Lifestraw home pitcher data sheet
Click on the chart to enlarge it.

Unfortunately, for me, it does not reduce or remove hexavalent chromium (chromium-6).

ZeroWater

Zero Water pitcher with tester on leftZeroWater uses a five-stage Ion Exchange filtration to remove 99.6% of detectable dissolved solids. They claim that their filters produce water that is a similar purity level to the water from a reverse osmosis system.38 They remove antimony, arsenic, barium, beryllium, cadmium, chromium-3, chromium-6 (hexavalent chromium), copper, iron, lead, manganese, mercury, selenium, silver, thallium, zinc, asbestos, chlorine, cyanide, fluoride, nitrate, nitrite, and PFAS.39 The main page of this company’s website claims to be the only filter NSF Certified filter to reduce PFAS. This seems like a good option.

Berkey

Berkey Filter systems combine three types of water filtration. They use ion exchange, starting “with water going through the filter elements, which are made up of more than six different media types and billions of micropores (aka tiny holes). These holes are so small that harmful materials are unable to pass through. Next, the adsorption process keeps out harmful chemicals that are smaller than the pores. After that, harmful metals are attracted to the media using ion exchange. All of this is slowed using a gravity flow process,”40 which allows water to flow through the filter so slowly that contaminants aren’t able to get through. They do not use chemicals, such as iodine or chlorinating tablets, to purify the water. From their website: “We do not have to use chemicals in our unique ionic adsorption process mated with simple microfiltration. In short, these two methods create a pore structure so minute that contaminants are removed from the water because they simply cannot pass through the charged filtering media.”41 42 But water does retain important minerals that our bodies need.

Berkey filters remove the following (I’ve bolded the toxins in my water highlighted in What’s In Your Water? Part 1); bacteria; microorganisms (like e.Coli); viruses; trihalomethanes including chloroformchloramines; chlorine; chloride; haloacetic acids; heavy metals including lead; vanadiumchromium-6 (hexavalent chromium); manganese; and pharmaceuticals including acetaminophen; caffeine; carbamazepine; ciprofloxacin HCl; erythromycin USP; sulfamethoxazole; trimethoprim; BPA (bisphenol A); diclofenac sodium; 4-para-nonylphenol; 4-tert-octylphenol; primidone; progesterone; gemfibrozil; ibuprofen; naproxen sodium; triclosan.

They also remove (or reduce below detectable limits) so many pesticides (including glyphosate) and volatile organic compounds (VOCs) that I am unable to list them here (link in footnotes). They also remove or reduce arsenic; fluorine; nitrites; PCBs; phthalates; PFAS and PFCs; petroleum products; selenium; thallium; most radioactive substances including radium and strontium; rust; silt; and sediment.43 44 45

The only contaminants Berkey does not remove are nitrates and fluoride, though they offer an additional filter for the fluoride.46 The filters last a long time, through about 6,000 gallons of water, which is potentially several years of use. While Berkey advertises that the cost comes out to just 2 cents per gallon, the initial cost is high – in the $300-$400 range – and one of the most expensive set-ups in this review, but perhaps water free of toxins and carcinogens comes at a cost.

Charcoal sticks

Charcoal stick in a glass bottle with a cork top, sitting on a counter next to a small glass of water.
Photo by Callum Shaw on Unsplash.

Many zero wasters claim that charcoal sticks will purify drinking water, without the plastic waste that comes from all water filtration systems. Here’s how it works: “Binchotan charcoal is activated through extremely high burning temperatures, along with a rapid cooling process. Once the charcoal has been activated, the increased surface area can bind easily and is extremely porous, thus making it extremely useful at absorbing impurities and contaminants.”47 It can absorb metals found in tap water such as lead, mercury, copper, and aluminum.48

From what I can tell, charcoal sticks may remove most contaminants that activated carbon filters remove. But they will not help with volatile organic compounds, chemicals, or pharmaceuticals.

However, they are very affordable and extremely low waste. After 3-4 months of use in water, you can repurpose them. Use the sticks as an air freshener for your refrigerator, or crush them and put them in your garden soil. To ensure quality, I recommend using a well-known brand over an off-brand.

Bluevua

Bluevua countertop reverse osmosis water filtration machineThis company makes a multi-filter and reverse osmosis countertop system and an under sink reverse osmosis filtration system. The countertop model reminds me of a standard coffee maker. It has 4 stages of purification. The under sink version has 6 stages and requires installation, but the company provides instructions.

Reverse osmosis removes many contaminants! But remember, reverse osmosis typically wastes a lot of water. However, this company claims that its system only wastes water at a 1:1 ratio. They declare this to be 300% more efficient than comparable systems. The system also adds back in minerals that reverse osmosis typically removes. This product sounds great! The filtered water goes back into the fill tank.49 One thing that is not clear to me is what to do with the wastewater. The instructions indicate that the wastewater is contaminated and the company recommends “following the instruction of discarding [the] water,” only I did not see instructions on discarding the water either on the website or in the manual.

Note: There are quite a few companies making reverse osmosis systems. I researched just one for this article. AquaTru has been making reverse osmosis systems for a long time, but reviews imply that their systems have issues. Brita Pro has a whole home reverse osmosis system but appears to be only available through an authorized partner company. 

Image of hand holding a glass, getting water, under the kitchen faucet.
Photo by Andres Siimon on Unsplash.

Conclusion

I realize this is a lot of information, and it’s hard to know where to go from here. There are also many more filtration systems available than I’m able to cover here. So let me reemphasize: first, find out what’s in your water, and what contaminants you are most concerned about. I’m most worried about hexavalent chromium (chromium-6), PFAS, VOCs, and pharmaceuticals. It looks like my family will have to purchase a Berkey or ZeroWater system, as they remove the most contaminants. However, they are quite expensive.

My goal is to stop using Brita, simply because it doesn’t filter out much. As soon as I purchase a new system, I’ll update this article and let you know which one we chose. I’ll also write a review on it! Please comment below on what you’re using to filter your water, as well as your experiences with water filtration! Thanks for reading, please share and subscribe!

 

UPDATE, March 15, 2023: We purchased a Berkey system when they had a sale in Fall 2022, and have since been using it for most anything we ingest – drinking, cooking, the dog’s water, etc. I find the taste to be free of that chemical taste and smell (though now I can smell those odors stronger when I drink water in other places, like at work). I would like to have the water tested and have a before-and-after comparison someday when funds allow. In the meantime, let me know if you have any questions about the Berkey system!

 

Additional Resources:

Database, “EWG’s Tap Water Database,” Environmental Working Group.

Page, “Find WQA-Certified Water Treatment Products,” Water Quality Association.

Website, “Certified Products and Systems,” NSF International.

Page, “A Guide to Drinking Water Treatment Technologies for Household Use,” Centers for Disease Control and Prevention,” cdc.gov, reviewed August 4, 2020.

Video, “Best Water Filter Buying Guide | How to Choose a Water Filter,” Water Filter Guru’s YouTube, May 26, 2024.

Video, “Water Filter Companies are LYING to You,” Water Filter Guru’s YouTube, September 8, 2024. This video will help you understand misleading sales tactics so that you can avoid buying the wrong system for your situation.

Footnotes:

What’s In Your Water? Part 2

Last updated on May 9, 2024.

Green dye flowing into a river that also has a white film floating in it.
Photo by the Massachusetts Dept. of Environmental Protection on Flickr, Creative Commons license (CC BY 2.0)

“We are amid a major water crisis that is beyond anything you can imagine. Pollution problems persist and toxins are everywhere, stemming from the hazardous wastes of industry and agriculture. We’ve got more than forty thousand chemicals on the market today with only a few hundred being regulated.” -Erin Brockovich1

Water Treatment is Necessary

All water is reused, including the water we dump down drains and the contents we flush in toilets. Wastewater treatment facilities “clean” the water by removing solids – including sewage – and treating the water with chemicals. As Seth M. Siegel wrote, “Unless connected to a septic system, what goes down the sink, shower bath, dishwasher, washing machine, and toilet is transferred to one of these facilities.”21  Water has microorganisms, bacteria, and viruses, so it is necessary to treat the water with chemicals so that is safe to drink. However, the Environmental Protection Agency (EPA) doesn’t research or regulate all of those chemicals. As Erin Brockovich noted, “Scientists still have little data about how individual chemicals impact our health, and know even less about the effects of multiple chemicals on the body.”22 

“So there is shit in the water; I’d have to make peace with that.” -Elizabeth Royte, Bottlemania: Big Business, Local Springs, and the Battle Over America’s Drinking Water

There are more than 16,000 publicly owned wastewater treatment facilities in the United States.25 Many of these now use an alternative disinfectant method, a mixture of chlorine and ammonia, called chloramine. They’re doing this increasingly in order to meet federal disinfection byproduct requirements. It is the cheapest way but it is dangerous. Chlorine normally evaporates somewhat quickly, but chloramine lasts longer in the water. Chloramine is “a known carcinogen and causes more rapid deterioration of the municipal infrastructure and degradation of water system valves and fittings. In systems that still use lead pipes or lead components (which means millions of homes and buildings), the chloramine causes lead and other metals to leach out of faucets and showerheads and into our drinking water. Studies indicate the formation of toxic byproducts in drinking water may be higher when utilities use chloramines.”26

“Public water utilities didn’t, and still mostly don’t, see themselves as part of the community’s public health infrastructure…utilities deliver water that is ‘good enough’ at the lowest cost possible.” -Seth M. Siegel, Troubled Water27 

Chlorine Burnouts

These happen when the water utility is trying to meet testing standards. It makes the water strongly smell like chlorine. “It’s a dirty practice that cheats the system,” wrote Erin Brockovich. A burnout is when the water treatment changes from chloramines to free chlorine. “They do this to clean the water pipes and essentially flush the entire system,” and then test the water before and after, but not during. “The regular use of chloramines doesn’t remove all the harmful organics and dirt from the water supply, so the system gets ‘flushed’ with chlorine, forming thousands of chemical combinations that cause cancer and other health issues…The levels of chlorine used in a burnout produce chloroform, which if inhaled in a hot shower or through medical devices (humidifiers, CPAPs, or nebulizers) can cause chemically induced asthma and pneumonia.”28

“It’s important to know that chlorine in clean drinking water doesn’t smell. When you smell what you think is chlorine in water, it’s due to exceedingly high levels of toxic chemical compounds reacting with the chlorine.” – Erin Brockovich29

Aerial view of a Wastewater treatment plant.
Wastewater treatment plant, image by Michal Jarmoluk from Pixabay

Toxic Contaminants Linked to Cancer

Many contaminants are linked to illnesses and health issues, including cancer. The American Cancer Society estimates that there will be approximately 1,918,030 new cancer cases in 2022.50 But what is causing all of these cancer cases? Though some cancer may be from genetics or lifestyle, I’m convinced that most cancer is due to exposure to chemicals.

In 2019, researchers revealed that between 2010 and 2017, more than 100,000 cases of cancer were likely caused by the accumulation of carcinogenic chemicals in tap water. They cited arsenic, disinfection byproducts, and radioactive contaminants as the major contaminants, but they also noted that other toxins that are not monitored, such as PFASs and PFOAs, may also contribute to cancer cases.51

“How much of any toxic substance can a human body ingest and still be well? -Erin Brockovich52

Children Are Getting Cancer Too

Cancer affects our children globally. In the U.S., cancer is diagnosed annually in about 400,000 children aged 19 or under. It is the leading cause of death by disease past infancy for children.53 As Erin Brockovich wrote, children “don’t smoke, drink alcohol, or work stressful jobs.” So why are so many getting cancer? Children are more vulnerable to chemical toxins than adults because they have higher metabolisms and less mature immune systems.54 We need more research but suspicion should be enough to tell us that there’s a problem.

“American children are growing up exposed to more chemicals than any other generation in history and it shows.” -Erin Brockovich55

Colorful oil floating in water.
Photo by Steve Snodgrass on Flickr, Creative Commons license (CC BY 2.0)

How Do These Contaminants End Up in Our Water?

“Of the tens of thousands of chemicals in commerce in the U.S., fewer than one hundred drinking water contaminants are on a list of those regulated by the EPA.” -Seth M. Siegel, Troubled Water56 

Contaminants in our water come from many sources. Besides water treatment chemicals, corporations that discharge toxic wastewater and chemicals into the groundwater and surrounding environment pollute the water. Improperly lined landfills leach toxins into groundwater. Hydraulic fracturing, or fracking, forces chemicals into the ground to release natural gas and those get into the water supply. The toxins from gasoline and oil spills get into the water. Pharmaceuticals are now in our water supply too.

Herbicides and pesticides applied to large agricultural plots get into the water supply from run-off, meaning rainwater washes some of them away and they get into the water supply. Big agriculture dumps animal waste into our waterways, both directly and indirectly. Tyson Foods, for example, was caught several times directly dumping tons of animal waste into waterways. Indirectly, animal farms maintain hog lagoons to collect animals’ feces and store them in ponds. During floods, those ponds overflow and mix with all of the water and enter the water supply.

Aerial view of a farm, the pink pond at the bottom of the image is an example of a Hog Lagoon, in north Carolina
The pink pond at the bottom of the image is an example of a Hog Lagoon, in North Carolina. Photo by The Waterkeeper Alliance on Flickr, Creative Commons license (CC BY-NC-ND 2.0). Image slightly cropped and fade corrected.

“We assume watchdogs are in place and that regulatory agencies and government standards are keeping us safe…Big businesses rule the roost, dumping their leftover chemicals wherever they like with little regard for our safety.” -Erin Brockovich57

Improve Infrastructure and Treatment

Landfill leachate at a place called Maendy. The orange froth is a mixture of solvents, phenols and other chemicals from a landfill
Landfill leachate in Wales. The orange froth is a mixture of solvents, phenols and other chemicals from a landfill created before regulations. Photo by richie rocket on Flickr, Creative Commons license (CC BY-NC-ND 2.0).

Governmental and municipal agencies across the United States must upgrade antiquated water infrastructure and water treatment practices. “The technology we rely on for treating most of our drinking water is almost a century old and many of our water treatment plants have been in operation since the early twentieth century.”58

“It’s enough to make a tap lover cry.” -Elizabeth Royte59 

Monitor Pollution

Federal, state, and local government agencies must supervise industries and monitor for pollution since we know we cannot rely on the industries to self-regulate or self-report. “Unsupervised industry pollution combined with failing infrastructure is a recipe for disaster. To add insult to injury, the more polluted the water becomes, the more chemicals we need to treat it.”60 Otherwise, cancer and related illnesses will continue to grow.

“We’ve had industrial byproducts discarded into the ground and into our water supply for years. The companies who dump these toxins know it. They have always known it. The government knows it too. These issues affect everyone – rich or poor, black or white, Republican or Democrat. Large and small communities everywhere think they are safe when they are not.” -Erin Brockovich61

Aerial view of the San José-Santa Clara Regional Wastewater Facility.
Aerial view of the San José-Santa Clara Regional Wastewater Facility. Photo by John Cameron on Unsplash

What Can You Do?

As I mentioned earlier, water treatment is necessary. But many contaminants in water aren’t just from disinfection, as mentioned in Part 1. Find out what’s in your water by using the Environmental Working Group’s Tap Water Database. Then learn more about those contaminants in my list of Common Water Contaminants. Educate others, advocate through community and municipal meetings, call your water company and local politicians, and don’t take no for an answer.

Please don’t switch to bottled water. This may sound counterintuitive but it is largely a scam. It provides a false sense of security, as the water source for most bottled water is tap water.

In the meantime, review how you’re filtering your water at home. Most water filter systems don’t remove all contaminants. In my next article, I’m going to cover how to filter out the contaminants you are most concerned about. Stay tuned, and thanks for reading!

 

Additional Resources:

Database, Environmental Working Group’s Tap Water Database.

Website, Waterkeeper Alliance.

Website, Erin Brockovich.

Interactive Map, “PFAS Contamination in the U.S.,” Environmental Working Group, updated October 4, 2021.

Map, “Contaminant Occurrence Map,” Water Quality Research Foundation.

Article, “Health Professionals: Fracking Can’t Be Done Without Threatening Public Health,” Environmental Working Group, March 16, 2018.

Map, Oil and Gas Threat Map.

 

Footnotes:

You Don’t Need to Spend Money on Trash Bags

Earth globe in a blue plastic bag
Photo by Anna Shvets from Pexels

I haven’t bought trash bags in more than four years.

How on Earth is that possible? I can’t wait to tell you!

Paying for trash

Garbage bag, Image by cocoparisienne on Pixabay.
Image by cocoparisienne on Pixabay

We are intentionally paying for something we are going to throw away.

We all pay for garbage removal in some form, whether through municipal or property taxes or through a waste management service. On top of that, the traditionally accepted way of containing this trash is single-use plastic trash bags. We pay for new plastic bags, made from fossil fuels, to deposit and remove waste from our homes.

Every time consumers purchase plastic, we are supporting the plastics industry and fueling the effort to harvest more fossil fuels. Then we take those bags we paid for and put them in the ground. We are paying to throw stuff away.

“The first plastic garbage bag was produced in 1950. Globally, these bags collect 7.4 million tons of waste each day.”52

I’ve saved quite a bit of money by not buying trash bags. Trash bags range from $4 per box up to $12 per box depending on size, strength, flexibility, and even scent. Advertisers want you to believe that the most expensive trash bags will keep your home clean and sanitary. This is not a new trend, but one that has been accelerated by companies such as Glad Products (owned by Clorox) who conducted surveys and discovered that many Americans believe any bad smell means their home is dirty (or rather, fear that other people will think they’re house is dirty). Worse, scented trash bags likely contain phthalates (commonly referred to as “fragrances”) which are usually endocrine and hormone disruptors that can cause serious health problems over time. These scents may mask the odor of your garbage, but at what cost to your health?

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Another marketing trend to be aware of is “biodegradable” or bioplastic trash bags. Don’t be fooled. Nothing, including these bags, breaks down in a landfill. They require an industrial composting facility to biodegrade. “There’s also no telling if harmful additives or chemicals were added during the manufacturing process, and not all bags labeled biodegradable or compostable will actually break down in a compost facility.”55 Recycled plastic trash bags are better than new or ‘virgin’ plastic bags, but I still do not buy these for my home. 

“Landfills are not meant to encourage decomposition. They are dry and anaerobic spaces that essentially ‘mummify’ anything contained in them, including plastic.”56 

But now you can stop buying them too.

Necessity

Three years ago, it occurred to me that I was wasting money buying bags just to put in a landfill. Then I read a blog article on myplasticfreelife.com and decided that there really is no need for store-bought plastic garbage bags. “Since we make almost zero trash, and the trash we do make is dry, we don’t have any need for bags to collect it,” the author wrote.[efn_note]Article, “Collecting Garbage Without Plastic Trash Bags?” myplasticfreelife.com, February 15, 2010.[/efn_note] I found that once I eliminated wet garbage, I no longer needed plastic garbage bags.

What is wet garbage?

This mostly refers to food scraps and food waste. If you are able to compost through a municipal service like the ones they have in California, please do so. However, many cities and states do not offer this service as part of their waste management plan, including where we live. My family decided to start our own compost bin, which you can read about here. If you start composting, you will not have wet trash and thus will not need a plastic liner. Best of all, except for the initial cost of implementing a compost bin, composting is free! If you are paying for waste removal directly, you can reduce the amount of trash and frequency of pick-ups (thus cost savings) simply by composting.

About 34% of our waste is food scraps, yard trimmings, and other biological waste.

Waste reduction

We’ve noticed that many neighbors fill their 96-gallon city-issued garbage bin almost every week. We’ve only filled ours once, and that was when we had a major bathroom remodel in our home. But every city household is allotted a 96-gallon garbage bin that is picked up weekly. I haven’t done the exact math, but I believe that that is between 8 and 12 million gallons of garbage per week that our just our city is potentially landfilling.

This must stop. Our globe cannot sustain this level of trash.

Full 96-gallon city issued garbage bin
City-issued 96-gallon garbage bin, full with a week’s worth of trash from a single household. Photo by me

My family reduced our waste by buying food and other items with as little packaging as possible. We eliminated single-use disposable items and recycled what we could. Striving to be plastic-free and live a minimalist lifestyle reduced our overall trash. With these efforts, combined with composting, our garbage volume went down to about one bag of trash per month!

One bag of trash per month is far from our zero-waste goal, but it’s much less compared to most households. And Chattanooga is not zero-waste friendly.

Black garbage bag with the phrase, "Where does the garbage go?"
“Where Does the Garbage Go?” by Colin Dunn on Flickr, Creative Commons license (CC BY 2.0)

Is Trash-Bag Free Possible?

It depends on how much trash you create, where you live, and how trash is transported. Some municipalities require garbage to be bagged. I wanted to stop using trash bags completely. But what I discovered with our city waste haulers is that unbagged garbage tends to either not make it into the trucks and falls on the ground in the neighborhood, or it blows out of the truck while they are driving down the road. In fact, I saw it happening so often that I tried to report the incidents to the city. But I could not obtain enough information about specific trucks while driving to provide good reporting, so nothing came of that. Pay attention to the waste hauling trucks in your area, or call your local municipality and find out if they have measures in place to help prevent these problems.

Back of garbage truck
This garbage truck lost several pieces of trash as I went down the same road, mainly lightweight plastic pieces. The Tennessee River flows through Chattanooga and any waste that gets into the river ends up in the ocean. Photo by me (at a stoplight).

Trash Bag Alternatives

I let our house run out of garbage bags three years ago and haven’t bought any since. However, since we have to use some kind of trash bag, just to keep our trash contained after it is picked up by the city, we use anything that resembles a garbage bag and staple them closed when it is full to prevent spillage. You can use anything! The most common of these includes:

      • Brown paper bags from the grocery store
      • Empty dog food bags
      • Large shopping bags that show up (even though we always use our own cloth bags at the store, these still manage to make their way into my home from shipping, other people, etc.)
      • Mulch and gravel bags (this is hard to buy in bulk where we live unless you own a truck, so we have to buy it in plastic )
      • Foil insulation bags (these are from Amazon/Whole Foods – during COVID-19 we had to get grocery store delivery for a while, and this was how they delivered our cold items. We have a couple of dozen of these now and they are not recyclable.)
      • Make your own DIY trash bags out of shipping envelopes

I also loved finding a use for these items. It felt wrong to buy a trash bag to throw away more bags or paying to bag the bags.

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Looking Forward

I would like to further reduce my waste through less and better packaging, improved zero waste capabilities, striving for plastic-free living, and minimalism. Ideally, someday, I won’t have so many shipping envelopes around. It would be better if I could purchase items in person and locally, which will take not only getting past the pandemic but businesses increasing package-free/plastic-free/zero-waste options in our area as well.

So free yourself from this practice of buying new plastic to almost directly put in the ground. You can stop paying for trash bags today, and use whatever bags come into your home. Thank you for reading, and please subscribe!

 

Footnotes: